TrueCoachvs
JEFIT
JEFIT: Your personal gym workout planner
TrueCoach
Personal training software for coaches
As of 30 August 2026, TrueCoach has a free plan and paid plans start at $26.34/month. TrueCoach is a personal training software platform that helps fitness coaches deliver individualized programs to their clients. Softwr lists it under Fitness. TrueCoach is made by TrueCoach Inc., launched in 2015, available on Web, iOS, Android.
Overview
What TrueCoach does
TrueCoach is a personal training software platform that helps fitness coaches deliver individualized programs to their clients. Features include workout programming, progress tracking, messaging, payment processing, and client management for remote and in-person training.
What people use it for
- Personal training programme creation and delivery
- Client progress tracking and metrics monitoring
- Nutrition and habit tracking for fitness coaching
- Automated billing and payment processing
- Coach-to-client direct messaging
- Wearable device integration for automated tracking
Related searches
The honest half
Where it falls short
Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about TrueCoach.
- Starter tier limited to 5 active clients (requires upgrade for more)
- Standard tier limited to 20 active clients
- Pro tier limited to 50 active clients (custom pricing required for 250+ clients)
- Custom-branded fitness app only available in Standard and Pro tiers, not Starter
- Wearables data integration (Apple, Garmin, WHOOP) only in Standard and Pro tiers
- Public coach profiles feature only available in Standard and Pro tiers
- Advanced nutrition and habit tracking only in Standard and Pro tiers
Cross-shopped
What people choose instead of TrueCoach
Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.
- TrueCoachvsHevy
Hevy: Workout tracker and gym log
- TrueCoachvsApple Fitness+
Apple Fitness+: Guided workouts powered by Apple Watch
- TrueCoachvsLose It!
Lose It!: Lose weight with your friends
Pricing
What TrueCoach costs
Taken from the vendor's own pricing page. Prices move, so check before you buy.
Starter
$26.34 /mo
- Program & Workout Builder
- Client Management Tracker
- MyFitnessPal integration
- Client Dashboard
- 3,000+ video library
- In-app messaging
Standard (Most Popular)
$57.99 /mo
- Everything in Starter
- Up to 20 active clients
- Public Coach Profiles
- Wearables integration (Apple, Garmin, WHOOP)
- Custom-branded apps
- Advanced tracking
Pro
$136.99 /mo
- Everything in Standard
- Up to 50 active clients
- All integrations and features
- 2 MONTHS FREE when billed annually
Capabilities
Features
Workout programming
Client tracking
In-app messaging
Payment processing
Progress photos
MyFitnessPal
Integration with MyFitnessPal
Stripe
Integration with Stripe
Apple Health
Integration with Apple Health
Ios support
Available on ios
Android support
Available on android
Web support
Available on web
Answered, with sources
Questions people ask
Each answer names the page it came from, so you can check it rather than take our word for it.
Does TrueCoach offer a free trial?
Yes. TrueCoach offers a 14-day free trial with no credit card required. Trial users can fully test the platform before committing.
SourceDo TrueCoach clients need to pay separately?
No. According to the pricing page, 'TrueCoach is 100% free for your clients.' Only the coach pays the subscription; clients access all features at no cost.
SourceAre there hidden fees beyond the stated monthly price?
No. TrueCoach explicitly states 'Nope, what you see is what you get', there are no hidden fees. The monthly cost is all-inclusive.
SourceWhat discounts are available for annual billing?
TrueCoach offers 1 month free on Starter, and 2 months free on Standard and Pro plans when billed annually instead of monthly.
SourceBehind it
Who makes TrueCoach
- Company
- TrueCoach Inc.
- Based in
- Seattle, WA
Keep looking
Where to go from TrueCoach
- TrueCoach alternativesEvery product people weigh against it
- TrueCoach pricingPlans, floors and what the tiers exclude
- TrueCoach badgesWhich rules it meets, and the figure behind each
- All Fitness softwareThe full category
- Best Fitness softwareThe shortlist, and how it was cut
Best Fitness software for
Compare TrueCoach with
- Future
- Apple Fitness+
- JEFIT
- Hevy
- Lose It!
- PT Distinction
- TrainHeroic
- Trainerize
- Pike13
- Noom
- WW (WeightWatchers)
- Nike Run Club
- Ergatta
- Everfit
- Gymdesk
- Gymshark Training
- Mariana Tek
- My PT Hub
Other Fitness software
Free GPS running app from Nike with guided runs and coaching plans, funded entirely by the Nike brand rather than user payment
Free plan10 researched notesGym management software priced by member count for billing and class booking
Free, then $75/mo10 researched notesPersonal training software for coaches to manage clients, workouts and nutrition
Free plan9 researched notes
Softwr does not host reviews and shows no star rating for TrueCoach, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.
More on TrueCoach
TrueCoach alternatives
What people switch to, and what they give up
TrueCoach pricing
Every tier, and where the cost actually lands
Compare TrueCoach
Put it head to head with anything we hold
TrueCoach badge
Its rating, and an embed for your own site
Best Fitness software alternatives
Meditation and sleep app with a large free library funded by a Member subscription for courses
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Bodyweight and HIIT training app with an AI coach, plus a separate nutrition coaching tier
Per user per month, billed annuallyFree GPS running app from Nike with guided runs and coaching plans, funded entirely by the Nike brand rather than user payment
Free, no subscription or in-app purchases
Game-like virtual cycling and running world that requires a smart trainer or compatible smart bike
Per user per month
Phone based sleep tracking app that uses the microphone or accelerometer to detect sleep phases and wake you in a light sleep window
Free with a Premium subscription
Structured cycling training with adaptive plans, no virtual world and no bundled hardware
Per user per month
5x5 barbell strength training app built around a fixed beginner programme, sold as a subscription
Free tier plus subscription
AI-generated strength training workouts that adapt to logged performance and available equipment
Per user per month