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Bold360 vs Plain

B

Bold360

Live Chat

AI-powered customer engagement and service platform

From
On request
Rated
-
Full reviewWebsite
Plain logo

Plain

Customer Support

AI support infrastructure built for B2B teams

From
$35/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Bold360 bold360 as a standalone product is discontinued: the vendor's own domain bold360.com now 302-redirects (captured 8 January 2024) to genesys.com/capabilities/live-chat-software, and the live domain no longer resolves at all.; Plain foundation plan limited to 2,000 credits per month may be restrictive for high-volume teams
  • They diverge on capability: Bold360 covers Live chat messaging, Plain covers Multi-channel consolidation.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Bold360 and Plain actually diverge.

Attributes where Bold360 and Plain differ
AttributeBold360Plain
Starting priceOn request$35/month
Pricing modelsubscriptionTiered pricing per seat with credit system
PlatformsWeb, Mobile app, IOS, AndroidWeb, API
CategoryLive ChatCustomer Support
Founded2005Unknown

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bold360

  • Live chat messaging
  • AI chatbots
  • Email support
  • Knowledge base
  • Salesforce
  • IBM Watson
  • API
  • Webhooks

Only in Plain

  • Multi-channel consolidation
  • AI agents
  • Workflow automation
  • Sidekick assistant
  • Insights engine
  • Linear and Jira integration
  • Help Center and Knowledge Base
  • API-first extensibility

What people use each for

The jobs each tool is most often brought in to do.

Bold360

  • Customer engagementnot Plain
  • Lead generationnot Plain
  • Customer supportnot Plain
  • Sales automationnot Plain

Plain

  • Consolidating support from multiple channels into one inboxnot Bold360
  • Automating support workflows with AI agentsnot Bold360
  • Extracting insights and trends from customer conversationsnot Bold360
  • Building custom support solutions with API accessnot Bold360
  • Implementing AI-assisted customer support at scalenot Bold360

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bold360

  • Bold360 as a standalone product is discontinued: the vendor's own domain bold360.com now 302-redirects (captured 8 January 2024) to genesys.com/capabilities/live-chat-software, and the live domain no longer resolves at all.

Plain

  • Foundation plan limited to 2,000 credits per month may be restrictive for high-volume teams
  • Pricing increases significantly from Foundation to Horizon ($35 to $299 per month)
  • No published pricing for Frontier (custom) plan
  • Additional seat costs ($99 per seat) add up for larger teams
  • Credit-based system requires monitoring usage to avoid overages

Pricing, plan by plan

Bold360

On request
  • Starter$75/month
    • Live chat
    • Basic AI
    • Chatbot
  • Professional$150/month
    • Advanced AI
    • Omnichannel
  • Enterprise$undefined/month
    • Custom solutions
    • Dedicated support

Plain

$35/month
  • Foundation$35/month
    • 2,000 credits per month
    • Slack and email channels
    • Ari AI agent
  • Horizon$299/month
    • 15,000 credits per month
    • All Foundation features
    • Microsoft Teams integration
  • Frontier$null/custom
    • Custom credit allowance
    • All Horizon features
    • Discord channels

Which should you pick?

Choose Bold360 if

  • You need live chat messaging.
  • You work on Web, Mobile app, IOS, Android.
  • You also want ai chatbots.
Bold360 review

Choose Plain if

  • You need multi-channel consolidation.
  • You work on Web, API.
  • You also want ai agents.
Plain review

Questions people ask

Is Bold360 or Plain better?
Neither clearly leads. Bold360 starts at On request and Plain at $35/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bold360 or Plain?
Bold360 starts at On request and Plain at $35/month.
Does Bold360 or Plain run on more platforms?
Bold360 runs on Web, Mobile app, IOS, Android. Plain runs on Web, API.
What is Bold360 best used for?
Bold360 is most often used for customer engagement, lead generation, customer support, sales automation. Of those, customer engagement and lead generation are not what Plain is typically brought in for.
What can Bold360 do that Plain cannot?
Bold360 covers Live chat messaging, AI chatbots, Email support, Knowledge base. Plain covers Multi-channel consolidation, AI agents, Workflow automation, Sidekick assistant.

Answered from the vendors’ own pages

Plain: What is included in the Foundation plan?

The Foundation plan ($35/month per seat) includes 2,000 credits per month, support for Slack and email, Ari AI agent, Linear and Jira integrations, and Help Center access. Up to 5 seats are included.

Source
Plain: Can I use Plain with Microsoft Teams?

Yes, Microsoft Teams integration is available on the Horizon plan ($299/month) and higher.

Source
Plain: Is there a free trial for Plain?

Yes, Plain offers a 7-day free trial with no credit card required. You can also get 50% discount through their startup program.

Source
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