Automotive · head to head
IDENTIFIX vs AutoVitals
The short version
- Each has a real cost: IDENTIFIX promotional monthly pricing reverts after 2 months: Pro Academy rises from $278/mo to $298/mo and Pro rises from $268/mo to $288/mo; AutoVitals the Internet Archive's capture of AutoVitals' homepage on 17 December 2021 stated a guarantee that if a shop follows AutoVitals' best practices and does not raise its average repair order by 20 percent within 90 days, AutoVitals will tear up the contract with no penalty; no price figure is published, only demo requests.
- They diverge on capability: IDENTIFIX covers Direct-Hit database, AutoVitals covers Digital inspections.
Where they differ
Only the attributes on which IDENTIFIX and AutoVitals actually diverge.
| Attribute | IDENTIFIX | AutoVitals |
|---|---|---|
| Starting price | $99/month | $199/month |
| Platforms | Web, Desktop, Mobile | Web, Mobile, App, Tablet |
| Founded | 1987 | 2011 |
Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Automotive).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in IDENTIFIX
- Direct-Hit database
- Confirmed fixes
- OEM repair info
- Wiring diagrams
- TSB access
- Component locators
- Hotline support
- Training videos
Only in AutoVitals
- Digital inspections
- Photo documentation
- Video capability
- Customer reports
- Work order tracking
- Customer portal
- Mobile application
- DMS systems
Both cover
- Shop management
- Data encryption
What people use each for
The jobs each tool is most often brought in to do.
IDENTIFIX
- Automotive repair shops looking up verified repair fixes and diagnostic data for specific vehiclesnot AutoVitals
AutoVitals
- Dealership Managementnot IDENTIFIX
- Service Schedulingnot IDENTIFIX
- Inventory Managementnot IDENTIFIX
- Sales Operationsnot IDENTIFIX
- Customer Relationshipnot IDENTIFIX
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
IDENTIFIX
- Promotional monthly pricing reverts after 2 months: Pro Academy rises from $278/mo to $298/mo and Pro rises from $268/mo to $288/mo
- DIY plan at $29.99/mo limits database access to a single vehicle only, versus full vehicle database on Academy and Pro plans
- Technician training and certification prep are excluded from the Pro plan and included only on the pricier Academy plan
AutoVitals
- The Internet Archive's capture of AutoVitals' homepage on 17 December 2021 stated a guarantee that if a shop follows AutoVitals' best practices and does not raise its average repair order by 20 percent within 90 days, AutoVitals will tear up the contract with no penalty; no price figure is published, only demo requests.
Pricing, plan by plan
IDENTIFIX
$99/month- Direct-Hit$99/month
- Confirmed fixes
- OEM information
- Wiring diagrams
- Direct-Hit Pro$159/month
- Everything in Direct-Hit
- Hotline calls
- Expert assistance
- Shop Plus$249/month
- Everything in Pro
- Multiple users
- Shop management
AutoVitals
$199/month- Essential$199/month
- Digital inspections
- Photo documentation
- Customer reports
- Professional$399/month
- Everything in Essential
- Shop management
- Customer portal
- Enterprise$699/month
- Everything in Professional
- Multi-location
- Custom integration
Which should you pick?
Choose IDENTIFIX if
- You need direct-hit database.
- You work on Web, Desktop, Mobile.
- You also want confirmed fixes.
Choose AutoVitals if
- You need digital inspections.
- You work on Web, Mobile, App, Tablet.
- You also want photo documentation.
Questions people ask
- Is IDENTIFIX or AutoVitals better?
- Neither clearly leads. IDENTIFIX starts at $99/month and AutoVitals at $199/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, IDENTIFIX or AutoVitals?
- IDENTIFIX starts at $99/month and AutoVitals at $199/month.
- Does IDENTIFIX or AutoVitals run on more platforms?
- IDENTIFIX runs on Web, Desktop, Mobile. AutoVitals runs on Web, Mobile, App, Tablet.
- What is IDENTIFIX best used for?
- IDENTIFIX is most often used for automotive repair shops looking up verified repair fixes and diagnostic data for specific vehicles. Of those, automotive repair shops looking up verified repair fixes and diagnostic data for specific vehicles is not what AutoVitals is typically brought in for.
- What can IDENTIFIX do that AutoVitals cannot?
- IDENTIFIX covers Direct-Hit database, Confirmed fixes, OEM repair info, Wiring diagrams. AutoVitals covers Digital inspections, Photo documentation, Video capability, Customer reports. Both handle Shop management, Data encryption.
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