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Travel · head to head

Lodgify vs Properly

Lodgify logo

Lodgify

Travel

Direct booking website builder and channel manager for vacation rental owners and small managers

From
$16/month
Rated
-
Full reviewWebsite
Properly logo

Properly

Field Service

Photo-verified turnover checklists and cleaner coordination for short-term rentals

From
$12.99/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Lodgify the 1.9 per cent booking fee on Starter and Professional applies to direct reservations, the exact bookings you built the site to win, so an owner turning over 200,000 dollars direct pays around 3,800 dollars a year on top of the subscription unless they move to Ultimate.; Properly properly solves only the turnover, so it is an additional per-property cost on top of a PMS that already claims to schedule cleaning, and the overlap is real.
  • They diverge on capability: Lodgify covers Website builder, Properly covers Photo-verified checklists.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Lodgify and Properly actually diverge.

Attributes where Lodgify and Properly differ
AttributeLodgifyProperly
Starting price$16/month$12.99/month
Pricing modelPer month by property count and planPer property per month
CategoryTravelField Service

Identical on both: free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Lodgify

  • Website builder
  • Channel manager
  • Booking engine
  • Unified inbox
  • Automated messaging
  • Rental agreements
  • Multi-calendar
  • Damage deposits

Only in Properly

  • Photo-verified checklists
  • Automatic scheduling
  • Offline mode
  • Multi-language support
  • Cleaner marketplace
  • Real-time inspection
  • Damage documentation
  • Problem reporting

What people use each for

The jobs each tool is most often brought in to do.

Lodgify

  • An owner with three holiday cottages who wants a branded site to cut Airbnb commissionnot Properly
  • A manager consolidating Airbnb, Vrbo and Booking.com calendars to stop double bookingsnot Properly
  • A rural property with weak OTA visibility that relies on repeat direct guestsnot Properly
  • A host adding rental agreements and deposit collection to bookings taken off-platformnot Properly

Properly

  • A manager with forty units using contract cleaners who cannot personally inspect turnoversnot Lodgify
  • An owner in a different country from the property who needs evidence a clean actually happenednot Lodgify
  • A portfolio pursuing damage claims that require dated before and after photographsnot Lodgify
  • An operation onboarding new cleaning crews quickly with visual instructions rather than written onesnot Lodgify

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Lodgify

  • The 1.9 per cent booking fee on Starter and Professional applies to direct reservations, the exact bookings you built the site to win, so an owner turning over 200,000 dollars direct pays around 3,800 dollars a year on top of the subscription unless they move to Ultimate.
  • Operations tooling is thin: there is no real housekeeping scheduling, task assignment or owner statement generation, so managers past roughly twenty units outgrow it.
  • Prices shown are annual-commitment rates; paying monthly costs substantially more, which makes the headline figure misleading for anyone unwilling to commit for a year.
  • The website templates are constrained, and heavy design customisation means editing within a narrow theme system rather than having real control over layout or markup.
  • Payment processing is effectively tied to a small set of gateways, so operators in markets without local acquiring support may struggle to take payments in their own currency without extra cost.

Properly

  • Properly solves only the turnover, so it is an additional per-property cost on top of a PMS that already claims to schedule cleaning, and the overlap is real.
  • The photo requirement adds time to every clean, and cleaners paid per turnover often resist it, which becomes a negotiation about rates rather than a software rollout.
  • Real-time inspection is billed at five dollars per inspection rather than included, so using it on every changeover materially changes the per-property cost.
  • The managed services tiers are priced an order of magnitude above the software, and operators sometimes discover the pitch is really about those rather than the app.
  • The cleaner marketplace has depth only in established North American destinations, and in thinner markets a missed turnover still means calling round yourself.

Pricing, plan by plan

Lodgify

$16/month
  • Starter$16/month
    • Billed annually, higher month to month
    • Website builder and booking engine
    • Channel manager
  • Professional$42/month
    • Billed annually
    • Payment automation
    • More integrations and higher limits
  • Ultimate$103/month
    • Billed annually
    • No booking fee on direct reservations
    • Priority support

Properly

$12.99/month
  • Platform$12.99/month
    • Per property per month, tiered down toward 5 USD at volume
    • Photo checklists and automatic scheduling
    • Cleaner marketplace access
  • Real-Time Inspection$undefined/month
    • Charged at 5 USD per inspection, not per month
    • Remote human review of a completed turnover
    • Used selectively rather than on every clean
  • Cohost Pro$119/month
    • Per active property per month
    • Managed cohosting service rather than software alone
    • Includes guest and operational coverage
  • Guest Support Plus$149/month
    • Per listing per month
    • Outsourced guest communication
    • Sold alongside the platform

Which should you pick?

Choose Lodgify if

  • You need website builder.
  • You work on Web, iOS, Android.
  • You also want channel manager.
Lodgify review

Choose Properly if

  • You need photo-verified checklists.
  • You work on Web, iOS, Android.
  • You also want automatic scheduling.
Properly review

Questions people ask

Is Lodgify or Properly better?
Neither clearly leads. Lodgify starts at $16/month and Properly at $12.99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Lodgify or Properly?
Lodgify starts at $16/month and Properly at $12.99/month.
Does Lodgify or Properly run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
What is Lodgify best used for?
Lodgify is most often used for an owner with three holiday cottages who wants a branded site to cut airbnb commission, a manager consolidating airbnb, vrbo and booking.com calendars to stop double bookings, a rural property with weak ota visibility that relies on repeat direct guests, a host adding rental agreements and deposit collection to bookings taken off-platform. Of those, an owner with three holiday cottages who wants a branded site to cut airbnb commission and a manager consolidating airbnb, vrbo and booking.com calendars to stop double bookings are not what Properly is typically brought in for.
What can Lodgify do that Properly cannot?
Lodgify covers Website builder, Channel manager, Booking engine, Unified inbox. Properly covers Photo-verified checklists, Automatic scheduling, Offline mode, Multi-language support.

Answered from the vendors’ own pages

Lodgify: Does Lodgify charge commission on direct bookings?

Yes on the two lower tiers. Starter and Professional take 1.9 per cent of each direct booking; the Ultimate plan removes it.

Properly: What does Properly actually cost per property?

The platform starts at 12.99 US dollars per property per month, falling toward 5 dollars at higher volumes. Remote inspections cost 5 dollars each on top.

Lodgify: At what point is Ultimate cheaper than Professional?

Roughly once your direct booking revenue passes about 38,000 dollars a year, at which point the 1.9 per cent fee exceeds the price difference between the plans.

Properly: Does it replace my property management system?

No. It connects to one and covers turnovers only. Distribution, guest messaging and accounting stay elsewhere.

Lodgify: Is Lodgify a full property management system?

No. It is a website, booking engine and channel manager. Housekeeping, task management and owner accounting are largely absent.

Properly: Will cleaners actually use it?

They will if you require it, but the mandatory photo steps lengthen each clean and often need to be reflected in what you pay per turnover.

Lodgify: Can it run a hotel?

It is designed for whole-unit vacation rentals. Room-level hotel inventory, folios and night audit are not part of the product.

Properly: Does it help with damage claims?

Yes. Timestamped before and after photographs from the checklist are the main evidence operators use when claiming against a guest.

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