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Nonprofits · head to head

Funraise vs Virtuous

Funraise logo

Funraise

Nonprofits

Nonprofit fundraising and donor management with revenue-based free tier

From
Free
Rated
-
Virtuous logo

Virtuous

Nonprofits

CRM designed for faith-based and mission-driven organizations

From
On request
Rated
-

The short version

  • Only Funraise has a free tier, so it costs nothing to try first.
  • Each has a real cost: Funraise premium plans require custom pricing with sales contact; Virtuous the pricing page publishes no rate, no minimum and no cost driver for any product; every tier says Request Pricing
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Funraise and Virtuous actually diverge.

Attributes where Funraise and Virtuous differ
AttributeFunraiseVirtuous
Starting priceFreeOn request
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWebWeb, IOS, Android
FoundedUnknown2013

Identical on both: user rating (Not yet rated), category (Nonprofits).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Funraise

Nothing recorded that Virtuous does not also cover.

Only in Virtuous

  • Donor management
  • Volunteer tracking
  • Giving analysis
  • Ministry management
  • Stripe
  • PayPal
  • Mailchimp
  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Funraise

  • Managing recurring donor relationships and pledge trackingnot Virtuous
  • Conducting peer-to-peer fundraising campaigns for eventsnot Virtuous
  • Processing multiple payment types including stock donationsnot Virtuous
  • Screening donors for wealth and giving capacitynot Virtuous
  • Automating email workflows based on donor behaviornot Virtuous

Virtuous

  • Donor management and pipeline tracking for mid-sized and large nonprofitsnot Funraise
  • Marketing automation and supporter journeys tied to giving datanot Funraise
  • Online donation forms and giving pages connected to the CRMnot Funraise

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Funraise

  • Premium plans require custom pricing with sales contact
  • Processing fees of 5% platform fee plus 2.9% plus $0.60 per transaction on Free plan
  • Processing fees 0-3% platform fee plus 2.9% plus $0.60 per transaction on Premium plans

Virtuous

  • The pricing page publishes no rate, no minimum and no cost driver for any product; every tier says Request Pricing
  • Tier eligibility is set by the nonprofit's own annual fundraising revenue, with a $5 million threshold separating Platform from Enterprise
  • CRM+, Raise, Insights, Analytics, Volunteer and Momentum are packaged as separate products, each with its own Request Pricing button
  • Momentum, the AI fundraising agent, is sold separately from the CRM rather than included

Pricing, plan by plan

Funraise

Free
  • FreeFree
    • Donation forms and pages
    • Recurring donations
    • Events and tickets
  • Premium$null/mo
    • Custom pricing
    • Onboarding and dedicated success manager
    • Peer-to-peer fundraising

Virtuous

On request
  • Starter$99/month
    • Donor management
    • Volunteer tracking
  • Advanced$199/month
    • Giving analysis
    • Ministry management
    • Email campaigns

Which should you pick?

Choose Funraise if

  • You want to start without paying.

Choose Virtuous if

  • You need donor management.
  • You work on Web, IOS, Android.
  • You also want volunteer tracking.

Questions people ask

Is Funraise or Virtuous better?
Neither clearly leads. Funraise starts at Free and Virtuous at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Funraise or Virtuous?
Funraise has a free tier; the other does not. Paid plans start at Free for Funraise and On request for Virtuous.
Does Funraise or Virtuous run on more platforms?
Funraise runs on Web. Virtuous runs on Web, IOS, Android.
Can I use Funraise for free?
Yes. Funraise has a free tier, so you can try it without paying. Virtuous starts at On request.
What is Funraise best used for?
Funraise is most often used for managing recurring donor relationships and pledge tracking, conducting peer-to-peer fundraising campaigns for events, processing multiple payment types including stock donations, screening donors for wealth and giving capacity. Of those, managing recurring donor relationships and pledge tracking and conducting peer-to-peer fundraising campaigns for events are not what Virtuous is typically brought in for.
What can Funraise do that Virtuous cannot?
Virtuous covers Donor management, Volunteer tracking, Giving analysis, Ministry management.

Answered from the vendors’ own pages

Funraise: How much does Funraise cost?

Funraise offers a free plan for organizations raising under $1 million annually. Premium plans require custom pricing and contacting their sales team for a personalized quote based on organization needs.

Source
Virtuous: How are Virtuous tiers defined?

Virtuous offers a Platform Tier for nonprofits with fundraising revenue up to $5 million annually and an Enterprise Tier for organizations over $5 million. Specific pricing requires a demo request.

Source
Funraise: What are Funraise's payment processing fees?

Free plan has approximately 2.5% total average costs with 5% platform fee. Premium plans have approximately 0.8% total average costs with 0-3% platform fee. Both include 2.9% plus $0.60 per card transaction. Approximately 90% of donors cover fees, reducing net costs.

Source
Virtuous: What products are included in Virtuous?

Virtuous offers CRM+, Raise (donation forms and pages), Momentum (AI-powered donor outreach), Insights (donor segmentation), Analytics (business intelligence), and Volunteer (recruitment and scheduling).

Source
Funraise: Are there setup fees for Funraise?

Funraise has no setup fees. Pricing is transparent and usage-based for premium plans, with volume pricing available for high-volume fundraisers.

Source
Virtuous: How do I get a Virtuous pricing quote?

Virtuous does not publish pricing online. Visit their pricing page to request pricing or schedule a demo with their sales team.

Source
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