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Nonprofits · head to head

NeonCRM vs Virtuous

NeonCRM logo

NeonCRM

Nonprofits

Cloud-based CRM for nonprofits

From
On request
Rated
-
Virtuous logo

Virtuous

Nonprofits

CRM designed for faith-based and mission-driven organizations

From
On request
Rated
-

The short version

  • Each has a real cost: NeonCRM neonCRM operates as Neon CRM under Neon One, whose own pricing page gates every figure rather than listing one; Virtuous the pricing page publishes no rate, no minimum and no cost driver for any product; every tier says Request Pricing
  • They diverge on capability: NeonCRM covers Event management, Virtuous covers Giving analysis.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which NeonCRM and Virtuous actually diverge.

Attributes where NeonCRM and Virtuous differ
AttributeNeonCRMVirtuous
PlatformsWeb, Mobile-responsiveWeb, IOS, Android
Founded20082013

Identical on both: starting price (On request), pricing model (subscription), free tier (No), user rating (Not yet rated), category (Nonprofits).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in NeonCRM

  • Event management
  • Email campaigns
  • Reporting
  • Zapier
  • Google Analytics
  • Mobile-responsive support

Only in Virtuous

  • Giving analysis
  • Ministry management
  • Mailchimp
  • Slack
  • IOS support
  • Android support

Both cover

  • Donor management
  • Volunteer tracking
  • Stripe
  • PayPal
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

NeonCRM

  • Business operationsnot Virtuous
  • Productivitynot Virtuous
  • Automationnot Virtuous

Virtuous

  • Donor management and pipeline tracking for mid-sized and large nonprofitsnot NeonCRM
  • Marketing automation and supporter journeys tied to giving datanot NeonCRM
  • Online donation forms and giving pages connected to the CRMnot NeonCRM

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

NeonCRM

  • NeonCRM operates as Neon CRM under Neon One, whose own pricing page gates every figure rather than listing one

Virtuous

  • The pricing page publishes no rate, no minimum and no cost driver for any product; every tier says Request Pricing
  • Tier eligibility is set by the nonprofit's own annual fundraising revenue, with a $5 million threshold separating Platform from Enterprise
  • CRM+, Raise, Insights, Analytics, Volunteer and Momentum are packaged as separate products, each with its own Request Pricing button
  • Momentum, the AI fundraising agent, is sold separately from the CRM rather than included

Pricing, plan by plan

NeonCRM

On request
  • Starter$50/month
    • Donor management
    • Event management
  • Professional$150/month
    • Volunteer tracking
    • Advanced analytics
    • Integrations

Virtuous

On request
  • Starter$99/month
    • Donor management
    • Volunteer tracking
  • Advanced$199/month
    • Giving analysis
    • Ministry management
    • Email campaigns

Which should you pick?

Choose NeonCRM if

  • You need event management.
  • You work on Web, Mobile-responsive.
  • You also want email campaigns.

Choose Virtuous if

  • You need giving analysis.
  • You work on Web, IOS, Android.
  • You also want ministry management.

Questions people ask

Is NeonCRM or Virtuous better?
Neither clearly leads. NeonCRM starts at On request and Virtuous at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, NeonCRM or Virtuous?
NeonCRM starts at On request and Virtuous at On request.
Does NeonCRM or Virtuous run on more platforms?
NeonCRM runs on Web, Mobile-responsive. Virtuous runs on Web, IOS, Android.
What is NeonCRM best used for?
NeonCRM is most often used for business operations, productivity, automation. Of those, business operations and productivity are not what Virtuous is typically brought in for.
What can NeonCRM do that Virtuous cannot?
NeonCRM covers Event management, Email campaigns, Reporting, Zapier. Virtuous covers Giving analysis, Ministry management, Mailchimp, Slack. Both handle Donor management, Volunteer tracking, Stripe, PayPal.

Answered from the vendors’ own pages

Virtuous: How are Virtuous tiers defined?

Virtuous offers a Platform Tier for nonprofits with fundraising revenue up to $5 million annually and an Enterprise Tier for organizations over $5 million. Specific pricing requires a demo request.

Source
Virtuous: What products are included in Virtuous?

Virtuous offers CRM+, Raise (donation forms and pages), Momentum (AI-powered donor outreach), Insights (donor segmentation), Analytics (business intelligence), and Volunteer (recruitment and scheduling).

Source
Virtuous: How do I get a Virtuous pricing quote?

Virtuous does not publish pricing online. Visit their pricing page to request pricing or schedule a demo with their sales team.

Source
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