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Customer Support · head to head

HubSpot Service Hub vs Knowlarity

HubSpot Service Hub logo

HubSpot Service Hub

Customer Support

Customer service software for scaling companies

From
Free
Free plan
Yes
Knowlarity logo

Knowlarity

Telecommunications

Indian cloud telephony for virtual numbers, IVR and call centre operations

From
1999/month
Free plan
No

The short version

  • Only HubSpot Service Hub has a free tier, so it costs nothing to try first.
  • Each has a real cost: HubSpot Service Hub the free tier is capped at 2 users; Knowlarity it is sold only in India and the UAE, so an organisation outside those markets cannot buy it at all regardless of how well it fits.
  • They diverge on capability: HubSpot Service Hub covers Ticketing, Knowlarity covers Virtual and toll-free numbers.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which HubSpot Service Hub and Knowlarity actually diverge.

Attributes where HubSpot Service Hub and Knowlarity differ
AttributeHubSpot Service HubKnowlarity
Starting priceFree1999/month
Pricing modelsubscriptionPer agent per month
Free tierYesNo
PlatformsWeb, Ios, AndroidWeb, iOS, Android, API
CategoryCustomer SupportTelecommunications
Founded2006Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot Service Hub

  • Ticketing
  • Knowledge base
  • Customer feedback
  • Live chat
  • Conversational bots
  • Reporting
  • HubSpot CRM
  • Slack

Only in Knowlarity

  • Virtual and toll-free numbers
  • IVR
  • Cloud contact centre
  • Number masking
  • Missed call service
  • Automated outbound
  • Speech analytics
  • WhatsApp Business API

What people use each for

The jobs each tool is most often brought in to do.

HubSpot Service Hub

  • Shared inbox and ticketing for a support teamnot Knowlarity
  • Knowledge base and customer self-servicenot Knowlarity
  • Live chat and chatbots on a websitenot Knowlarity
  • Customer feedback surveys and CSATnot Knowlarity
  • Support reporting tied into the HubSpot CRMnot Knowlarity

Knowlarity

  • An Indian business needs call tracking against marketing campaigns using virtual numbers with an all-India single rate rather than circle-by-circle pricing.not HubSpot Service Hub
  • A marketplace or delivery operation must connect customers and riders without exposing either phone number, which is what the number masking product exists for.not HubSpot Service Hub
  • A company running rural or low-data campaigns wants missed call as a lead capture and opt-in channel, which has no equivalent in Western telephony platforms.not HubSpot Service Hub
  • An Indian contact centre wants published per-agent pricing it can budget against instead of the quote-only approach taken by Ameyo, Genesys and the international vendors.not HubSpot Service Hub

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot Service Hub

  • The free tier is capped at 2 users
  • Professional carries a one-off onboarding fee of $1,500, and Enterprise $3,500, on top of the seat price
  • Seats are $90 a month billed monthly against $100 billed annually on Professional, so the annual commitment is not the cheaper option per month
  • AI features run on monthly credits, 500 on Starter and 3,000 on Professional, which do not roll over
  • Extra credits cost $0.010 each once the monthly allocation is spent

Knowlarity

  • It is sold only in India and the UAE, so an organisation outside those markets cannot buy it at all regardless of how well it fits.
  • Ownership by Gupshup means voice sits inside a messaging-first company, and the strategic emphasis and investment now favour WhatsApp and conversational messaging over the traditional telephony line.
  • Published pricing covers the contact centre agent seats, but numbers, minutes beyond bundles, SMS, WhatsApp conversations and speech analytics are separate charges, so the monthly bill is materially above the headline per-agent figure.
  • SMS in India requires DLT registration of headers and templates under TRAI rules, and that compliance overhead falls on the customer, delaying campaign launches in a way buyers from other markets do not expect.
  • The contact centre feature depth, reporting and workforce management are thin next to Genesys, Five9 or NICE, so a large or complex operation will find quality management and forecasting missing rather than merely simpler.

Pricing, plan by plan

HubSpot Service Hub

Free
  • FreeFree
    • Contact management
    • Ticketing
    • Team email
  • Starter$10/month
    • Simple ticket automation
    • Multiple ticket pipelines
    • Live chat
  • Professional$100/month
    • Help desk workspace
    • Customer success workspace
    • Customer agent
  • Enterprise$150/month
    • Skill-based routing
    • Conditional SLAs
    • Customer journey analytics

Knowlarity

1999/month
  • Unlimited Inbound Contact Centre$1999/month
    • Per agent per month
    • Unlimited inbound calling
    • All-India single rate
  • Inbound and Outbound Contact Centre$2999/month
    • Per agent per month
    • Inbound and outbound calling
    • Agent softphone with WebRTC
  • Contact Centre with Lead Management$3499/month
    • Per agent per month
    • Adds lead management
    • Dispositions and follow-up tracking
  • Enterprise$undefined/month
    • Customised plans
    • MPLS connectivity options
    • Quoted on application

Which should you pick?

Choose HubSpot Service Hub if

  • You need ticketing.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want knowledge base.

Choose Knowlarity if

  • You need virtual and toll-free numbers.
  • You work on Web, iOS, Android, API.
  • You also want ivr.

Questions people ask

Is HubSpot Service Hub or Knowlarity better?
Neither clearly leads. HubSpot Service Hub starts at Free and Knowlarity at 1999/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot Service Hub or Knowlarity?
HubSpot Service Hub has a free tier; the other does not. Paid plans start at Free for HubSpot Service Hub and 1999/month for Knowlarity.
Does HubSpot Service Hub or Knowlarity run on more platforms?
HubSpot Service Hub runs on Web, Ios, Android. Knowlarity runs on Web, iOS, Android, API.
Can I use HubSpot Service Hub for free?
Yes. HubSpot Service Hub has a free tier, so you can try it without paying. Knowlarity starts at 1999/month.
What is HubSpot Service Hub best used for?
HubSpot Service Hub is most often used for shared inbox and ticketing for a support team, knowledge base and customer self-service, live chat and chatbots on a website, customer feedback surveys and csat. Of those, shared inbox and ticketing for a support team and knowledge base and customer self-service are not what Knowlarity is typically brought in for.
What can HubSpot Service Hub do that Knowlarity cannot?
HubSpot Service Hub covers Ticketing, Knowledge base, Customer feedback, Live chat. Knowlarity covers Virtual and toll-free numbers, IVR, Cloud contact centre, Number masking.

Answered from the vendors’ own pages

HubSpot Service Hub: How much does HubSpot Service Hub cost per user?

Free plan at $0/month. Starter at $10/month per seat (new customers; regular $20/month), Professional at $100/month per seat, Enterprise at $150/month per seat.

Source
Knowlarity: Is Knowlarity still a product after the Gupshup acquisition?

Yes. Gupshup acquired it in 2021 but Knowlarity still has its own website, product line and published pricing rather than being folded into the Gupshup brand.

HubSpot Service Hub: What is the free trial length for HubSpot Service Hub?

A 14-day free trial is available for evaluating Service Hub functionality before commitment to a paid plan.

Source
Knowlarity: Can I buy Knowlarity outside India?

Only in the UAE. The site offers India and UAE selectors and the numbering, compliance and support are built for those markets.

HubSpot Service Hub: Does HubSpot Service Hub have a free permanent plan?

Yes, the free plan includes contact management, ticketing, and team email features at $0/month with no credit card required.

Source
Knowlarity: What does a contact centre seat cost?

From 1,999 rupees per agent per month for unlimited inbound, 2,999 for inbound and outbound, and 3,499 with lead management, before numbers, minutes and messaging.

Knowlarity: What is a missed call service?

A number that customers ring and hang up on, registering an opt-in or lead at no cost to the caller. It is a mainstream Indian marketing channel with no Western equivalent.

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