Softwr

Influencer Marketing · head to head

Cohley vs Upfluence

Cohley logo

Cohley

Influencer Marketing

Content at the speed of culture

From
On request
Rated
-
Upfluence logo

Upfluence

Influencer Marketing

Turn your customers into brand ambassadors

From
$478/month
Rated
-

The short version

  • Each has a real cost: Cohley no pricing information accessible from cached vendor page; Upfluence no published pricing rates; custom quotes required
  • They diverge on capability: Cohley covers Photo content, Upfluence covers Influencer discovery.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Cohley and Upfluence actually diverge.

Attributes where Cohley and Upfluence differ
AttributeCohleyUpfluence
Starting priceOn request$478/month
PlatformsWeb, ApiWeb, Chrome-extension, Api
Founded20162013

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cohley

  • Photo content
  • Video content
  • Product reviews
  • Creator network
  • Rights management
  • Content library
  • A/B testing
  • Salesforce Commerce Cloud

Only in Upfluence

  • Influencer discovery
  • Customer identification
  • Affiliate management
  • Promo code tracking
  • Campaign automation
  • Social commerce
  • Email outreach
  • WooCommerce

Both cover

  • Performance analytics
  • Shopify
  • Instagram
  • GDPR
  • SOC2
  • Data encryption
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Cohley

  • Product photographynot Upfluence
  • Video contentnot Upfluence
  • Customer reviewsnot Upfluence
  • Social contentnot Upfluence
  • Ad creativenot Upfluence

Upfluence

  • Influencer marketing campaign management and discoverynot Cohley
  • Creator program scaling with ROI trackingnot Cohley
  • End-to-end automated influencer payouts and compliancenot Cohley
  • Brands and agencies managing influencer relationships at scalenot Cohley

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cohley

  • No pricing information accessible from cached vendor page

Upfluence

  • No published pricing rates; custom quotes required
  • Minimum 12-month contract term enforced
  • Pricing varies significantly based on modules selected (Find, Scale, Autopilot) and team size

Pricing, plan by plan

Cohley

On request
  • Starter$undefined/month
    • Photo content
    • Basic creators
    • Content library
  • Growth$undefined/month
    • Photo + video
    • Premium creators
    • Performance tracking
  • Enterprise$undefined/month
    • Custom content
    • Dedicated team
    • API access

Upfluence

$478/month
  • Growth$478/month
    • Influencer discovery
    • Basic CRM
    • Campaign management
  • Scale$1078/month
    • E-commerce integrations
    • Affiliate tracking
    • Promo codes
  • Enterprise$undefined/month
    • Custom solutions
    • API access
    • White-label options

Which should you pick?

Choose Cohley if

  • You need photo content.
  • You work on Web, Api.
  • You also want video content.

Choose Upfluence if

  • You need influencer discovery.
  • You work on Web, Chrome-extension, Api.
  • You also want customer identification.

Questions people ask

Is Cohley or Upfluence better?
Neither clearly leads. Cohley starts at On request and Upfluence at $478/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cohley or Upfluence?
Cohley starts at On request and Upfluence at $478/month.
Does Cohley or Upfluence run on more platforms?
Cohley runs on Web, Api. Upfluence runs on Web, Chrome-extension, Api.
What is Cohley best used for?
Cohley is most often used for product photography, video content, customer reviews, social content. Of those, product photography and video content are not what Upfluence is typically brought in for.
What can Cohley do that Upfluence cannot?
Cohley covers Photo content, Video content, Product reviews, Creator network. Upfluence covers Influencer discovery, Customer identification, Affiliate management, Promo code tracking. Both handle Performance analytics, Shopify, Instagram, GDPR.

Answered from the vendors’ own pages

Cohley: What is Cohley pricing?

Cohley, an influencer marketing platform, does not publish pricing on its cached page. Specific rates for Cohley's full-funnel platform or managed services offerings require contacting the company directly.

Source
Upfluence: How much does Upfluence cost?

Upfluence pricing is custom-quoted based on the modules selected (Find, Scale, or Autopilot), team size, and program volume. No standard pricing tiers are published; vendors direct inquiries to book a demo for personalized quotes.

Source
Upfluence: What is Upfluence's pricing model?

Upfluence uses a custom platform fee model with no percentage taken from creator-driven sales. Pricing is modular based on selected features (creator discovery, campaign management, automation), with 12-month minimum contract terms for annual plans.

Source
Upfluence: Does Upfluence charge setup fees or have a free trial?

Upfluence offers no mandatory setup fees with free self-serve onboarding included. A free trial is available after an initial consultation, and all plans include a dedicated account manager.

Source
Share

Related pages

Other head to heads