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Amazon Connect vs HubSpot Live Chat

Amazon Connect logo

Amazon Connect

Customer Support

Cloud contact center from AWS

From
Free
Free plan
Yes
Full reviewWebsite
HubSpot Live Chat logo

HubSpot Live Chat

Live Chat

Live chat integrated with HubSpot CRM platform

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Each has a real cost: Amazon Connect telephony is charged separately from the platform, so the $0.038 per minute voice rate is not the whole cost of a call; HubSpot Live Chat no specific pricing published on the live chat product page; pricing requires navigation to separate Marketing Hub pricing page
  • They diverge on capability: Amazon Connect covers Voice, HubSpot Live Chat covers Live chat messaging.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Amazon Connect and HubSpot Live Chat actually diverge.

Attributes where Amazon Connect and HubSpot Live Chat differ
AttributeAmazon ConnectHubSpot Live Chat
Pricing modelusage-basedfreemium
PlatformsWebWeb, Mobile app, IOS, Android
CategoryCustomer SupportLive Chat

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), founded (2006).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amazon Connect

  • Voice
  • Chat
  • Tasks
  • ML-powered analytics
  • Contact Lens
  • Outbound campaigns
  • Forecasting
  • ServiceNow

Only in HubSpot Live Chat

  • Live chat messaging
  • CRM integration
  • Visitor identification
  • Chatbot builder
  • Slack
  • Gmail
  • Outlook
  • Mobile app support

Both cover

  • Salesforce
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Amazon Connect

  • Cloud contact centre with no per-seat licencenot HubSpot Live Chat
  • Voice, chat, email and SMS in one queuenot HubSpot Live Chat
  • Conversational analytics and agent assistnot HubSpot Live Chat
  • Outbound campaigns and automated contactnot HubSpot Live Chat
  • Workforce scheduling for contact centre agentsnot HubSpot Live Chat

HubSpot Live Chat

  • Customer engagementnot Amazon Connect
  • Lead generationnot Amazon Connect
  • Customer supportnot Amazon Connect
  • Sales automationnot Amazon Connect

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amazon Connect

  • Telephony is charged separately from the platform, so the $0.038 per minute voice rate is not the whole cost of a call
  • Every channel is metered individually: $0.010 per chat message, $0.080 per email and $0.014 per SMS
  • Rates vary by region and by third-party provider, so a published figure is indicative rather than final
  • Cost tracks contact volume, which makes forecasting hard for a queue with seasonal peaks

HubSpot Live Chat

  • No specific pricing published on the live chat product page; pricing requires navigation to separate Marketing Hub pricing page
  • Live chat pricing bundled with broader Marketing Hub plans rather than offered as standalone product pricing
  • Free tier features not detailed on product page, requiring contact or additional navigation for feature clarity

Pricing, plan by plan

Amazon Connect

Free
  • Pay-as-you-go$undefined/mo
    • Chat: $0.010 per message sent or received
    • Voice: $0.038 per minute
    • Email: $0.080 per message sent or received

HubSpot Live Chat

Free
  • FreeFree
    • Live chat
    • CRM
    • Basic features
  • Starter$50/month
    • Marketing automation
    • Enhanced features
  • Professional$320/month
    • Advanced workflows
    • Custom reporting

Which should you pick?

Choose Amazon Connect if

  • You need voice.
  • You want to start without paying.
  • You also want chat.
Amazon Connect review

Choose HubSpot Live Chat if

  • You need live chat messaging.
  • You want to start without paying.
  • You work on Web, Mobile app, IOS, Android.
  • You also want crm integration.
HubSpot Live Chat review

Questions people ask

Is Amazon Connect or HubSpot Live Chat better?
Neither clearly leads. Amazon Connect starts at Free and HubSpot Live Chat at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amazon Connect or HubSpot Live Chat?
Amazon Connect starts at Free and HubSpot Live Chat at Free.
Does Amazon Connect or HubSpot Live Chat run on more platforms?
Amazon Connect runs on Web. HubSpot Live Chat runs on Web, Mobile app, IOS, Android.
Can I use Amazon Connect for free?
Both have a free tier, so you can try either at no cost before committing.
What is Amazon Connect best used for?
Amazon Connect is most often used for cloud contact centre with no per-seat licence, voice, chat, email and sms in one queue, conversational analytics and agent assist, outbound campaigns and automated contact. Of those, cloud contact centre with no per-seat licence and voice, chat, email and sms in one queue are not what HubSpot Live Chat is typically brought in for.
What can Amazon Connect do that HubSpot Live Chat cannot?
Amazon Connect covers Voice, Chat, Tasks, ML-powered analytics. HubSpot Live Chat covers Live chat messaging, CRM integration, Visitor identification, Chatbot builder. Both handle Salesforce, Web support.

Answered from the vendors’ own pages

Amazon Connect: How much does Amazon Connect cost?

Amazon Connect uses pay-as-you-go pricing with no minimums or long-term contracts. Costs are $0.010 per chat message, $0.038 per voice minute, $0.080 per email message, and $0.014 per SMS or third-party messaging message.

Source
HubSpot Live Chat: What does HubSpot live chat cost?

HubSpot live chat is available free with core functionality and no credit card required. Premium features are available through Marketing Hub Starter, Professional, and Enterprise plans starting at $7/month annually, with details available on the main pricing page.

Source
Amazon Connect: Is Amazon Connect free to try?

Amazon Connect offers a free trial option for new customers to get started at no cost. Ongoing usage is charged based on consumption with no minimum commitment required.

Source
HubSpot Live Chat: Is there a free version of HubSpot live chat?

Yes, HubSpot live chat and chatbot builder are available free with core functionality including CRM integration and mobile app access, requiring no credit card to start.

Source
Amazon Connect: What are Amazon Connect's per-channel pricing differences?

Communication channel costs vary: voice at $0.038 per minute is the most expensive, email at $0.080 per message, SMS at $0.014 per message, and chat at the lowest rate of $0.010 per message. All pricing is per message or per minute consumed with no unused portions charged.

Source
HubSpot Live Chat: What premium features are included in paid HubSpot live chat plans?

Paid tiers include advanced automation and scaling features through Marketing Hub Starter, Professional, and Enterprise editions with varying levels of functionality and support.

Source
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