Marketing · head to head
Onclusive vs Simple Analytics

Onclusive
Marketing
Media monitoring, journalist database and PR measurement assembled from six acquired companies
- From
- On request
- Rated
- -
The short version
- Only Simple Analytics has a free tier, so it costs nothing to try first.
- Each has a real cost: Onclusive onclusive was assembled from at least six acquired companies inside about a year, and users still encounter different interfaces, inconsistent data definitions and separate support paths depending on which module they are in, so training and internal reporting are harder than a single-product vendor.; Simple Analytics the free plan requires a Simple Analytics badge on your site and is limited to 1 user, 5 websites and 30 days of history
- They diverge on capability: Onclusive covers Global media monitoring, Simple Analytics covers Page view tracking.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Onclusive and Simple Analytics actually diverge.
| Attribute | Onclusive | Simple Analytics |
|---|---|---|
| Starting price | On request | Free |
| Pricing model | quote | freemium |
| Free tier | No | Yes |
| Platforms | Web, iOS, Android, API | Web |
| Founded | Unknown | 2016 |
Identical on both: user rating (Not yet rated), category (Marketing).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Onclusive
- Global media monitoring
- Broadcast monitoring
- Social listening
- Media contacts database
- Newsroom and press office
- Sentiment and tone analysis
- Share of voice reporting
- Crisis detection
Only in Simple Analytics
- Page view tracking
- Goal tracking
- Real-time analytics
- Privacy-focused
- GDPR compliant
- Cloud deployment
- Web support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Onclusive
- A multinational communications team that needs print, broadcast and online coverage across twenty markets reported in one dashboard rather than through three regional vendorsnot Simple Analytics
- A public affairs team that must evidence share of voice against named competitors for a quarterly board reportnot Simple Analytics
- A PR agency running press office and media enquiry workflow for several client brands from one systemnot Simple Analytics
- A corporate affairs function that needs early warning on a coverage spike outside its own time zone, with broadcast clips retrievable for legal reviewnot Simple Analytics
Simple Analytics
- Cookie-free website analytics that avoids a consent bannernot Onclusive
- Keeping visitor data hosted in the EU for GDPR purposesnot Onclusive
- Replacing or running alongside Google Analytics with a single-page dashboardnot Onclusive
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Onclusive
- Onclusive was assembled from at least six acquired companies inside about a year, and users still encounter different interfaces, inconsistent data definitions and separate support paths depending on which module they are in, so training and internal reporting are harder than a single-product vendor.
- Pricing is not published and is scoped by market coverage, source count and user seats, which makes competitive benchmarking difficult and means renewal increases are hard to challenge without a parallel quote from Cision or Meltwater.
- Broadcast monitoring coverage is uneven by country, so a global contract can look complete on paper while a specific market you care about has thin local radio or regional television coverage; verify your priority markets by name before signing.
- The company carries private-equity ownership and acquisition-related debt financing, which historically in this category has meant pressure on support headcount and above-inflation renewal pricing rather than product investment.
- Automated sentiment classification on news copy remains error-prone, especially for irony, quoted criticism and industry jargon, so teams reporting sentiment to executives generally need a human review step that erodes the labour saving the tool was bought for.
Simple Analytics
- The free plan requires a Simple Analytics badge on your site and is limited to 1 user, 5 websites and 30 days of history
- Data older than 30 days is automatically deleted on the free plan
- The paid plan starts at $20 per month for 100,000 pageviews and includes only 1 user, with each extra user costing another $20 per month
- Single Sign-On, role-based access, SOC 2 documentation, an SLA and raw data export are Enterprise features quoted only by demo request
- On yearly plans, exceeding your estimated limit gives you one week to raise it before Simple Analytics raises it for you
- Paying by Bitcoin adds 10% and is only offered on yearly billing
- Bank transfer is only available for bills from $500 and adds 10% in banking and service fees
- Unlimited pageviews on the free plan are subject to a fair use policy rather than a stated number
Pricing, plan by plan
Onclusive
On request- Onclusive$undefined/year
- Global media monitoring
- Broadcast and print coverage
- Onclusive Social listening
Simple Analytics
Free- FreeFree
- 30-day data retention
- Fair use policy applies
- Unlimited pageviews within fair use
- Self-Serve$20/month
- Monthly or annual billing (2 months free with yearly)
- 1 user included; additional users $20/month each
- Up to 5 sites per user
- Enterprise$null/custom
- Custom pricing available upon demo request
- Traffic recovery (20-60% of invisible traffic)
- Raw data access
Which should you pick?
Choose Onclusive if
- You need global media monitoring.
- You work on Web, iOS, Android, API.
- You also want broadcast monitoring.
Choose Simple Analytics if
- You need page view tracking.
- You want to start without paying.
- You also want goal tracking.
Questions people ask
- Is Onclusive or Simple Analytics better?
- Neither clearly leads. Onclusive starts at On request and Simple Analytics at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Onclusive or Simple Analytics?
- Simple Analytics has a free tier; the other does not. Paid plans start at On request for Onclusive and Free for Simple Analytics.
- Does Onclusive or Simple Analytics run on more platforms?
- Onclusive runs on Web, iOS, Android, API. Simple Analytics runs on Web.
- Can I use Simple Analytics for free?
- Yes. Simple Analytics has a free tier, so you can try it without paying. Onclusive starts at On request.
- What is Onclusive best used for?
- Onclusive is most often used for a multinational communications team that needs print, broadcast and online coverage across twenty markets reported in one dashboard rather than through three regional vendors, a public affairs team that must evidence share of voice against named competitors for a quarterly board report, a pr agency running press office and media enquiry workflow for several client brands from one system, a corporate affairs function that needs early warning on a coverage spike outside its own time zone, with broadcast clips retrievable for legal review. Of those, a multinational communications team that needs print, broadcast and online coverage across twenty markets reported in one dashboard rather than through three regional vendors and a public affairs team that must evidence share of voice against named competitors for a quarterly board report are not what Simple Analytics is typically brought in for.
- What can Onclusive do that Simple Analytics cannot?
- Onclusive covers Global media monitoring, Broadcast monitoring, Social listening, Media contacts database. Simple Analytics covers Page view tracking, Goal tracking, Real-time analytics, Privacy-focused.
Answered from the vendors’ own pages
Onclusive: Is Onclusive one product or several?
Several. It was formed from Kantar Reputation Intelligence, PRgloo and the original Onclusive in January 2022, then absorbed Critical Mention and Digimind later that year, and the modules retain distinguishable lineages.
Simple Analytics: How much does Simple Analytics cost?
Simple Analytics offers a free plan forever and a Self-Serve plan at $20/month per user (or $240/year with 2 months free). Enterprise pricing is available upon request.
SourceOnclusive: Who owns it?
Symphony Technology Group, a US private equity firm, with debt financing on the Critical Mention acquisition from Stellus Capital Management.
Simple Analytics: What currencies does Simple Analytics accept?
Simple Analytics accepts Euros, US Dollars, and British Pounds. Payment methods include credit/debit cards, Bitcoin (with +10% fee), Apple Pay, and Google Pay. Bank transfers are available for invoices $500+, with 10% additional fees applied.
SourceOnclusive: What happened to Digimind?
Digimind was acquired in July 2022 and rebranded as Onclusive Social in October 2022. If social listening is your main requirement, that is the platform you are evaluating.
Simple Analytics: How long is the free trial?
Simple Analytics offers a 14-day free trial that requires no credit card to start.
SourceOnclusive: Does it publish pricing?
No. Contracts are annual and quoted according to markets monitored, sources covered and seat count.
Simple Analytics: Can I cancel Simple Analytics anytime?
Yes. You can cancel your subscription at any moment without penalties or notice requirements.
SourceRelated pages
More on Simple Analytics
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