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Technology · head to head

Attio vs Make

Attio logo

Attio

Technology

The CRM built for the next generation of companies

From
Free
Rated
-
Full reviewWebsite
Make logo

Make

Remote Work

The platform for the new way of working

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Attio the free plan stops at 3 seats and 50,000 records; Make free tier limited to 1,000 credits per month
  • They diverge on capability: Attio covers Custom data model, Make covers Visual workflow builder.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Attio and Make actually diverge.

Attributes where Attio and Make differ
AttributeAttioMake
PlatformsWeb, Ios, Android, ApiWeb
CategoryTechnologyRemote Work
Founded20212013

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Attio

  • Custom data model
  • Flexible views
  • Email integration
  • Calendar sync
  • Automations
  • Mobile app
  • Real-time collaboration
  • Templates

Only in Make

  • Visual workflow builder
  • Webhooks
  • API connectors
  • Conditional logic
  • Data transformation
  • Error handling
  • Scheduling
  • Team collaboration

What people use each for

The jobs each tool is most often brought in to do.

Attio

  • Sales pipelinenot Make
  • Customer managementnot Make
  • Deal trackingnot Make
  • Investor relationsnot Make
  • Partnership managementnot Make

Make

  • Automating integrations between 3,000+ pre-built applicationsnot Attio
  • Building AI agents and workflow automation without extensive codingnot Attio
  • Enterprise automation with GDPR, SOC 2 Type II compliancenot Attio
  • Rapid deployment of automations from concept to livenot Attio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Attio

  • The free plan stops at 3 seats and 50,000 records
  • Outbound email is capped at 200 messages a month on the free plan and 1,000 on Plus
  • Call Intelligence, sequences, advanced reporting and permission controls all require the Pro tier
  • Custom objects are capped at 3 on free, 5 on Plus and 12 on Pro, with unlimited objects reserved for Enterprise
  • File storage is capped at 50 GB on the free and Plus tiers

Make

  • Free tier limited to 1,000 credits per month
  • Free tier restricted to 2 active scenarios maximum
  • Free tier enforces 15-minute minimum scheduling interval
  • Credit-based model means costs scale with usage volume, not just features

Pricing, plan by plan

Attio

Free
  • FreeFree
    • Up to 3 seats
    • 50000 records
    • 3 objects
  • Plus$44/month
    • Up to 10 seats
    • 250000 records
    • 5 objects
  • Pro$99/month
    • Unlimited seats
    • 1000000 records
    • 12 objects
  • EnterpriseFree
    • Custom pricing
    • Unlimited objects
    • Custom record limits

Make

Free

No published plan breakdown. See the Make review.

Which should you pick?

Choose Attio if

  • You need custom data model.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want flexible views.
Attio review

Choose Make if

  • You need visual workflow builder.
  • You want to start without paying.
  • You also want webhooks.
Make review

Questions people ask

Is Attio or Make better?
Neither clearly leads. Attio starts at Free and Make at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Attio or Make?
Attio starts at Free and Make at Free.
Does Attio or Make run on more platforms?
Attio runs on Web, Ios, Android, Api. Make runs on Web.
Can I use Attio for free?
Both have a free tier, so you can try either at no cost before committing.
What is Attio best used for?
Attio is most often used for sales pipeline, customer management, deal tracking, investor relations. Of those, sales pipeline and customer management are not what Make is typically brought in for.
What can Attio do that Make cannot?
Attio covers Custom data model, Flexible views, Email integration, Calendar sync. Make covers Visual workflow builder, Webhooks, API connectors, Conditional logic.

Answered from the vendors’ own pages

Attio: How much does Attio cost per user?

Attio's Plus plan is $44/user/month (or $35/month annually with 20% discount). Pro is $99/user/month (or $79/month annually). The Free plan includes up to 3 seats at no cost.

Source
Make: How is Make priced and does the free plan expire?

Make offers a free plan with 1,000 credits per month at no cost and no time limit. The free plan includes the no-code workflow builder, access to 3,000+ apps, and customer support. Paid tiers (Core, Pro, Teams) are $9-$29/month with 10,000+ credits included.

Source
Attio: What are Attio's seat and record limits for each plan?

Free plan includes up to 3 seats with 50,000 records. Plus supports up to 10 seats with 250,000 records. Pro offers unlimited seats with 1 million records. Enterprise has custom record limits.

Source
Make: What happens if I exceed my monthly credits?

Extra credits beyond the monthly allowance can be purchased in bundles of 1,000 or 10,000. Auto-purchasing is available for Core, Pro, and Teams plans to automatically buy additional credits when needed.

Source
Attio: Are there additional costs for Attio beyond the per-user subscription?

Yes, workspace credits are available as add-ons ($70-$475/month depending on volume). Annual billing provides a 20% discount on the base per-user cost.

Source
Make: Can I save money by switching to annual billing?

Yes, annual plans offer 15% or more savings compared to monthly billing. Monthly subscriptions continue until the end of the billing month, while annual plans run for 12 months.

Source
Make: What happens to unused credits if I cancel?

Unused monthly credits expire at the end of each billing cycle. With annual subscriptions on Pro and Teams plans, credits are maintained for the full 12-month term. Users can cancel at any time and the organization converts to the free plan after the current billing cycle ends.

Source
Make: How many active scenarios can I create on the free plan versus paid plans?

The free plan is limited to 2 active scenarios and has a 15-minute minimum interval between runs. Paid plans (Core and above) offer unlimited active scenarios with the ability to schedule runs down to the minute.

Source
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