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Telecommunications · head to head

8x8 vs Adobe Analytics

8x8 logo

8x8

Telecommunications

Enterprise-grade unified communications

From
$29.99/month
Rated
-
Full reviewWebsite
Adobe Analytics logo

Adobe Analytics

Marketing

Enterprise-class data analytics

From
$5000/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: 8x8 listed on UK G-Cloud 14 at £2.65 to £113.40 per user per month for 8x8 Hosted PBX, submitted directly by 8x8 UK Limited; Adobe Analytics every UK G-Cloud listing bundles Adobe Analytics inside Experience Cloud consultancy from resellers including NTT Data, IBM and VE3, with no standalone per unit price published
  • They diverge on capability: 8x8 covers Voice calling, Adobe Analytics covers Real-time reporting.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which 8x8 and Adobe Analytics actually diverge.

Attributes where 8x8 and Adobe Analytics differ
Attribute8x8Adobe Analytics
Starting price$29.99/month$5000/month
Pricing modelsubscriptionquote
PlatformsWeb, Windows, Macos, Ios, AndroidWeb, Mobile, Api
CategoryTelecommunicationsMarketing
Founded19871982

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in 8x8

  • Voice calling
  • Video meetings
  • Team messaging
  • Call recording
  • Voicemail
  • Call routing
  • Analytics
  • Salesforce

Only in Adobe Analytics

  • Real-time reporting
  • Advanced segmentation
  • Attribution modeling
  • Predictive analytics
  • Customer journey mapping
  • Experience Cloud
  • Audience Manager
  • Target

Both cover

  • SOC2
  • HIPAA
  • ISO27001
  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

8x8

  • Business communicationnot Adobe Analytics
  • Customer contactnot Adobe Analytics
  • Remote worknot Adobe Analytics
  • Continuitynot Adobe Analytics

Adobe Analytics

  • Advanced analyticsnot 8x8
  • Marketing optimizationnot 8x8
  • Customer insightsnot 8x8

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

8x8

  • Listed on UK G-Cloud 14 at £2.65 to £113.40 per user per month for 8x8 Hosted PBX, submitted directly by 8x8 UK Limited

Adobe Analytics

  • Every UK G-Cloud listing bundles Adobe Analytics inside Experience Cloud consultancy from resellers including NTT Data, IBM and VE3, with no standalone per unit price published

Pricing, plan by plan

8x8

$29.99/month
  • Pro$29.99/month
    • Calling and meetings
    • Video conferencing
    • Team messaging
  • Enterprise$undefined/month
    • Everything in Pro
    • Advanced analytics
    • Dedicated support

Adobe Analytics

$5000/month
  • Adobe Analytics$5000/month
    • Real-time analytics
    • Advanced attribution
    • Predictive analytics

Which should you pick?

Choose 8x8 if

  • You need voice calling.
  • You work on Web, Windows, Macos, Ios, Android.
  • You also want video meetings.
8x8 review

Choose Adobe Analytics if

  • You need real-time reporting.
  • You work on Web, Mobile, Api.
  • You also want advanced segmentation.
Adobe Analytics review

Questions people ask

Is 8x8 or Adobe Analytics better?
Neither clearly leads. 8x8 starts at $29.99/month and Adobe Analytics at $5000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, 8x8 or Adobe Analytics?
8x8 starts at $29.99/month and Adobe Analytics at $5000/month.
Does 8x8 or Adobe Analytics run on more platforms?
8x8 runs on Web, Windows, Macos, Ios, Android. Adobe Analytics runs on Web, Mobile, Api.
What is 8x8 best used for?
8x8 is most often used for business communication, customer contact, remote work, continuity. Of those, business communication and customer contact are not what Adobe Analytics is typically brought in for.
What can 8x8 do that Adobe Analytics cannot?
8x8 covers Voice calling, Video meetings, Team messaging, Call recording. Adobe Analytics covers Real-time reporting, Advanced segmentation, Attribution modeling, Predictive analytics. Both handle SOC2, HIPAA, ISO27001, Cloud deployment.
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