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Software · head to head

Lucky Orange vs VWO

Lucky Orange logo

Lucky Orange

Software

All-in-one conversion optimization

From
Free
Rated
-
VWO logo

VWO

Software

Experience Optimization Platform

From
Free
Rated
-

The short version

  • Each has a real cost: Lucky Orange session-based pricing scales poorly during traffic spikes or successful campaigns; VWO growth plan restricted to 1 workspace and 0 custom attributes
  • They diverge on capability: Lucky Orange covers Session Recordings, VWO covers A/B testing.

Where they differ

Only the attributes on which Lucky Orange and VWO actually diverge.

Attributes where Lucky Orange and VWO differ
AttributeLucky OrangeVWO
Pricing modelUnknownusage-based
PlatformsWebWeb, iOS, Android, Server-side
Founded20122007

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Lucky Orange

  • Session Recordings
  • Live Chat
  • Surveys
  • Form Analytics
  • Shopify
  • WordPress
  • BigCommerce
  • Wix

Only in VWO

  • A/B testing
  • Multivariate testing
  • Session recordings
  • Analytics
  • Google Analytics
  • Slack
  • SSL encryption
  • Cloud deployment

Both cover

  • Heatmaps
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Lucky Orange

  • User experience analysisnot VWO
  • Bug reproductionnot VWO
  • Conversion optimizationnot VWO
  • Customer journey mappingnot VWO
  • Usability testingnot VWO

VWO

  • A/B testing and multivariate testingnot Lucky Orange
  • Conversion rate optimisationnot Lucky Orange
  • Behavioural analytics and session recordingsnot Lucky Orange
  • Feature experimentation and progressive rolloutsnot Lucky Orange

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Lucky Orange

  • Session-based pricing scales poorly during traffic spikes or successful campaigns
  • Lacks A/B testing capabilities that competitors like Crazy Egg offer
  • Less privacy-focused than Hotjar for session recording data

VWO

  • Growth plan restricted to 1 workspace and 0 custom attributes
  • Single Sign-On (SSO) and API access limited to Enterprise tier only
  • Growth plan offers only 8-hour first response time for support

Pricing, plan by plan

Lucky Orange

Free
  • FreeFree
    • 100 monthly sessions
    • 30 days data retention
    • Basic features
  • Build$32/month
    • 5,000 monthly sessions
    • Live chat
    • Heatmaps
  • Grow$72/month
    • 15,000 monthly sessions
    • All Build features
  • Expand$184/month
    • 50,000 monthly sessions
    • All features

VWO

Free

No published plan breakdown. See the VWO review.

Which should you pick?

Choose Lucky Orange if

  • You need session recordings.
  • You want to start without paying.
  • You also want live chat.

Choose VWO if

  • You need a/b testing.
  • You want to start without paying.
  • You work on Web, iOS, Android, Server-side.
  • You also want multivariate testing.

Questions people ask

Is Lucky Orange or VWO better?
Neither clearly leads. Lucky Orange starts at Free and VWO at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Lucky Orange or VWO?
Lucky Orange starts at Free and VWO at Free.
Does Lucky Orange or VWO run on more platforms?
Lucky Orange runs on Web. VWO runs on Web, iOS, Android, Server-side.
Can I use Lucky Orange for free?
Both have a free tier, so you can try either at no cost before committing.
What is Lucky Orange best used for?
Lucky Orange is most often used for user experience analysis, bug reproduction, conversion optimization, customer journey mapping. Of those, user experience analysis and bug reproduction are not what VWO is typically brought in for.
What can Lucky Orange do that VWO cannot?
Lucky Orange covers Session Recordings, Live Chat, Surveys, Form Analytics. VWO covers A/B testing, Multivariate testing, Session recordings, Analytics. Both handle Heatmaps, Web support.

Answered from the vendors’ own pages

Lucky Orange: What is Lucky Orange's pricing based on?

Lucky Orange uses session-based pricing tiers. The Free plan tracks 100 monthly sessions; Build plan ($32/mo) tracks 5,000 sessions; Grow ($72/mo) tracks 15,000 sessions, up to Scale ($839/mo) for 300,000 sessions.

Source
Lucky Orange: Does Lucky Orange include live chat?

Yes, unlike pure heatmap tools, Lucky Orange includes live chat with canned responses, operator transfers, co-browsing, and typing preview in all paid plans.

Source
Lucky Orange: Can I get a 7-day free trial?

Yes, Lucky Orange offers a 7-day free trial with all features on every plan and no credit card required to start.

Source
Lucky Orange: Does Lucky Orange track session recordings?

Yes, Lucky Orange provides dynamic heatmaps and visitor session recordings showing customer behavior, including drop-offs in conversion funnels.

Source
Lucky Orange: How is Lucky Orange different from Hotjar?

Lucky Orange combines heatmaps with integrated live chat for real-time support, while Hotjar focuses more on feedback collection and UX research with better privacy defaults.

Source

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