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Software · head to head

Cohley vs Upfluence

C

Cohley

Software

Content at the speed of culture

From
On request
Rated
-
Full reviewWebsite
Upfluence logo

Upfluence

Software

Turn your customers into brand ambassadors

From
$478/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Cohley cohley's Starter plan starts from $18,000 and its Professional plan ("Most popular") starts from $24,000, both annual influencer/UGC content packages, per the vendor's own pricing page (archived, 2022).; Upfluence pricing is by custom quote only, with no rate, no entry price and no seat cost published
  • They diverge on capability: Cohley covers Photo content, Upfluence covers Influencer discovery.

Where they differ

Only the attributes on which Cohley and Upfluence actually diverge.

Attributes where Cohley and Upfluence differ
AttributeCohleyUpfluence
Starting priceOn request$478/month
PlatformsWeb, ApiWeb, Chrome-extension, Api
Founded20162013

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cohley

  • Photo content
  • Video content
  • Product reviews
  • Creator network
  • Rights management
  • Content library
  • A/B testing
  • Salesforce Commerce Cloud

Only in Upfluence

  • Influencer discovery
  • Customer identification
  • Affiliate management
  • Promo code tracking
  • Campaign automation
  • Social commerce
  • Email outreach
  • WooCommerce

Both cover

  • Performance analytics
  • Shopify
  • Instagram
  • GDPR
  • SOC2
  • Data encryption
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Cohley

  • Product photographynot Upfluence
  • Video contentnot Upfluence
  • Customer reviewsnot Upfluence
  • Social contentnot Upfluence
  • Ad creativenot Upfluence

Upfluence

  • Finding creators across a large influencer databasenot Cohley
  • Running creator campaigns tied to an ecommerce storenot Cohley
  • Automating creator payments and affiliate trackingnot Cohley

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cohley

  • Cohley's Starter plan starts from $18,000 and its Professional plan ("Most popular") starts from $24,000, both annual influencer/UGC content packages, per the vendor's own pricing page (archived, 2022).

Upfluence

  • Pricing is by custom quote only, with no rate, no entry price and no seat cost published
  • Annual contracts carry a 12 month minimum commitment
  • A free trial is only offered after an initial consultation call with sales

Pricing, plan by plan

Cohley

On request
  • Starter$undefined/month
    • Photo content
    • Basic creators
    • Content library
  • Growth$undefined/month
    • Photo + video
    • Premium creators
    • Performance tracking
  • Enterprise$undefined/month
    • Custom content
    • Dedicated team
    • API access

Upfluence

$478/month
  • Growth$478/month
    • Influencer discovery
    • Basic CRM
    • Campaign management
  • Scale$1078/month
    • E-commerce integrations
    • Affiliate tracking
    • Promo codes
  • Enterprise$undefined/month
    • Custom solutions
    • API access
    • White-label options

Which should you pick?

Choose Cohley if

  • You need photo content.
  • You work on Web, Api.
  • You also want video content.
Cohley review

Choose Upfluence if

  • You need influencer discovery.
  • You work on Web, Chrome-extension, Api.
  • You also want customer identification.
Upfluence review

Questions people ask

Is Cohley or Upfluence better?
Neither clearly leads. Cohley starts at On request and Upfluence at $478/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cohley or Upfluence?
Cohley starts at On request and Upfluence at $478/month.
Does Cohley or Upfluence run on more platforms?
Cohley runs on Web, Api. Upfluence runs on Web, Chrome-extension, Api.
What is Cohley best used for?
Cohley is most often used for product photography, video content, customer reviews, social content. Of those, product photography and video content are not what Upfluence is typically brought in for.
What can Cohley do that Upfluence cannot?
Cohley covers Photo content, Video content, Product reviews, Creator network. Upfluence covers Influencer discovery, Customer identification, Affiliate management, Promo code tracking. Both handle Performance analytics, Shopify, Instagram, GDPR.
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