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Software · head to head

Grubhub vs Plate IQ

G

Grubhub

Software

Restaurant food delivery marketplace

From
$15/order
Rated
-
Plate IQ logo

Plate IQ

Software

Invoice automation for restaurants

From
On request
Rated
-

The short version

  • Each has a real cost: Grubhub commission fees of 15-30% significantly reduce restaurant profit margins; Plate IQ plate IQ has been rebranded to Ottimate, per the vendor: "Plate IQ, now Ottimate, began the journey to becoming the best AP automation AI"
  • They diverge on capability: Grubhub covers Delivery network, Plate IQ covers Invoice capture.

Where they differ

Only the attributes on which Grubhub and Plate IQ actually diverge.

Attributes where Grubhub and Plate IQ differ
AttributeGrubhubPlate IQ
Starting price$15/orderOn request
Pricing modeltransactionsubscription
Founded20042014

Identical on both: free tier (No), platforms (Web, Ios, Android), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Grubhub

  • Delivery network
  • Order management
  • Customer reach
  • Marketing tools
  • Analytics
  • Loyalty programs
  • Toast
  • Square

Only in Plate IQ

  • Invoice capture
  • AP automation
  • Price tracking
  • Spend analytics
  • Vendor management
  • GL coding
  • QuickBooks
  • Xero

Both cover

  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Grubhub

  • Point of Salenot Plate IQ
  • Order Managementnot Plate IQ
  • Inventory Controlnot Plate IQ
  • Staff Schedulingnot Plate IQ

Plate IQ

  • Automating invoice processing and accounts payable for restaurantsnot Grubhub

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Grubhub

  • Commission fees of 15-30% significantly reduce restaurant profit margins
  • Limited geographic coverage compared to competitors like DoorDash
  • Driver availability issues in some areas leading to canceled orders
  • Limited independent restaurant partnerships compared to competitors
  • Average delivery time of 40 minutes is slower than Uber Eats (33 minutes) and DoorDash (38 minutes)

Plate IQ

  • Plate IQ has been rebranded to Ottimate, per the vendor: "Plate IQ, now Ottimate, began the journey to becoming the best AP automation AI"

Pricing, plan by plan

Grubhub

$15/order
  • Basic$15/percent
    • Marketplace listing
    • Order management
  • Standard$20/percent
    • Delivery
    • Marketing
  • Premium$25/percent
    • Priority placement
    • Promotions

Plate IQ

On request
  • Pay per invoiceFree
    • Invoice processing
    • $0.99 per invoice
  • Unlimited$399/month
    • Unlimited invoices
    • Full features

Which should you pick?

Choose Grubhub if

  • You need delivery network.
  • You work on Web, Ios, Android.
  • You also want order management.

Choose Plate IQ if

  • You need invoice capture.
  • You work on Web, Ios, Android.
  • You also want ap automation.

Questions people ask

Is Grubhub or Plate IQ better?
Neither clearly leads. Grubhub starts at $15/order and Plate IQ at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Grubhub or Plate IQ?
Grubhub starts at $15/order and Plate IQ at On request.
Does Grubhub or Plate IQ run on more platforms?
Both run on Web, Ios, Android, so platform support will not decide this one for you.
What is Grubhub best used for?
Grubhub is most often used for point of sale, order management, inventory control, staff scheduling. Of those, point of sale and order management are not what Plate IQ is typically brought in for.
What can Grubhub do that Plate IQ cannot?
Grubhub covers Delivery network, Order management, Customer reach, Marketing tools. Plate IQ covers Invoice capture, AP automation, Price tracking, Spend analytics. Both handle Web support, Ios support, Android support.

Answered from the vendors’ own pages

Grubhub: How much does Grubhub charge restaurants?

Grubhub charges restaurants a marketing commission of 5%, 15%, or 20% depending on the Marketplace plan, plus a processing fee of $0.30 plus 3.05% per order.

Source
Grubhub: What does Grubhub cost customers?

Grubhub charges customers a $2.25 order processing fee plus $0.99 for delivery. A subscription offers $6.95 or $19.95/month for unlimited free delivery on eligible orders.

Source
Grubhub: Does Grubhub offer promotional tools for restaurants?

Yes, Grubhub offers Sponsored Listings (3-10% premium on commissions) and Boost Programs (10-20% additional cost per order) to increase restaurant visibility.

Source
Grubhub: Is Grubhub available in all cities?

No, Grubhub delivery service is not available in all cities, and the platform is less convenient in small cities with limited driver availability.

Source

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