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Software · head to head

Influencity vs Later Influence

Influencity logo

Influencity

Software

Complete influencer marketing management

From
Free
Rated
-
Later Influence logo

Later Influence

Software

Influencer marketing meets social scheduling

From
On request
Rated
-

The short version

  • Only Influencity has a free tier, so it costs nothing to try first.
  • Each has a real cost: Influencity influencity discloses no plan names or prices on its pricing page; access is gated behind a 7 day free trial after which buyers must book a call or request a demo, with plan selection itself handled through a sales consultation rather than a self-serve comparison chart; Later Influence enterprise influencer pricing is by quote only, with no rate or minimum published; the page offers only a strategy call
  • They diverge on capability: Influencity covers AI-powered discovery, Later Influence covers Influencer discovery.

Where they differ

Only the attributes on which Influencity and Later Influence actually diverge.

Attributes where Influencity and Later Influence differ
AttributeInfluencityLater Influence
Starting priceFreeOn request
Free tierYesNo
PlatformsWeb, ApiWeb, Ios, Android, Api

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Unknown), founded (2014).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Influencity

  • AI-powered discovery
  • 200M+ profiles
  • Audience analysis
  • Performance analytics
  • Competitor benchmarking
  • Custom workflows
  • Team collaboration
  • Twitter

Only in Later Influence

  • Influencer discovery
  • Ambassador programs
  • UGC collection
  • Social scheduling
  • Content library
  • Loyalty programs
  • Analytics
  • Pinterest

Both cover

  • Campaign management
  • Instagram
  • TikTok
  • YouTube
  • Shopify
  • GDPR
  • SOC2
  • Data encryption
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Influencity

  • Influencer discoverynot Later Influence
  • Campaign managementnot Later Influence
  • Audience analysisnot Later Influence
  • Competitor researchnot Later Influence
  • ROI measurementnot Later Influence

Later Influence

  • Discovering creators with risk flagging before a brand partnershipnot Influencity
  • Benchmarking what creators are actually paid across channels to set compensationnot Influencity
  • Reporting on paid, organic and sales performance from one creator campaignnot Influencity
  • Recruiting creators through the Mavely networknot Influencity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Influencity

  • Influencity discloses no plan names or prices on its pricing page; access is gated behind a 7 day free trial after which buyers must book a call or request a demo, with plan selection itself handled through a sales consultation rather than a self-serve comparison chart

Later Influence

  • Enterprise influencer pricing is by quote only, with no rate or minimum published; the page offers only a strategy call
  • Influencer campaign functionality is positioned for enterprise brands and is separate from the self-serve social media management plans that carry published pricing

Pricing, plan by plan

Influencity

Free
  • FreeFree
    • Limited searches
    • Basic profiles
    • 5 lists
  • Basic$168/month
    • 5,000 searches
    • Full profiles
    • Campaign management
  • Professional$348/month
    • 15,000 searches
    • Advanced analytics
    • Team collaboration
  • Business$698/month
    • Unlimited searches
    • API access
    • Custom workflows

Later Influence

On request
  • Starter$undefined/month
    • Influencer discovery
    • Basic campaigns
    • Content library
  • Growth$undefined/month
    • Advanced search
    • Ambassador programs
    • UGC management
  • Enterprise$undefined/month
    • Custom programs
    • API access
    • White-label

Which should you pick?

Choose Influencity if

  • You need ai-powered discovery.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want 200m+ profiles.

Choose Later Influence if

  • You need influencer discovery.
  • You work on Web, Ios, Android, Api.
  • You also want ambassador programs.

Questions people ask

Is Influencity or Later Influence better?
Neither clearly leads. Influencity starts at Free and Later Influence at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Influencity or Later Influence?
Influencity has a free tier; the other does not. Paid plans start at Free for Influencity and On request for Later Influence.
Does Influencity or Later Influence run on more platforms?
Influencity runs on Web, Api. Later Influence runs on Web, Ios, Android, Api.
Can I use Influencity for free?
Yes. Influencity has a free tier, so you can try it without paying. Later Influence starts at On request.
What is Influencity best used for?
Influencity is most often used for influencer discovery, campaign management, audience analysis, competitor research. Of those, influencer discovery and campaign management are not what Later Influence is typically brought in for.
What can Influencity do that Later Influence cannot?
Influencity covers AI-powered discovery, 200M+ profiles, Audience analysis, Performance analytics. Later Influence covers Influencer discovery, Ambassador programs, UGC collection, Social scheduling. Both handle Campaign management, Instagram, TikTok, YouTube.

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