Surveys · head to head
Microsoft Forms vs Whatagraph

Microsoft Forms
Surveys
Survey tool bundled into Microsoft 365 with no standalone price, where the real constraints are tenant policy, residency and admin visibility
- From
- Free
- Free plan
- Yes

Whatagraph
Marketing
Automated marketing reporting and analytics
- From
- Free
- Free plan
- Yes
The short version
- Each has a real cost: Microsoft Forms the Advanced Data Residency add-on explicitly does not cover Microsoft Forms, so a tenant that has paid for regional residency still has its survey responses provisioned according to best-effort guidance rather than a contractual commitment.; Whatagraph the entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
- They diverge on capability: Microsoft Forms covers Bundled licensing, Whatagraph covers Automated reporting.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Microsoft Forms and Whatagraph actually diverge.
| Attribute | Microsoft Forms | Whatagraph |
|---|---|---|
| Pricing model | Included with Microsoft 365, not sold separately | subscription |
| Platforms | Web, iOS, Android | Web, Mobile, Api |
| Category | Surveys | Marketing |
| Founded | Unknown | 2016 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Microsoft Forms
- Bundled licensing
- Very high response ceiling
- File upload questions
- Co-authoring
- eDiscovery coverage
- Surveys Agent in Copilot
Only in Whatagraph
- Automated reporting
- Multi-channel integration
- Custom dashboards
- Data visualization
- PDF reports
- Real-time updates
- Historical tracking
- Anomaly detection
What people use each for
The jobs each tool is most often brought in to do.
Microsoft Forms
- Internal surveys and quizzes inside an organisation that already pays for Microsoft 365 and does not want a second vendor contractnot Whatagraph
- Education settings where quizzes need automatic grading and results in Excel without procurement approvalnot Whatagraph
- Quick polls inside Microsoft Teams where the response data should stay in the same tenant as everything elsenot Whatagraph
- Any case where the deciding factor is that no purchase order is requirednot Whatagraph
Whatagraph
- Automated client marketing reports for agenciesnot Microsoft Forms
- Blending data from multiple ad platforms into one dashboardnot Microsoft Forms
- White-labelled reporting under an agency's own brandingnot Microsoft Forms
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Microsoft Forms
- The Advanced Data Residency add-on explicitly does not cover Microsoft Forms, so a tenant that has paid for regional residency still has its survey responses provisioned according to best-effort guidance rather than a contractual commitment.
- Above 50,000 responses a form degrades sharply: only CSV export continues to work, while summary charts, viewing individual responses, printing, shared summary links and manual quiz grading all stop.
- Forms belonging to an account that is hard deleted, or deleted more than thirty days earlier, are not recoverable at all, so an unmanaged leaver process destroys survey data silently.
- The administrator settings that govern external sharing, template sharing and result summary sharing are only available to education and Microsoft 365 Apps for business customers, leaving many commercial tenants without the controls the documentation describes.
- A summary sharing link that has already been created continues to work for anyone inside or outside the organisation even after the form is restricted, so tightening permissions does not close an existing leak unless the link is deleted explicitly.
Whatagraph
- The entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
- Only two plans exist and the Prime plan is custom priced with no published rate
- Public API access, transfer to BigQuery and Looker, a custom report domain and premium integrations all require the Prime plan
- Data sources are metered as credits at 1 credit per connected data account, so each additional ad account consumes quota
- Extra credits can be bought only up to the next plan threshold, after which an upgrade is required
- Moving to either the Max or Prime plan requires booking a call with sales rather than self-serve upgrade
- The free trial is 14 days
Pricing, plan by plan
Microsoft Forms
Free- Free consumer Microsoft accountFree
- 200 responses per form
- 400 forms per account, including the recycle bin
- 200 questions per form
- Paid consumer Microsoft account$undefined/year
- Included in the subscription price, not sold separately
- 1,000 responses per form
- 400 forms per account
- Microsoft 365 work or school licence$undefined/year
- Included in the subscription price, not sold separately
- 5,000,000 responses per form
- Included in Business Basic, Standard, Premium, Office 365 E1, E3, E5 and Microsoft 365 F3
- Government GCC High and DoD$undefined/year
- Included in the subscription price, not sold separately
- 50,000 responses per form
- No email notification, video insert, Bing image search or phishing protection
Whatagraph
Free- FreeFree
- Up to 3 data sources
- Basic dashboards
- Daily updates
- Starter$99/month
- Up to 10 data sources
- Advanced dashboards
- Hourly updates
- Professional$299/month
- Unlimited data sources
- Real-time updates
- White-label
Which should you pick?
Choose Microsoft Forms if
- You need bundled licensing.
- You want to start without paying.
- You work on Web, iOS, Android.
- You also want very high response ceiling.
Choose Whatagraph if
- You need automated reporting.
- You want to start without paying.
- You work on Web, Mobile, Api.
- You also want multi-channel integration.
Questions people ask
- Is Microsoft Forms or Whatagraph better?
- Neither clearly leads. Microsoft Forms starts at Free and Whatagraph at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Microsoft Forms or Whatagraph?
- Microsoft Forms starts at Free and Whatagraph at Free.
- Does Microsoft Forms or Whatagraph run on more platforms?
- Microsoft Forms runs on Web, iOS, Android. Whatagraph runs on Web, Mobile, Api.
- Can I use Microsoft Forms for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Microsoft Forms best used for?
- Microsoft Forms is most often used for internal surveys and quizzes inside an organisation that already pays for microsoft 365 and does not want a second vendor contract, education settings where quizzes need automatic grading and results in excel without procurement approval, quick polls inside microsoft teams where the response data should stay in the same tenant as everything else, any case where the deciding factor is that no purchase order is required. Of those, internal surveys and quizzes inside an organisation that already pays for microsoft 365 and does not want a second vendor contract and education settings where quizzes need automatic grading and results in excel without procurement approval are not what Whatagraph is typically brought in for.
- What can Microsoft Forms do that Whatagraph cannot?
- Microsoft Forms covers Bundled licensing, Very high response ceiling, File upload questions, Co-authoring. Whatagraph covers Automated reporting, Multi-channel integration, Custom dashboards, Data visualization.
Answered from the vendors’ own pages
Microsoft Forms: Can I buy Microsoft Forms on its own?
No. It exists only as a service plan inside Microsoft 365, Office 365 and education or government SKUs, or free with a consumer Microsoft account. There is no standalone product to purchase.
Whatagraph: What is the starting price for Whatagraph's Max plan?
The Max plan starts at 699 euros per month when billed annually.
SourceMicrosoft Forms: Where are responses stored?
In the United States for most tenants, in the EU and EFTA region for EU tenants, and in Australia only for Forms provisioned after October 2022. Microsoft states this is guidance, not a residency commitment.
Whatagraph: Do Whatagraph plans limit the number of users or reports?
No, both the Max and Prime plans include unlimited users and unlimited reports.
SourceMicrosoft Forms: Can an administrator read someone else responses?
Not while that user account is active; ownership transfer is refused. Yes once the account is disabled or deleted, and yes through premium eDiscovery, which is still labelled preview.
Whatagraph: What is a 'source credit' in Whatagraph pricing?
One source credit equals one connected data account. The Max plan starts with 50 source credits, and the Prime plan includes a custom amount based on needs.
SourceMicrosoft Forms: How do I turn Forms off for the organisation?
Disable both the Microsoft Forms and the Office Hive enterprise applications in Entra ID, or clear the Forms checkbox per user. Both applications must be disabled for it to take effect.
Whatagraph: What's included in both Whatagraph plans?
Both Max and Prime plans include Whatagraph IQ with automated report creation, live chat support, EU data center access, and version history.
SourceRelated pages
More on Microsoft Forms
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