Software · head to head
Better Proposals vs Catalyst
The short version
- Each has a real cost: Better Proposals documents are metered by tier, at 10 a month on Starter and 50 on Premium; Catalyst pricing is custom and not published, requiring sales contact
- They diverge on capability: Better Proposals covers Proposal templates, Catalyst covers Health scoring.
Where they differ
Only the attributes on which Better Proposals and Catalyst actually diverge.
| Attribute | Better Proposals | Catalyst |
|---|---|---|
| Starting price | $19/month | $500/month |
| Platforms | Web | Web, Mobile |
| Founded | 2016 | 2017 |
Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Better Proposals
- Proposal templates
- Digital signatures
- Analytics
- Payment collection
- Custom branding
- Stripe
- Zapier
Only in Catalyst
- Health scoring
- Playbooks
- Journey builder
- 360 customer view
- Revenue intelligence
- Slack
- Segment
Both cover
- Salesforce
- HubSpot
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Better Proposals
- Sending branded sales proposals with digital signaturesnot Catalyst
- Taking payment at the point of signaturenot Catalyst
- Tracking when a prospect opens and reads a proposalnot Catalyst
- Reusable content library and templatesnot Catalyst
- Approval workflows before a proposal goes out, on the Enterprise tiernot Catalyst
Catalyst
- Customer Successnot Better Proposals
- Csm Toolsnot Better Proposals
- Automationnot Better Proposals
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Better Proposals
- Documents are metered by tier, at 10 a month on Starter and 50 on Premium
- The Starter plan at $13 a month is a single user
- Custom domains, CRM integrations and the API all need Premium at $21 per user per month
- Approvals, content locking and advanced permissions are Enterprise only at $42 per user per month
- The Nudge follow-up feature is a $10 per user per month add-on, and custom design starts at $1,495
Catalyst
- Pricing is custom and not published, requiring sales contact
- Integration complexity for organizations with non-standard tech stacks
Pricing, plan by plan
Better Proposals
$19/month- Starter$19/month
- 10 proposals/month
- Templates
- Analytics
- Premium$29/month
- Unlimited proposals
- Custom domain
- Integrations
Catalyst
$500/month- Essential$500/month
- Health scores
- Automation
- Reporting
- Enterprise$1500/month
- Custom integrations
- Advanced analytics
- Dedicated support
Which should you pick?
Choose Better Proposals if
- You need proposal templates.
- You also want digital signatures.
Choose Catalyst if
- You need health scoring.
- You work on Web, Mobile.
- You also want playbooks.
Questions people ask
- Is Better Proposals or Catalyst better?
- Neither clearly leads. Better Proposals starts at $19/month and Catalyst at $500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Better Proposals or Catalyst?
- Better Proposals starts at $19/month and Catalyst at $500/month.
- Does Better Proposals or Catalyst run on more platforms?
- Better Proposals runs on Web. Catalyst runs on Web, Mobile.
- What is Better Proposals best used for?
- Better Proposals is most often used for sending branded sales proposals with digital signatures, taking payment at the point of signature, tracking when a prospect opens and reads a proposal, reusable content library and templates. Of those, sending branded sales proposals with digital signatures and taking payment at the point of signature are not what Catalyst is typically brought in for.
- What can Better Proposals do that Catalyst cannot?
- Better Proposals covers Proposal templates, Digital signatures, Analytics, Payment collection. Catalyst covers Health scoring, Playbooks, Journey builder, 360 customer view. Both handle Salesforce, HubSpot, Web support.
Answered from the vendors’ own pages
Catalyst: Is Catalyst still separate after the Totango merger?
Yes. Catalyst operates as a distinct product brand under Totango + Catalyst as of 2026, with both products running on the same roadmap. Catalyst maintains its user-friendly interface while integrating Totango's enterprise governance capabilities.
SourceCatalyst: Does Catalyst integrate with Salesforce?
Yes. Catalyst features strong Salesforce integration, allowing seamless data sync and workflow automation between the customer success platform and CRM.
SourceCatalyst: Who should use Catalyst?
Catalyst is designed for mid-market and enterprise B2B companies that want CS-led revenue motion with an intuitive interface focused on CSM day-to-day workflows rather than IT administration.
SourceRelated pages
More on Better Proposals
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