Marketing · head to head
Lucky Orange vs Microsoft Forms
Microsoft Forms
Surveys
Survey tool bundled into Microsoft 365 with no standalone price, where the real constraints are tenant policy, residency and admin visibility
- From
- Free
- Free plan
- Yes
The short version
- Each has a real cost: Lucky Orange session-based pricing scales poorly during traffic spikes or successful campaigns; Microsoft Forms the Advanced Data Residency add-on explicitly does not cover Microsoft Forms, so a tenant that has paid for regional residency still has its survey responses provisioned according to best-effort guidance rather than a contractual commitment.
- They diverge on capability: Lucky Orange covers Heatmaps, Microsoft Forms covers Bundled licensing.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Lucky Orange and Microsoft Forms actually diverge.
| Attribute | Lucky Orange | Microsoft Forms |
|---|---|---|
| Pricing model | Unknown | Included with Microsoft 365, not sold separately |
| Platforms | Web | Web, iOS, Android |
| Category | Marketing | Surveys |
| Founded | 2012 | Unknown |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Lucky Orange
- Heatmaps
- Session Recordings
- Live Chat
- Surveys
- Form Analytics
- Shopify
- WordPress
- BigCommerce
Only in Microsoft Forms
- Bundled licensing
- Very high response ceiling
- File upload questions
- Co-authoring
- eDiscovery coverage
- Surveys Agent in Copilot
What people use each for
The jobs each tool is most often brought in to do.
Lucky Orange
- User experience analysisnot Microsoft Forms
- Bug reproductionnot Microsoft Forms
- Conversion optimizationnot Microsoft Forms
- Customer journey mappingnot Microsoft Forms
- Usability testingnot Microsoft Forms
Microsoft Forms
- Internal surveys and quizzes inside an organisation that already pays for Microsoft 365 and does not want a second vendor contractnot Lucky Orange
- Education settings where quizzes need automatic grading and results in Excel without procurement approvalnot Lucky Orange
- Quick polls inside Microsoft Teams where the response data should stay in the same tenant as everything elsenot Lucky Orange
- Any case where the deciding factor is that no purchase order is requirednot Lucky Orange
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Lucky Orange
- Session-based pricing scales poorly during traffic spikes or successful campaigns
- Lacks A/B testing capabilities that competitors like Crazy Egg offer
- Less privacy-focused than Hotjar for session recording data
Microsoft Forms
- The Advanced Data Residency add-on explicitly does not cover Microsoft Forms, so a tenant that has paid for regional residency still has its survey responses provisioned according to best-effort guidance rather than a contractual commitment.
- Above 50,000 responses a form degrades sharply: only CSV export continues to work, while summary charts, viewing individual responses, printing, shared summary links and manual quiz grading all stop.
- Forms belonging to an account that is hard deleted, or deleted more than thirty days earlier, are not recoverable at all, so an unmanaged leaver process destroys survey data silently.
- The administrator settings that govern external sharing, template sharing and result summary sharing are only available to education and Microsoft 365 Apps for business customers, leaving many commercial tenants without the controls the documentation describes.
- A summary sharing link that has already been created continues to work for anyone inside or outside the organisation even after the form is restricted, so tightening permissions does not close an existing leak unless the link is deleted explicitly.
Pricing, plan by plan
Lucky Orange
Free- FreeFree
- 100 monthly sessions
- 30 days data retention
- Basic features
- Build$32/month
- 5,000 monthly sessions
- Live chat
- Heatmaps
- Grow$72/month
- 15,000 monthly sessions
- All Build features
- Expand$184/month
- 50,000 monthly sessions
- All features
Microsoft Forms
Free- Free consumer Microsoft accountFree
- 200 responses per form
- 400 forms per account, including the recycle bin
- 200 questions per form
- Paid consumer Microsoft account$undefined/year
- Included in the subscription price, not sold separately
- 1,000 responses per form
- 400 forms per account
- Microsoft 365 work or school licence$undefined/year
- Included in the subscription price, not sold separately
- 5,000,000 responses per form
- Included in Business Basic, Standard, Premium, Office 365 E1, E3, E5 and Microsoft 365 F3
- Government GCC High and DoD$undefined/year
- Included in the subscription price, not sold separately
- 50,000 responses per form
- No email notification, video insert, Bing image search or phishing protection
Which should you pick?
Choose Lucky Orange if
- You need heatmaps.
- You want to start without paying.
- You also want session recordings.
Choose Microsoft Forms if
- You need bundled licensing.
- You want to start without paying.
- You work on Web, iOS, Android.
- You also want very high response ceiling.
Questions people ask
- Is Lucky Orange or Microsoft Forms better?
- Neither clearly leads. Lucky Orange starts at Free and Microsoft Forms at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Lucky Orange or Microsoft Forms?
- Lucky Orange starts at Free and Microsoft Forms at Free.
- Does Lucky Orange or Microsoft Forms run on more platforms?
- Lucky Orange runs on Web. Microsoft Forms runs on Web, iOS, Android.
- Can I use Lucky Orange for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Lucky Orange best used for?
- Lucky Orange is most often used for user experience analysis, bug reproduction, conversion optimization, customer journey mapping. Of those, user experience analysis and bug reproduction are not what Microsoft Forms is typically brought in for.
- What can Lucky Orange do that Microsoft Forms cannot?
- Lucky Orange covers Heatmaps, Session Recordings, Live Chat, Surveys. Microsoft Forms covers Bundled licensing, Very high response ceiling, File upload questions, Co-authoring.
Answered from the vendors’ own pages
Lucky Orange: What is Lucky Orange's pricing based on?
Lucky Orange uses session-based pricing tiers. The Free plan tracks 100 monthly sessions; Build plan ($32/mo) tracks 5,000 sessions; Grow ($72/mo) tracks 15,000 sessions, up to Scale ($839/mo) for 300,000 sessions.
SourceMicrosoft Forms: Can I buy Microsoft Forms on its own?
No. It exists only as a service plan inside Microsoft 365, Office 365 and education or government SKUs, or free with a consumer Microsoft account. There is no standalone product to purchase.
Lucky Orange: Does Lucky Orange include live chat?
Yes, unlike pure heatmap tools, Lucky Orange includes live chat with canned responses, operator transfers, co-browsing, and typing preview in all paid plans.
SourceMicrosoft Forms: Where are responses stored?
In the United States for most tenants, in the EU and EFTA region for EU tenants, and in Australia only for Forms provisioned after October 2022. Microsoft states this is guidance, not a residency commitment.
Lucky Orange: Can I get a 7-day free trial?
Yes, Lucky Orange offers a 7-day free trial with all features on every plan and no credit card required to start.
SourceMicrosoft Forms: Can an administrator read someone else responses?
Not while that user account is active; ownership transfer is refused. Yes once the account is disabled or deleted, and yes through premium eDiscovery, which is still labelled preview.
Lucky Orange: Does Lucky Orange track session recordings?
Yes, Lucky Orange provides dynamic heatmaps and visitor session recordings showing customer behavior, including drop-offs in conversion funnels.
SourceMicrosoft Forms: How do I turn Forms off for the organisation?
Disable both the Microsoft Forms and the Office Hive enterprise applications in Entra ID, or clear the Forms checkbox per user. Both applications must be disabled for it to take effect.
Lucky Orange: How is Lucky Orange different from Hotjar?
Lucky Orange combines heatmaps with integrated live chat for real-time support, while Hotjar focuses more on feedback collection and UX research with better privacy defaults.
SourceRelated pages
More on Lucky Orange
More on Microsoft Forms
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