Customer Support · head to head
Front vs Knowlarity

Front
Customer Support
Where teams collaborate on customer communication
- From
- $25/month
- Free plan
- No

Knowlarity
Telecommunications
Indian cloud telephony for virtual numbers, IVR and call centre operations
- From
- 1999/month
- Free plan
- No
The short version
- Each has a real cost: Front starter tier limited to single-channel support; omnichannel support requires Professional tier; Knowlarity it is sold only in India and the UAE, so an organisation outside those markets cannot buy it at all regardless of how well it fits.
- They diverge on capability: Front covers Shared inbox, Knowlarity covers Virtual and toll-free numbers.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Front and Knowlarity actually diverge.
| Attribute | Front | Knowlarity |
|---|---|---|
| Starting price | $25/month | 1999/month |
| Pricing model | subscription | Per agent per month |
| Platforms | Cloud-based SaaS | Web, iOS, Android, API |
| Category | Customer Support | Telecommunications |
| Founded | 2013 | Unknown |
Identical on both: free tier (No), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Front
- Shared inbox
- Email collaboration
- Omnichannel messaging
- Analytics
- Workflows
- Integrations
- Salesforce
- HubSpot
Only in Knowlarity
- Virtual and toll-free numbers
- IVR
- Cloud contact centre
- Number masking
- Missed call service
- Automated outbound
- Speech analytics
- WhatsApp Business API
What people use each for
The jobs each tool is most often brought in to do.
Front
- Omnichannel customer supportnot Knowlarity
- AI-powered helpdesk automationnot Knowlarity
- Team collaboration on support ticketsnot Knowlarity
Knowlarity
- An Indian business needs call tracking against marketing campaigns using virtual numbers with an all-India single rate rather than circle-by-circle pricing.not Front
- A marketplace or delivery operation must connect customers and riders without exposing either phone number, which is what the number masking product exists for.not Front
- A company running rural or low-data campaigns wants missed call as a lead capture and opt-in channel, which has no equivalent in Western telephony platforms.not Front
- An Indian contact centre wants published per-agent pricing it can budget against instead of the quote-only approach taken by Ameyo, Genesys and the international vendors.not Front
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Front
- Starter tier limited to single-channel support; omnichannel support requires Professional tier
- AI Copilot, Smart QA, and Smart CSAT are included only in Enterprise tier ($105/seat/month); available as add-ons at higher cost in lower tiers
- Starter tier limited to 10 automation rules; Professional tier allows 20; unlimited rules only in Enterprise
- Advanced analytics excluded from Starter tier
Knowlarity
- It is sold only in India and the UAE, so an organisation outside those markets cannot buy it at all regardless of how well it fits.
- Ownership by Gupshup means voice sits inside a messaging-first company, and the strategic emphasis and investment now favour WhatsApp and conversational messaging over the traditional telephony line.
- Published pricing covers the contact centre agent seats, but numbers, minutes beyond bundles, SMS, WhatsApp conversations and speech analytics are separate charges, so the monthly bill is materially above the headline per-agent figure.
- SMS in India requires DLT registration of headers and templates under TRAI rules, and that compliance overhead falls on the customer, delaying campaign launches in a way buyers from other markets do not expect.
- The contact centre feature depth, reporting and workforce management are thin next to Genesys, Five9 or NICE, so a large or complex operation will find quality management and forecasting missing rather than merely simpler.
Pricing, plan by plan
Front
$25/month- Starter$25/month
- Up to 10 seats
- Shared inbox and ticketing
- AI Topics and up to 10 automation rules
- Professional$65/month
- Up to 50 seats
- Omnichannel support (email, SMS, social)
- Macros and up to 20 automation rules
- Enterprise$105/month
- Unlimited seats
- Smart rules and unlimited macros
- Multi-language knowledge base
Knowlarity
1999/month- Unlimited Inbound Contact Centre$1999/month
- Per agent per month
- Unlimited inbound calling
- All-India single rate
- Inbound and Outbound Contact Centre$2999/month
- Per agent per month
- Inbound and outbound calling
- Agent softphone with WebRTC
- Contact Centre with Lead Management$3499/month
- Per agent per month
- Adds lead management
- Dispositions and follow-up tracking
- Enterprise$undefined/month
- Customised plans
- MPLS connectivity options
- Quoted on application
Which should you pick?
Choose Front if
- You need shared inbox.
- You work on Cloud-based SaaS.
- You also want email collaboration.
Choose Knowlarity if
- You need virtual and toll-free numbers.
- You work on Web, iOS, Android, API.
- You also want ivr.
Questions people ask
- Is Front or Knowlarity better?
- Neither clearly leads. Front starts at $25/month and Knowlarity at 1999/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Front or Knowlarity?
- Front starts at $25/month and Knowlarity at 1999/month.
- Does Front or Knowlarity run on more platforms?
- Front runs on Cloud-based SaaS. Knowlarity runs on Web, iOS, Android, API.
- What is Front best used for?
- Front is most often used for omnichannel customer support, ai-powered helpdesk automation, team collaboration on support tickets. Of those, omnichannel customer support and ai-powered helpdesk automation are not what Knowlarity is typically brought in for.
- What can Front do that Knowlarity cannot?
- Front covers Shared inbox, Email collaboration, Omnichannel messaging, Analytics. Knowlarity covers Virtual and toll-free numbers, IVR, Cloud contact centre, Number masking.
Answered from the vendors’ own pages
Front: How much does Front's Starter plan cost per seat?
Starter plan is $25 per seat per month for up to 10 seats, with 14-day free trial and no credit card required.
SourceKnowlarity: Is Knowlarity still a product after the Gupshup acquisition?
Yes. Gupshup acquired it in 2021 but Knowlarity still has its own website, product line and published pricing rather than being folded into the Gupshup brand.
Front: Does Enterprise include AI features?
Yes, Enterprise at $105 per seat per month includes AI Copilot, Smart QA, and Smart CSAT at no additional cost.
SourceKnowlarity: Can I buy Knowlarity outside India?
Only in the UAE. The site offers India and UAE selectors and the numbering, compliance and support are built for those markets.
Front: What is the seat limit for Professional?
Professional plan supports up to 50 seats at $65 per seat per month.
SourceKnowlarity: What does a contact centre seat cost?
From 1,999 rupees per agent per month for unlimited inbound, 2,999 for inbound and outbound, and 3,499 with lead management, before numbers, minutes and messaging.
Front: Are there additional AI add-ons available?
Yes, Autopilot starts at $0.05 per conversation; Copilot, Smart QA, and other AI features range from $10-$20 per seat per month on lower tiers.
SourceKnowlarity: What is a missed call service?
A number that customers ring and hang up on, registering an opt-in or lead at no cost to the caller. It is a mainstream Indian marketing channel with no Western equivalent.
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