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Live Chat · head to head

Pure Chat vs Richpanel

Pure Chat logo

Pure Chat

Live Chat

Simple and affordable live chat for any business

From
Free
Free plan
Yes
Full reviewWebsite
Richpanel logo

Richpanel

Customer Support

AI-native helpdesk for e-commerce customer support

From
$99/month
Free plan
No
Full reviewWebsite

The short version

  • Only Pure Chat has a free tier, so it costs nothing to try first.
  • Each has a real cost: Pure Chat growth plan limited to 1 website and 100 SMS notifications; Richpanel primarily focused on e-commerce, not ideal for other industries
  • They diverge on capability: Pure Chat covers Live chat widget, Richpanel covers AI-native agent.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Pure Chat and Richpanel actually diverge.

Attributes where Pure Chat and Richpanel differ
AttributePure ChatRichpanel
Starting priceFree$99/month
Pricing modelsubscriptionPer-seat plus per-conversation for AI agents
Free tierYesNo
PlatformsWeb, Mobile app, IOS, AndroidWeb, Mobile, API
CategoryLive ChatCustomer Support
Founded20112020

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Pure Chat

  • Live chat widget
  • Visitor information
  • Chat transcripts
  • Department routing
  • Salesforce
  • HubSpot
  • Zapier
  • API

Only in Richpanel

  • AI-native agent
  • Multi-channel inbox
  • E-commerce integrations
  • QA Agent
  • Social Media Agent
  • Self-Service Portal
  • AI Safety features
  • Copilot mode

What people use each for

The jobs each tool is most often brought in to do.

Pure Chat

  • Customer support chatnot Richpanel
  • Website engagementnot Richpanel
  • Lead capturenot Richpanel
  • Sales chatnot Richpanel

Richpanel

  • Automating e-commerce customer support with AInot Pure Chat
  • Resolving returns and exchanges automaticallynot Pure Chat
  • Responding to social media inquiries at scalenot Pure Chat
  • Providing full customer context across all support channelsnot Pure Chat
  • Reducing support costs while improving response timesnot Pure Chat

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Pure Chat

  • Growth plan limited to 1 website and 100 SMS notifications
  • Additional operators cost extra: $13-$15/month per operator depending on plan and billing
  • Growth plan has significantly lower limits than PRO

Richpanel

  • Primarily focused on e-commerce, not ideal for other industries
  • AI conversation pricing ($0.20 per conversation) requires monitoring to control costs
  • Minimum $200 monthly charge for AI agents may not suit small businesses
  • Heavy emphasis on e-commerce integrations (Shopify, Recharge) limits flexibility
  • No published pricing for enterprise or custom plans

Pricing, plan by plan

Pure Chat

Free
  • Growth$49/month
    • 4 users/operators
    • 1 website
    • 100 SMS notifications
  • Growth Annual$39/month
    • Annual billing saves 20% off monthly rate
  • PRO$99/month
    • 10 users/operators
    • Unlimited websites
    • 1,000 SMS notifications
  • PRO Annual$79/month
    • Annual billing saves 20% off monthly rate

Richpanel

$99/month
  • Helpdesk Seat$99/month
    • Unified inbox across all channels
    • Round-robin assignment
    • CSAT reporting
  • AI Agent$0.2/conversation
    • End-to-end conversation resolution
    • Multi-channel automation
    • Customer context from Shopify, Recharge, Loop, Yotpo
  • Returns & Exchanges$99/month
    • Automated returns and exchange policies
    • Exchange incentives
    • Fraud prevention

Which should you pick?

Choose Pure Chat if

  • You need live chat widget.
  • You want to start without paying.
  • You work on Web, Mobile app, IOS, Android.
  • You also want visitor information.
Pure Chat review

Choose Richpanel if

  • You need ai-native agent.
  • You work on Web, Mobile, API.
  • You also want multi-channel inbox.
Richpanel review

Questions people ask

Is Pure Chat or Richpanel better?
Neither clearly leads. Pure Chat starts at Free and Richpanel at $99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Pure Chat or Richpanel?
Pure Chat has a free tier; the other does not. Paid plans start at Free for Pure Chat and $99/month for Richpanel.
Does Pure Chat or Richpanel run on more platforms?
Pure Chat runs on Web, Mobile app, IOS, Android. Richpanel runs on Web, Mobile, API.
Can I use Pure Chat for free?
Yes. Pure Chat has a free tier, so you can try it without paying. Richpanel starts at $99/month.
What is Pure Chat best used for?
Pure Chat is most often used for customer support chat, website engagement, lead capture, sales chat. Of those, customer support chat and website engagement are not what Richpanel is typically brought in for.
What can Pure Chat do that Richpanel cannot?
Pure Chat covers Live chat widget, Visitor information, Chat transcripts, Department routing. Richpanel covers AI-native agent, Multi-channel inbox, E-commerce integrations, QA Agent.

Answered from the vendors’ own pages

Pure Chat: How much does PureChat cost?

PureChat's Growth plan costs $49/month (or $39/month annually) with 4 users and 1 website. The PRO plan is $99/month (or $79/month annually) with 10 users and unlimited websites.

Source
Richpanel: What is the guarantee on AI automation?

Richpanel guarantees 50% automation within 30 days, or refunds every dollar back. The company also guarantees 30% lower bills compared to competitive AI and helpdesk stacks.

Source
Pure Chat: Does PureChat offer a free trial?

Yes, PureChat offers a free 30-day trial of the PRO plan to prospective customers.

Source
Richpanel: How much does AI cost per conversation?

AI-handled conversations cost $0.20 each with a $200 minimum monthly charge. This covers all AI features including QA Agent, Social Media Agent, and Copilot functionality.

Source
Pure Chat: What is the difference between Growth and PRO plans?

Growth includes 4 users and 1 website with 100 SMS notifications per month. PRO includes 10 users, unlimited websites, and 1,000 SMS notifications. Additional operators can be added for $8-$15/month.

Source
Richpanel: Which e-commerce platforms does Richpanel integrate with?

Richpanel integrates with Shopify, Recharge, Loop, and Yotpo to provide full customer context during support interactions.

Source
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