Software · head to head
Mural vs HubSpot CRM
The short version
- Each has a real cost: Mural the free plan allows 3 editable murals at a time, so working on a fourth means archiving one; HubSpot CRM starter tier starts at 15 USD per month per seat and Enterprise features like single sign-on require the 75 USD per month per seat tier
- They diverge on capability: Mural covers Infinite canvas, HubSpot CRM covers Contact management.
Where they differ
Only the attributes on which Mural and HubSpot CRM actually diverge.
| Attribute | Mural | HubSpot CRM |
|---|---|---|
| Pricing model | subscription | freemium |
| Platforms | Web, Ios, Android | Web, Mobile iOS, Mobile Android |
| Founded | 2011 | 2006 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Mural
- Infinite canvas
- Sticky notes
- Shapes & connectors
- Image uploads
- Real-time collaboration
- Templates
- Voting & feedback
- Microsoft Teams
Only in HubSpot CRM
- Contact management
- Deal tracking
- Reporting
- Automation
- GitHub
- Salesforce
- Zapier
Both cover
- Slack
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Mural
- Running collaborative workshops and retrospectives on a shared whiteboardnot HubSpot CRM
- Mapping journeys and diagrams with a distributed teamnot HubSpot CRM
HubSpot CRM
- Video Conferencingnot Mural
- Team Collaborationnot Mural
- Project Managementnot Mural
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Mural
- The free plan allows 3 editable murals at a time, so working on a fourth means archiving one
- Mural AI and the Zoom and Webex integrations require Team+ at $9.99 per member per month billed annually
- SSO and the Okta, Azure and GitHub integrations are Business only at $17.99 per member per month
- Multiple workspaces, SCIM, audit logs and enforced 2FA are Enterprise only with no published price
HubSpot CRM
- Starter tier starts at 15 USD per month per seat and Enterprise features like single sign-on require the 75 USD per month per seat tier
Pricing, plan by plan
Mural
Free- FreeFree
- 1 mural
- Basic shapes
- File uploads
- Team$16/month
- Unlimited murals
- Advanced templates
- Team collaboration
HubSpot CRM
Free- FreeFree
- CRM
- Landing pages
- Starter$50/month
- Email campaigns
- Advanced features
- Support
- Professional$800/month
- Advanced automation
- Custom integration
- Support
Which should you pick?
Choose Mural if
- You need infinite canvas.
- You want to start without paying.
- You work on Web, Ios, Android.
- You also want sticky notes.
Choose HubSpot CRM if
- You need contact management.
- You want to start without paying.
- You work on Web, Mobile iOS, Mobile Android.
- You also want deal tracking.
Questions people ask
- Is Mural or HubSpot CRM better?
- Neither clearly leads. Mural starts at Free and HubSpot CRM at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Mural or HubSpot CRM?
- Mural starts at Free and HubSpot CRM at Free.
- Does Mural or HubSpot CRM run on more platforms?
- Mural runs on Web, Ios, Android. HubSpot CRM runs on Web, Mobile iOS, Mobile Android.
- Can I use Mural for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Mural best used for?
- Mural is most often used for running collaborative workshops and retrospectives on a shared whiteboard, mapping journeys and diagrams with a distributed team. Of those, running collaborative workshops and retrospectives on a shared whiteboard and mapping journeys and diagrams with a distributed team are not what HubSpot CRM is typically brought in for.
- What can Mural do that HubSpot CRM cannot?
- Mural covers Infinite canvas, Sticky notes, Shapes & connectors, Image uploads. HubSpot CRM covers Contact management, Deal tracking, Email, Reporting. Both handle Slack, Web support.