Softwr

Marketing · head to head

Lucky Orange vs MoEngage

Lucky Orange logo

Lucky Orange

Marketing

All-in-one conversion optimization

From
Free
Rated
-
Full reviewWebsite
MoEngage logo

MoEngage

Marketing

Essential solutions to help your growing teams build and retain customers

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Lucky Orange has a free tier, so it costs nothing to try first.
  • Each has a real cost: Lucky Orange session-based pricing scales poorly during traffic spikes or successful campaigns; MoEngage no pricing information published; platform uses custom pricing requiring sales contact
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Lucky Orange and MoEngage actually diverge.

Attributes where Lucky Orange and MoEngage differ
AttributeLucky OrangeMoEngage
Starting priceFreeOn request
Pricing modelUnknownquote
Free tierYesNo
Founded2012Unknown

Identical on both: platforms (Web), user rating (Not yet rated), category (Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Lucky Orange

  • Heatmaps
  • Session Recordings
  • Live Chat
  • Surveys
  • Form Analytics
  • Shopify
  • WordPress
  • BigCommerce

Only in MoEngage

Nothing recorded that Lucky Orange does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Lucky Orange

  • User experience analysisnot MoEngage
  • Bug reproductionnot MoEngage
  • Conversion optimizationnot MoEngage
  • Customer journey mappingnot MoEngage
  • Usability testingnot MoEngage

MoEngage

  • Identifying at-risk customers through churn prediction modelsnot Lucky Orange
  • Sending triggered SMS alerts when customers abandon shopping cartsnot Lucky Orange
  • A/B testing email subject lines for newsletter campaignsnot Lucky Orange
  • Personalizing push notifications based on location and browsing historynot Lucky Orange

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Lucky Orange

  • Session-based pricing scales poorly during traffic spikes or successful campaigns
  • Lacks A/B testing capabilities that competitors like Crazy Egg offer
  • Less privacy-focused than Hotjar for session recording data

MoEngage

  • No pricing information published; platform uses custom pricing requiring sales contact
  • Growth and Enterprise plan tiers mentioned but no rates or features disclosed

Pricing, plan by plan

Lucky Orange

Free
  • FreeFree
    • 100 monthly sessions
    • 30 days data retention
    • Basic features
  • Build$32/month
    • 5,000 monthly sessions
    • Live chat
    • Heatmaps
  • Grow$72/month
    • 15,000 monthly sessions
    • All Build features
  • Expand$184/month
    • 50,000 monthly sessions
    • All features

MoEngage

On request

No published plan breakdown. See the MoEngage review.

Which should you pick?

Choose Lucky Orange if

  • You need heatmaps.
  • You want to start without paying.
  • You also want session recordings.
Lucky Orange review

Choose MoEngage if

Nothing in the data separates MoEngage from Lucky Orange on the points above - pick on price and on how each one feels to use.

MoEngage review

Questions people ask

Is Lucky Orange or MoEngage better?
Neither clearly leads. Lucky Orange starts at Free and MoEngage at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Lucky Orange or MoEngage?
Lucky Orange has a free tier; the other does not. Paid plans start at Free for Lucky Orange and On request for MoEngage.
Does Lucky Orange or MoEngage run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Lucky Orange for free?
Yes. Lucky Orange has a free tier, so you can try it without paying. MoEngage starts at On request.
What is Lucky Orange best used for?
Lucky Orange is most often used for user experience analysis, bug reproduction, conversion optimization, customer journey mapping. Of those, user experience analysis and bug reproduction are not what MoEngage is typically brought in for.
What can Lucky Orange do that MoEngage cannot?
Lucky Orange covers Heatmaps, Session Recordings, Live Chat, Surveys.

Answered from the vendors’ own pages

Lucky Orange: What is Lucky Orange's pricing based on?

Lucky Orange uses session-based pricing tiers. The Free plan tracks 100 monthly sessions; Build plan ($32/mo) tracks 5,000 sessions; Grow ($72/mo) tracks 15,000 sessions, up to Scale ($839/mo) for 300,000 sessions.

Source
MoEngage: How much does MoEngage cost?

MoEngage does not publish pricing rates on its website. The platform offers Growth and Enterprise plan tiers, with exact pricing available only through contacting the sales team or requesting a demo.

Source
Lucky Orange: Does Lucky Orange include live chat?

Yes, unlike pure heatmap tools, Lucky Orange includes live chat with canned responses, operator transfers, co-browsing, and typing preview in all paid plans.

Source
MoEngage: What is MoEngage's pricing model?

MoEngage uses custom enterprise pricing determined by specific customer requirements, requiring direct sales outreach to obtain a quote.

Source
Lucky Orange: Can I get a 7-day free trial?

Yes, Lucky Orange offers a 7-day free trial with all features on every plan and no credit card required to start.

Source
Lucky Orange: Does Lucky Orange track session recordings?

Yes, Lucky Orange provides dynamic heatmaps and visitor session recordings showing customer behavior, including drop-offs in conversion funnels.

Source
Lucky Orange: How is Lucky Orange different from Hotjar?

Lucky Orange combines heatmaps with integrated live chat for real-time support, while Hotjar focuses more on feedback collection and UX research with better privacy defaults.

Source
Share

Related pages

More on Lucky Orange

More on MoEngage

Keep looking

Other head to heads