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Influencer Marketing · head to head

Later Influence vs Modash

Later Influence logo

Later Influence

Influencer Marketing

Influencer marketing meets social scheduling

From
Free
Rated
-
Modash logo

Modash

Influencer Marketing

Find any influencer on Earth

From
$199/month
Rated
-

The short version

  • Only Later Influence has a free tier, so it costs nothing to try first.
  • Each has a real cost: Later Influence starter plan limited to 30 posts per profile per month; Modash essentials plan at $199 per month includes only 2 team members and 300 profile opens per month
  • They diverge on capability: Later Influence covers Influencer discovery, Modash covers 250M+ creator database.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Later Influence and Modash actually diverge.

Attributes where Later Influence and Modash differ
AttributeLater InfluenceModash
Starting priceFree$199/month
Free tierYesNo
PlatformsWeb, Ios, Android, ApiWeb, Api
Founded20142018

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Later Influence

  • Influencer discovery
  • Ambassador programs
  • UGC collection
  • Campaign management
  • Social scheduling
  • Content library
  • Loyalty programs
  • Analytics

Only in Modash

  • 250M+ creator database
  • Audience demographics
  • Fake follower detection
  • Lookalike discovery
  • Campaign monitoring
  • Influencer CRM
  • Data export
  • Email finder

Both cover

  • Shopify
  • Instagram
  • TikTok
  • YouTube
  • GDPR
  • Data encryption
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Later Influence

  • Discovering creators with risk flagging before a brand partnershipnot Modash
  • Benchmarking what creators are actually paid across channels to set compensationnot Modash
  • Reporting on paid, organic and sales performance from one creator campaignnot Modash
  • Recruiting creators through the Mavely networknot Modash

Modash

  • Searching a creator database for Instagram, TikTok and YouTube influencersnot Later Influence
  • Vetting influencer audience quality before outreachnot Later Influence
  • Tracking creator content and campaign performancenot Later Influence
  • Paying creators and running affiliate programmes from one platformnot Later Influence

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Later Influence

  • Starter plan limited to 30 posts per profile per month
  • Starter plan includes only 5 AI credits monthly

Modash

  • Essentials plan at $199 per month includes only 2 team members and 300 profile opens per month
  • Essentials plan excludes creator payments and affiliate features entirely
  • Tracked creators are capped at 100 on Essentials and 250 on Performance
  • Email unlocks are capped at 150 per month on Essentials and 400 per month on Performance
  • Exceeding a plan limit requires upgrading the plan rather than paying an overage
  • Payments and affiliate payouts are charged 5% above the free threshold of $10,000 per year on Performance
  • Enterprise starts at $14,700 per year and is the only plan with customisable quotas
  • The 14 day free trial is capped at 20 profile opens, 6 email unlocks and 10 tracked creators

Pricing, plan by plan

Later Influence

Free
  • Starter$18.75/month
    • 1 social set (8 profiles)
    • 1 user
    • 30 posts per profile monthly
  • Growth$37.5/month
    • 2 social sets (16 profiles)
    • 2 users
    • 180 posts per profile monthly
  • Scale$82.5/month
    • 6 social sets (48 profiles)
    • 4 users
    • Unlimited posts

Modash

$199/month
  • Essentials$199/month
    • 300 opened profiles/month
    • 150 creator email unlocks/month
    • 100 tracked creators
  • Essentials Annual$2388/year
    • 25% discount from monthly billing
  • Performance$499/month
    • 800 opened profiles/month
    • 400 creator email unlocks/month
    • 250 tracked creators
  • Performance Annual$5988/year
    • 14% discount from monthly billing

Which should you pick?

Choose Later Influence if

  • You need influencer discovery.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want ambassador programs.

Choose Modash if

  • You need 250m+ creator database.
  • You work on Web, Api.
  • You also want audience demographics.

Questions people ask

Is Later Influence or Modash better?
Neither clearly leads. Later Influence starts at Free and Modash at $199/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Later Influence or Modash?
Later Influence has a free tier; the other does not. Paid plans start at Free for Later Influence and $199/month for Modash.
Does Later Influence or Modash run on more platforms?
Later Influence runs on Web, Ios, Android, Api. Modash runs on Web, Api.
Can I use Later Influence for free?
Yes. Later Influence has a free tier, so you can try it without paying. Modash starts at $199/month.
What is Later Influence best used for?
Later Influence is most often used for discovering creators with risk flagging before a brand partnership, benchmarking what creators are actually paid across channels to set compensation, reporting on paid, organic and sales performance from one creator campaign, recruiting creators through the mavely network. Of those, discovering creators with risk flagging before a brand partnership and benchmarking what creators are actually paid across channels to set compensation are not what Modash is typically brought in for.
What can Later Influence do that Modash cannot?
Later Influence covers Influencer discovery, Ambassador programs, UGC collection, Campaign management. Modash covers 250M+ creator database, Audience demographics, Fake follower detection, Lookalike discovery. Both handle Shopify, Instagram, TikTok, YouTube.

Answered from the vendors’ own pages

Later Influence: How much does Later Influence cost?

Later Influence pricing starts at $18.75/month (Starter plan) when billed annually. Growth plan costs $37.50/month and Scale plan costs $82.50/month, all with 25% annual discount applied.

Source
Modash: How much does Modash cost?

Modash costs 199 USD/month (Essentials), 499 USD/month (Performance), or 14,700 USD/year minimum (Enterprise). Annual plans provide 14-25% discounts.

Source
Later Influence: Does Later Influence offer a free trial?

Yes, Later Influence offers a 14-day free trial available across all pricing plans.

Source
Modash: Is there a free trial?

Yes, a 14-day free trial is available without requiring a credit card, with limited access to 20 profile views, 6 email unlocks, and 10 tracked creators.

Source
Later Influence: How many user accounts can I add to each plan?

Starter plan includes 1 user, Growth plan includes 2 users, and Scale plan includes 4 users.

Source
Modash: What are the usage limits per plan?

Essentials includes 300 opened profiles/month, 150 email unlocks/month, 100 tracked creators, and 2 team members. Performance increases to 800 profiles, 400 unlocks, 250 creators, and 5 team members.

Source
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