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Fitness · head to head

ABC Fitness vs TrueCoach

ABC Fitness logo

ABC Fitness

Fitness

Complete fitness business solutions

From
$150/month
Rated
-
Full reviewWebsite
TrueCoach logo

TrueCoach

Fitness

Personal training software for coaches

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only TrueCoach has a free tier, so it costs nothing to try first.
  • Each has a real cost: ABC Fitness split across separate products by business type, so ABC Ignite, Glofox, Trainerize and Evo are different systems rather than tiers of one; TrueCoach starter tier limited to 5 active clients (requires upgrade for more)
  • They diverge on capability: ABC Fitness covers Member management, TrueCoach covers Workout programming.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which ABC Fitness and TrueCoach actually diverge.

Attributes where ABC Fitness and TrueCoach differ
AttributeABC FitnessTrueCoach
Starting price$150/monthFree
Free tierNoYes
PlatformsIos, Android, WebWeb, iOS, Android
Founded19812015

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Fitness).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ABC Fitness

  • Member management
  • Data analytics
  • Marketing automation
  • Mobile check-in
  • Salesforce
  • Mindbody
  • Mailchimp
  • HubSpot

Only in TrueCoach

  • Workout programming
  • Client tracking
  • In-app messaging
  • Progress photos
  • MyFitnessPal
  • Stripe
  • Apple Health

Both cover

  • Payment processing
  • Ios support
  • Android support
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

ABC Fitness

  • Membership management and billing for gyms and health clubsnot TrueCoach
  • Boutique studio scheduling and class booking through Glofoxnot TrueCoach
  • Personal training programme delivery through Trainerizenot TrueCoach
  • Failed payment recovery and dues collectionnot TrueCoach
  • Multi-location and franchise operationsnot TrueCoach

TrueCoach

  • Personal training programme creation and deliverynot ABC Fitness
  • Client progress tracking and metrics monitoringnot ABC Fitness
  • Nutrition and habit tracking for fitness coachingnot ABC Fitness
  • Automated billing and payment processingnot ABC Fitness
  • Coach-to-client direct messagingnot ABC Fitness
  • Wearable device integration for automated trackingnot ABC Fitness

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ABC Fitness

  • Split across separate products by business type, so ABC Ignite, Glofox, Trainerize and Evo are different systems rather than tiers of one
  • ABC Evo is sold for Latin American markets rather than globally
  • GymSales and XLerate are separate products on top of the core management system
  • Pricing is not published

TrueCoach

  • Starter tier limited to 5 active clients (requires upgrade for more)
  • Standard tier limited to 20 active clients
  • Pro tier limited to 50 active clients (custom pricing required for 250+ clients)
  • Custom-branded fitness app only available in Standard and Pro tiers, not Starter
  • Wearables data integration (Apple, Garmin, WHOOP) only in Standard and Pro tiers
  • Public coach profiles feature only available in Standard and Pro tiers
  • Advanced nutrition and habit tracking only in Standard and Pro tiers

Pricing, plan by plan

ABC Fitness

$150/month
  • Core$150/month
    • Billing
    • Member management
    • Basic reports
  • Complete$350/month
    • Full platform
    • Marketing
    • Analytics

TrueCoach

Free
  • Starter$26.34/month
    • Program & Workout Builder
    • Client Management Tracker
    • MyFitnessPal integration
  • Standard (Most Popular)$57.99/month
    • Everything in Starter
    • Up to 20 active clients
    • Public Coach Profiles
  • Pro$136.99/month
    • Everything in Standard
    • Up to 50 active clients
    • All integrations and features

Which should you pick?

Choose ABC Fitness if

  • You need member management.
  • You work on Ios, Android, Web.
  • You also want data analytics.
ABC Fitness review

Choose TrueCoach if

  • You need workout programming.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want client tracking.
TrueCoach review

Questions people ask

Is ABC Fitness or TrueCoach better?
Neither clearly leads. ABC Fitness starts at $150/month and TrueCoach at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ABC Fitness or TrueCoach?
TrueCoach has a free tier; the other does not. Paid plans start at $150/month for ABC Fitness and Free for TrueCoach.
Does ABC Fitness or TrueCoach run on more platforms?
ABC Fitness runs on Ios, Android, Web. TrueCoach runs on Web, iOS, Android.
Can I use TrueCoach for free?
Yes. TrueCoach has a free tier, so you can try it without paying. ABC Fitness starts at $150/month.
What is ABC Fitness best used for?
ABC Fitness is most often used for membership management and billing for gyms and health clubs, boutique studio scheduling and class booking through glofox, personal training programme delivery through trainerize, failed payment recovery and dues collection. Of those, membership management and billing for gyms and health clubs and boutique studio scheduling and class booking through glofox are not what TrueCoach is typically brought in for.
What can ABC Fitness do that TrueCoach cannot?
ABC Fitness covers Member management, Data analytics, Marketing automation, Mobile check-in. TrueCoach covers Workout programming, Client tracking, In-app messaging, Progress photos. Both handle Payment processing, Ios support, Android support, Web support.

Answered from the vendors’ own pages

ABC Fitness: How do I find out ABC Fitness pricing?

ABC Fitness does not publish pricing online. Interested gym and fitness club operators must request a demo or contact the sales team to discuss pricing tailored to their club's size and features required.

Source
TrueCoach: Does TrueCoach offer a free trial?

Yes. TrueCoach offers a 14-day free trial with no credit card required. Trial users can fully test the platform before committing.

Source
ABC Fitness: What does ABC Fitness software help fitness clubs accomplish?

ABC Fitness is designed to help fitness clubs get more members and keep more members through management tools and member engagement capabilities.

Source
TrueCoach: Do TrueCoach clients need to pay separately?

No. According to the pricing page, 'TrueCoach is 100% free for your clients.' Only the coach pays the subscription; clients access all features at no cost.

Source
TrueCoach: Are there hidden fees beyond the stated monthly price?

No. TrueCoach explicitly states 'Nope, what you see is what you get', there are no hidden fees. The monthly cost is all-inclusive.

Source
TrueCoach: What discounts are available for annual billing?

TrueCoach offers 1 month free on Starter, and 2 months free on Standard and Pro plans when billed annually instead of monthly.

Source
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