Software · head to head
Lose It! vs TrueCoach
The short version
- Each has a real cost: Lose It! photo-based logging (Snap It) is Premium-only and has inconsistent accuracy; TrueCoach starter tier limited to 5 active clients (requires upgrade for more)
- They diverge on capability: Lose It! covers Calorie counting, TrueCoach covers Workout programming.
Where they differ
Only the attributes on which Lose It! and TrueCoach actually diverge.
Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Lose It!
- Calorie counting
- Barcode scanner
- Meal planning
- Challenges
- Fitbit
- Google Fit
- Garmin
- Runkeeper
Only in TrueCoach
- Workout programming
- Client tracking
- In-app messaging
- Payment processing
- MyFitnessPal
- Stripe
Both cover
- Progress photos
- Apple Health
- Ios support
- Android support
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Lose It!
- Workout trackingnot TrueCoach
- Nutrition managementnot TrueCoach
- Health monitoringnot TrueCoach
- Fitness coachingnot TrueCoach
- Wellness improvementnot TrueCoach
TrueCoach
- Personal training programme creation and deliverynot Lose It!
- Client progress tracking and metrics monitoringnot Lose It!
- Nutrition and habit tracking for fitness coachingnot Lose It!
- Automated billing and payment processingnot Lose It!
- Coach-to-client direct messagingnot Lose It!
- Wearable device integration for automated trackingnot Lose It!
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Lose It!
- Photo-based logging (Snap It) is Premium-only and has inconsistent accuracy
- No natural language input for food logging, requires manual database search for every food
- Limited micronutrient tracking beyond basic macros
- Lacks built-in meal planning in free tier
- No artificial intelligence for personalized recommendations
TrueCoach
- Starter tier limited to 5 active clients (requires upgrade for more)
- Standard tier limited to 20 active clients
- Pro tier limited to 50 active clients (custom pricing required for 250+ clients)
- Custom-branded fitness app only available in Standard and Pro tiers, not Starter
- Wearables data integration (Apple, Garmin, WHOOP) only in Standard and Pro tiers
- Public coach profiles feature only available in Standard and Pro tiers
- Advanced nutrition and habit tracking only in Standard and Pro tiers
Pricing, plan by plan
Lose It!
FreeNo published plan breakdown. See the Lose It! review.
TrueCoach
FreeNo published plan breakdown. See the TrueCoach review.
Which should you pick?
Choose Lose It! if
- You need calorie counting.
- You want to start without paying.
- You work on iPhone, Android, Web.
- You also want barcode scanner.
Choose TrueCoach if
- You need workout programming.
- You want to start without paying.
- You work on Web, iOS, Android.
- You also want client tracking.
Questions people ask
- Is Lose It! or TrueCoach better?
- Neither clearly leads. Lose It! starts at Free and TrueCoach at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Lose It! or TrueCoach?
- Lose It! starts at Free and TrueCoach at Free.
- Does Lose It! or TrueCoach run on more platforms?
- Lose It! runs on iPhone, Android, Web. TrueCoach runs on Web, iOS, Android.
- Can I use Lose It! for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Lose It! best used for?
- Lose It! is most often used for workout tracking, nutrition management, health monitoring, fitness coaching. Of those, workout tracking and nutrition management are not what TrueCoach is typically brought in for.
- What can Lose It! do that TrueCoach cannot?
- Lose It! covers Calorie counting, Barcode scanner, Meal planning, Challenges. TrueCoach covers Workout programming, Client tracking, In-app messaging, Payment processing. Both handle Progress photos, Apple Health, Ios support, Android support.
Answered from the vendors’ own pages
Lose It!: Can Lose It track macronutrients?
Yes, basic macro tracking is included in the free tier. Advanced macro tracking and meal planning features are available in the Premium tier.
SourceRelated pages
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