Marketing · alternatives
Alternatives to Onclusive
22 marketing tools sit alongside Onclusive in this directory. Below is what separates each from Onclusive on the figures we hold, price, model, tier count and rating, and a direct comparison for every one.
- Alternatives listed
- 22
- With a free tier
- 3
- Cheaper to start
- -
- Onclusive starts at
- On request
Why people look past Onclusive
Only what the record supports. Each point below is a figure on the Onclusive entry measured against the tools listed beside it.
There is no free tier
The record for Onclusive carries no free tier, so evaluating it means paying first. 3 of the 22 alternatives below can be used without paying.
There is only one tier
Onclusive publishes a single plan, Onclusive at On request. There is no smaller tier to drop to if the fit is wrong or the budget moves.
What each alternative does differently
Ordered by the aggregated rating on each catalogue entry. Differences are drawn from price, pricing model, tier count and rating, the fields the category listing carries. For a feature-level difference, follow the head-to-head link on each card: those pages read both full records.
The complete PR and earned media platform
- Sold on a subscription model rather than quote.
- 2 tiers to Onclusive's 1.
Media intelligence and social listening platform
- Publishes an entry price of $15000/year, where Onclusive does not.
- 2 tiers to Onclusive's 1.
PR software to tell your story and track results
- Sold on a subscription model rather than quote.
- 3 tiers to Onclusive's 1.
The main open source marketing automation platform, self-hosted and GPL licensed
- Can be used without paying; Onclusive cannot.
- Sold on a Open source, no licence fee model rather than quote.
- 2 tiers to Onclusive's 1.
Open source, cookie-free web analytics you can self-host for the cost of a database
- Can be used without paying; Onclusive cannot.
- Publishes an entry price of Free, where Onclusive does not.
- Sold on a Per month by event count model rather than quote.
- 4 tiers to Onclusive's 1.
A/B testing for Google Analytics
- Can be used without paying; Onclusive cannot.
- Publishes an entry price of Free, where Onclusive does not.
- Sold on a freemium model rather than quote.
Every Onclusive alternative at a glance
A dash means the catalogue entry carries no figure, not that the answer is nothing.
| Tool | Entry price | Model | Tiers | Head to head |
|---|---|---|---|---|
| Onclusive (this page) | On request | Quote | 1 | |
| CisionIf you want the largest media contacts database and the most established PR distribution network | On request | Subscription | 2 | vs Onclusive |
| MeltwaterIf you prefer a single unified platform for monitoring and social listening over a rollup of acquired products | $15000/year | - | 2 | vs Onclusive |
| ProwlyIf you are a smaller communications team that mainly needs a press office, media list and simple monitoring at published prices | On request | Subscription | 3 | vs Onclusive |
| Mautic | Free | Open source, no licence fee | 2 | vs Onclusive |
| Umami | Free | Per month by event count | 4 | vs Onclusive |
| Google Optimize | Free | Freemium | 1 | vs Onclusive |
| Swydo | €69/month | Per month by data source count | 1 | vs Onclusive |
| Roxhill | On request | Quote | 4 | vs Onclusive |
| Wunderkind | On request | Quote | 2 | vs Onclusive |
| Invoca | On request | Quote | 5 | vs Onclusive |
| WebEngage | On request | Quote | 1 | vs Onclusive |
| Postscript | $49/month | Per month plus per message sent | 4 | vs Onclusive |
| Bloomreach | On request | Quote | 2 | vs Onclusive |
| Netcore Cloud | On request | Quote | 3 | vs Onclusive |
| Zoho Marketing Automation | $19/month | Per month by contact count | 3 | vs Onclusive |
| CallRail | $50/month | Per month by plan, plus per-number and per-minute overages | 4 | vs Onclusive |
| CleverTap | On request | Quote | 3 | vs Onclusive |
| Insider | On request | Quote | 1 | vs Onclusive |
| Optimove | On request | Quote | 1 | vs Onclusive |
| Octoboard | €25/month | Per month by connected client count | 1 | vs Onclusive |
| Freshpaint | On request | Quote | 3 | vs Onclusive |
| Madgicx | $49/month | Usage-based | 2 | vs Onclusive |
Ratings are aggregated from third-party sources and imported with each catalogue entry; Softwr hosts no reviews of these products. How each figure is used is set out on the Onclusive badges page.
Cheaper ways to solve the same problem
Free to start (3)
These publish a tier that costs nothing, so they can be evaluated before any money changes hands.
- Mautic , Free
- Umami , Free
- Google Optimize , Free
What you would be giving up
Onclusive is most often brought in for a multinational communications team that needs print, broadcast and online coverage across twenty markets reported in one dashboard rather than through three regional vendors, a public affairs team that must evidence share of voice against named competitors for a quarterly board report, a pr agency running press office and media enquiry workflow for several client brands from one system, a corporate affairs function that needs early warning on a coverage spike outside its own time zone, with broadcast clips retrievable for legal review. Anything replacing it has to cover the ones you actually depend on, and a cheaper tool that misses one of them is not cheaper.
Two things this page cannot settle. It compares on price, model, tier count and rating, because those are the fields the category listing carries, feature-level differences need both full records, which is what the head-to-head pages load. And the ratings are third-party aggregates imported with each entry rather than reviews written here, so a 0.2 difference between two tools is noise rather than a finding.
If Onclusive is broadly right and the question is cost, the Onclusive pricing breakdown covers every tier and what each one adds. If you want the whole field rather than a shortlist, the Marketing category lists everything the directory holds, and best marketing tools ranks them.
Onclusive runs on web, ios, android, api. Platform coverage is not carried on the category listing for the alternatives, so it is one more thing to check on each head-to-head page rather than here.
Questions about Onclusive alternatives
- What are the main alternatives to Onclusive?
- 22 other marketing tools are listed in this directory, led by Cision, Meltwater, Prowly, Mautic. They are ordered by the aggregated rating on each catalogue entry, not by any Softwr ranking.
- What is the best free alternative to Onclusive?
- 3 of the alternatives listed here can be used without paying: Mautic, Umami, Google Optimize.
- Why do people look for an alternative to Onclusive?
- On the figures on record, 2 things stand out: there is no free tier; there is only one tier. Each is set out with the numbers behind it above.
- What would I give up by switching from Onclusive?
- Onclusive is most often brought in for a multinational communications team that needs print, broadcast and online coverage across twenty markets reported in one dashboard rather than through three regional vendors, a public affairs team that must evidence share of voice against named competitors for a quarterly board report, a pr agency running press office and media enquiry workflow for several client brands from one system, a corporate affairs function that needs early warning on a coverage spike outside its own time zone, with broadcast clips retrievable for legal review. Anything you replace it with has to cover the ones you actually rely on, the side-by-side comparisons linked from each alternative below put the two feature records against each other.
- Is there an open-source alternative to Onclusive?
- None of the marketing tools listed here are recorded as open source. That is what the licence field on each entry says, and the field is not always filled in, so it is worth checking directly for any tool you are serious about.
- How were these Onclusive alternatives chosen?
- They are the tools filed in the same category, Marketing, ordered by the aggregated rating on each entry. There is no editorial shortlist, and nothing on this page is paid: no sponsored placement runs on alternatives pages and the order cannot be bought. Softwr has not used these products.
- Where can I compare Onclusive against one of these directly?
- Every alternative below has a side-by-side page against Onclusive covering price, platforms, features and what each one is used for. Those pages read the full record for both products rather than the summary shown here.
- Does this list cover every marketing tool?
- No. It covers what this directory holds in the Marketing category, 22 tools beside Onclusive. The category page lists the rest of the catalogue as it grows.