Beauty & Salon · head to head
Squire vs Genbook

Genbook
Beauty & Salon
Online booking and business growth for salons
- From
- $29/month
- Rated
- -
The short version
- Each has a real cost: Squire booking fees of $1-3 per appointment add significant cost beyond subscription, increasing total cost of ownership; Genbook limited documentation and onboarding tutorials for new users
- They diverge on capability: Squire covers Walk-in queue, Genbook covers Review collection.
Where they differ
Only the attributes on which Squire and Genbook actually diverge.
Identical on both: pricing model (Unknown), free tier (No), user rating (Not yet rated), category (Beauty & Salon).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Squire
- Walk-in queue
- Point of sale
- Team management
- Instant payouts
- Client app
- Marketing tools
- Business analytics
Only in Genbook
- Review collection
- Client management
- Payment processing
- Marketing campaigns
- Reputation management
- Calendar sync
- Mobile apps
Both cover
- Online booking
- Yelp
- PCI DSS
- SSL encryption
- Cloud deployment
- Web support
- Ios support
- Android support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Squire
- Barbershop managementnot Genbook
- Walk-in handlingnot Genbook
- Team payrollnot Genbook
- Client bookingnot Genbook
Genbook
- Getting more clientsnot Squire
- Managing reviewsnot Squire
- Online bookingnot Squire
- Building reputationnot Squire
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Squire
- Booking fees of $1-3 per appointment add significant cost beyond subscription, increasing total cost of ownership
- Limited to barbershops and beauty salons; not suitable for other service industries
- Walk-in and waitlist features only available on higher-tier plans, limiting functionality for drop-in appointments
- POS system tightly integrated; cannot use with alternative payment processors or systems
- Customer data locked into Squire platform with limited export options
Genbook
- Limited documentation and onboarding tutorials for new users
- Customer support responsiveness can be slow or unreliable
- Limited flexibility in rebooking timeframes and appointment management
- Competitors offer additional features like HIPAA-compliant SOAP notes at lower prices
Pricing, plan by plan
Squire
$30/monthNo published plan breakdown. See the Squire review.
Genbook
$29/monthNo published plan breakdown. See the Genbook review.
Which should you pick?
Choose Squire if
- You need walk-in queue.
- You work on Web, Ios, Android.
- You also want point of sale.
Choose Genbook if
- You need review collection.
- You work on Web, Mobile.
- You also want client management.
Questions people ask
- Is Squire or Genbook better?
- Neither clearly leads. Squire starts at $30/month and Genbook at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Squire or Genbook?
- Squire starts at $30/month and Genbook at $29/month.
- Does Squire or Genbook run on more platforms?
- Squire runs on Web, Ios, Android. Genbook runs on Web, Mobile.
- What is Squire best used for?
- Squire is most often used for barbershop management, walk-in handling, team payroll, client booking. Of those, barbershop management and walk-in handling are not what Genbook is typically brought in for.
- What can Squire do that Genbook cannot?
- Squire covers Walk-in queue, Point of sale, Team management, Instant payouts. Genbook covers Review collection, Client management, Payment processing, Marketing campaigns. Both handle Online booking, Google, Yelp, PCI DSS.
Answered from the vendors’ own pages
Squire: What are Squire's pricing tiers?
Squire offers Pro plans starting at $30/month for independent barbers, Pro-Complete at $100/month for full shops, Executive tiers at $100-150/month, and Titan at $250/month. All include scheduling, POS, and customer management features.
SourceGenbook: What does Genbook cost?
Genbook starts at $29 per month with different tiers available for businesses with varying needs.
SourceSquire: Does Squire charge booking fees?
Yes, Squire charges customers $1-3 per booking for online scheduling, in addition to the monthly subscription cost. This is a key cost factor beyond the base subscription.
SourceGenbook: What support options are available?
Genbook offers email/help desk, FAQ/forum, knowledge base, phone support, 24/7 live representative, and chat support.
SourceSquire: What integrations does Squire support?
Squire integrates with Square, QuickBooks, Google Calendar, and Stripe. It also offers an API for custom integrations and works with Zapier to connect to hundreds of other applications.
SourceSquire: What core features does Squire provide?
Squire includes online appointment scheduling, integrated POS system, customer relationship management, loyalty reward programs, promo codes, and automated text reminders.
SourceSquire: Does Squire support walk-in customers?
Yes, Squire supports walk-in booking through its waitlist feature, which is available on all plans except the basic Pro tier.
SourceSquire: Who founded Squire and how is it backed?
Squire was founded by Songe LaRon and Dave Salvant in 2016. The company raised $162M in funding as of February 2026 and achieved a $750M valuation in 2021.
Source
