Softwr

Fitness & Wellness · head to head

Future vs Lose It!

Future logo

Future

Fitness & Wellness

Your personal trainer in your pocket

From
$199/month
Rated
-
Full reviewWebsite
Lose It! logo

Lose It!

Fitness & Wellness

Lose weight with your friends

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Lose It! has a free tier, so it costs nothing to try first.
  • Each has a real cost: Future high monthly cost: $199/month is significantly more expensive than app-only alternatives and self-directed programs; Lose It! photo-based logging (Snap It) is Premium-only and has inconsistent accuracy
  • They diverge on capability: Future covers Dedicated personal trainer, Lose It! covers Calorie counting.

Where they differ

Only the attributes on which Future and Lose It! actually diverge.

Attributes where Future and Lose It! differ
AttributeFutureLose It!
Starting price$199/monthFree
Free tierNoYes
PlatformsiOS, AndroidiPhone, Android, Web
Founded20172008

Identical on both: pricing model (Unknown), user rating (Not yet rated), category (Fitness & Wellness).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Future

  • Dedicated personal trainer
  • Custom workout plans
  • Real-time accountability
  • Weekly plan adjustments
  • Trainer messaging
  • Apple Watch
  • Apple-watch support

Only in Lose It!

  • Calorie counting
  • Barcode scanner
  • Meal planning
  • Challenges
  • Progress photos
  • Fitbit
  • Google Fit
  • Garmin

Both cover

  • Apple Health
  • Ios support

What people use each for

The jobs each tool is most often brought in to do.

Future

  • Workout tracking
  • Nutrition management
  • Health monitoring
  • Fitness coaching
  • Wellness improvement

Lose It!

  • Workout tracking
  • Nutrition management
  • Health monitoring
  • Fitness coaching
  • Wellness improvement

Both are used for workout tracking, nutrition management, health monitoring, fitness coaching, wellness improvement, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Future

  • High monthly cost: $199/month is significantly more expensive than app-only alternatives and self-directed programs
  • No real-time coaching: lacks in-workout guidance from coaches during actual training sessions
  • Limited customer support: email-only support model without phone or chat options for immediate assistance
  • Requires wearable for full tracking: relies on Apple Watch or smartwatch for comprehensive activity and heart rate data
  • Binding coach relationship: switching coaches or ending relationships may impact workout continuity

Lose It!

  • Photo-based logging (Snap It) is Premium-only and has inconsistent accuracy
  • No natural language input for food logging, requires manual database search for every food
  • Limited micronutrient tracking beyond basic macros
  • Lacks built-in meal planning in free tier
  • No artificial intelligence for personalized recommendations

Pricing, plan by plan

Future

$199/month

No published plan breakdown. See the Future review.

Lose It!

Free

No published plan breakdown. See the Lose It! review.

Which should you pick?

Choose Future if

  • You need dedicated personal trainer.
  • You work on iOS, Android.
  • You also want custom workout plans.
Future review

Choose Lose It! if

  • You need calorie counting.
  • You want to start without paying.
  • You work on iPhone, Android, Web.
  • You also want barcode scanner.
Lose It! review

Questions people ask

Is Future or Lose It! better?
Neither clearly leads. Future starts at $199/month and Lose It! at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Future or Lose It!?
Lose It! has a free tier; the other does not. Paid plans start at $199/month for Future and Free for Lose It!.
Does Future or Lose It! run on more platforms?
Future runs on iOS, Android. Lose It! runs on iPhone, Android, Web.
Can I use Lose It! for free?
Yes. Lose It! has a free tier, so you can try it without paying. Future starts at $199/month.
What is Future best used for?
Future is most often used for workout tracking, nutrition management, health monitoring, fitness coaching.
What can Future do that Lose It! cannot?
Future covers Dedicated personal trainer, Custom workout plans, Real-time accountability, Weekly plan adjustments. Lose It! covers Calorie counting, Barcode scanner, Meal planning, Challenges. Both handle Apple Health, Ios support.

Answered from the vendors’ own pages

Future: How much does Future personal training cost?

Future Pro membership costs $199 per month for one-on-one personal training with a certified coach. First-time users can access the first month at a discounted rate through affiliate links.

Source
Lose It!: Can Lose It track macronutrients?

Yes, basic macro tracking is included in the free tier. Advanced macro tracking and meal planning features are available in the Premium tier.

Source
Future: Do Future coaches provide form feedback?

Yes, users can record and submit exercise videos to their coach, who will provide personalized form corrections and technique feedback for proper exercise execution.

Source
Future: Does Future work with wearables like Apple Watch?

Yes, Future integrates with Apple Watch, smartwatches, and can cast workouts to TV. The app tracks activity and heart rate data through wearable devices.

Source
Future: How often are Future workouts updated?

Future coaches deliver customized weekly workouts by Sunday that adapt to travel, injuries, or schedule changes. Coaches also provide ongoing daily motivation and track workout completion.

Source
ShareXLinkedInRedditWhatsAppEmail

Related pages

More on Future

More on Lose It!

Keep looking

Other head to heads