E-Commerce · head to head
PrestaShop vs Sellfy

PrestaShop
E-Commerce
Open-source ecommerce platform for online merchants
- From
- Free
- Rated
- -

Sellfy
E-Commerce
Ecommerce platform for creators and entrepreneurs
- From
- $22/month
- Rated
- -
The short version
- Only PrestaShop has a free tier, so it costs nothing to try first.
- Each has a real cost: PrestaShop no specific pricing tiers or costs disclosed on homepage; Sellfy every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
- They diverge on capability: PrestaShop covers Product catalog management, Sellfy covers Physical & digital products.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which PrestaShop and Sellfy actually diverge.
| Attribute | PrestaShop | Sellfy |
|---|---|---|
| Starting price | Free | $22/month |
| Pricing model | freemium | subscription |
| Free tier | Yes | No |
| Founded | 2007 | 2013 |
Identical on both: platforms (Web), user rating (Not yet rated), category (E-Commerce).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in PrestaShop
- Product catalog management
- Order management
- Payment gateway integration
- Shipping module
- Customer management
- SEO tools
- Mobile-responsive design
Only in Sellfy
- Physical & digital products
- Membership/subscription sales
- Email marketing
- Marketing automation
- Affiliate program
- Mobile app
- Multi-currency support
Both cover
- Analytics
What people use each for
The jobs each tool is most often brought in to do.
PrestaShop
- Fully customizable ecommerce platform for startups to enterprisesnot Sellfy
- Stores handling millions in annual revenuenot Sellfy
- Access to thousands of modules and themesnot Sellfy
- Payment solutions integration with Stripe, Alma, Klarnanot Sellfy
Sellfy
- Selling digital downloads, subscriptions or print on demand goods from a hosted storefrontnot PrestaShop
- Running a small creator store without building a sitenot PrestaShop
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
PrestaShop
- No specific pricing tiers or costs disclosed on homepage
- Requires navigation to dedicated pricing pages for cost details
Sellfy
- Every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
- Exceeding the cap forces a plan upgrade rather than an overage charge, so growth is a step change in cost
- Maximum file size per digital product is tied to the plan, at 10 GB, 15 GB and 20 GB
- Email marketing credits are metered per plan, from 2,000 to 50,000
- Cart abandonment, upselling and the affiliate programme all require the Business plan
- Payment processing fees from PayPal or Stripe are charged on top of the subscription
Pricing, plan by plan
PrestaShop
Free- Classic$undefined/mo
- Download source code and install from scratch
- Self-hosted ecommerce platform
- Hosted$undefined/mo
- CivicPlus handles technical aspects
- Ready-to-use store
Sellfy
$22/month- Starter$22/month
- From $22/month with annual billing (or $39/month with monthly billing)
- Basic e-commerce features for digital and physical products
- Business$null/month
- Mid-tier option with expanded capabilities
- Premium$null/month
- Highest tier with up to 20GB per digital product file storage
Which should you pick?
Choose PrestaShop if
- You need product catalog management.
- You want to start without paying.
- You also want order management.
Choose Sellfy if
- You need physical & digital products.
- You also want membership/subscription sales.
Questions people ask
- Is PrestaShop or Sellfy better?
- Neither clearly leads. PrestaShop starts at Free and Sellfy at $22/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, PrestaShop or Sellfy?
- PrestaShop has a free tier; the other does not. Paid plans start at Free for PrestaShop and $22/month for Sellfy.
- Does PrestaShop or Sellfy run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- Can I use PrestaShop for free?
- Yes. PrestaShop has a free tier, so you can try it without paying. Sellfy starts at $22/month.
- What is PrestaShop best used for?
- PrestaShop is most often used for fully customizable ecommerce platform for startups to enterprises, stores handling millions in annual revenue, access to thousands of modules and themes, payment solutions integration with stripe, alma, klarna. Of those, fully customizable ecommerce platform for startups to enterprises and stores handling millions in annual revenue are not what Sellfy is typically brought in for.
- What can PrestaShop do that Sellfy cannot?
- PrestaShop covers Product catalog management, Order management, Payment gateway integration, Shipping module. Sellfy covers Physical & digital products, Membership/subscription sales, Email marketing, Marketing automation. Both handle Analytics.
Answered from the vendors’ own pages
PrestaShop: How much does PrestaShop cost?
PrestaShop offers two models: Classic (free download with self-installation) and Hosted (vendor-managed). Specific pricing figures are not displayed on the homepage. Visit the pricing pages or contact PrestaShop directly for cost details.
SourceSellfy: How much does Sellfy cost?
Sellfy starts at $22/month for the Starter plan with annual billing ($39/month with monthly billing). Higher tiers (Business and Premium) are available but specific pricing requires contacting sales or visiting the pricing page.
SourcePrestaShop: Does PrestaShop have a free version?
Yes, the Classic plan is free and allows you to download the source code and install your store from scratch.
SourceSellfy: Does Sellfy charge transaction fees?
No, Sellfy charges zero transaction fees on sales, unlike competitors such as Gumroad which charges 10%. If revenue exceeds a plan limit, a 2% fee may apply unless you upgrade to a higher tier.
SourcePrestaShop: What payment methods does PrestaShop support?
PrestaShop integrates with payment solutions including Stripe, Alma, and Klarna.
SourceSellfy: Does Sellfy offer a free trial?
Yes, new users can access a 14-day free trial with no credit card required. During the trial you can customize store design and add product types, but upgrading to a paid plan is required to start selling.
SourceRelated pages
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