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Customer Support · head to head

Cresta vs Tidio

Cresta logo

Cresta

Customer Support

Real-time AI coaching and autonomous agents that sit on top of an existing contact centre platform

From
On request
Free plan
No
Full reviewWebsite
Tidio logo

Tidio

Live Chat

Customer service platform driven by live chat

From
$24.17/month
Free plan
No
Full reviewWebsite

The short version

  • Each has a real cost: Cresta cresta depends on the CCaaS platforms it integrates with, and NICE, Genesys and Five9 are all shipping native real-time assist and auto-QA of their own, so at renewal you may be paying twice for capability your platform vendor will bundle at a discount.; Tidio free tier limited to 50 billable conversations per month; exceeding this requires paid plan upgrade
  • They diverge on capability: Cresta covers Real-time agent assist, Tidio covers Live chat.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Cresta and Tidio actually diverge.

Attributes where Cresta and Tidio differ
AttributeCrestaTidio
Starting priceOn request$24.17/month
Pricing modelquotesubscription
PlatformsWeb, APICloud-based SaaS
CategoryCustomer SupportLive Chat
FoundedUnknown2013

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cresta

  • Real-time agent assist
  • Autonomous AI Agent
  • Conversation intelligence
  • Automated quality management
  • Behavioural coaching
  • Knowledge surfacing
  • Multilingual deployment
  • Supervisor dashboards

Only in Tidio

  • Live chat
  • Chatbots
  • Visitor tracking
  • Email marketing
  • Mobile apps
  • Canned responses
  • Shopify
  • WordPress

What people use each for

The jobs each tool is most often brought in to do.

Cresta

  • A 1,500-seat telecommunications sales centre that wants conversion lift from live agent prompting without migrating off an incumbent Genesys deploymentnot Tidio
  • An insurance contact centre replacing manual QA sampling of two per cent of calls with automated scoring of every call for regulatory evidencenot Tidio
  • A retail support operation deploying autonomous voice agents on high-volume order status calls while keeping humans on complex claimsnot Tidio
  • A contact centre director who needs to prove which specific agent behaviours drive outcome differences, rather than relying on post-call survey scoresnot Tidio

Tidio

  • Live chat customer support across web and mobilenot Cresta
  • AI-powered customer service automation with Lyro AI Agentnot Cresta
  • Ticketing and conversation management for support teamsnot Cresta
  • Multi-agent support with team collaboration featuresnot Cresta

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cresta

  • Cresta depends on the CCaaS platforms it integrates with, and NICE, Genesys and Five9 are all shipping native real-time assist and auto-QA of their own, so at renewal you may be paying twice for capability your platform vendor will bundle at a discount.
  • Pricing is not published and contracts are seat-based and annual at enterprise scale, which in practice means six-figure commitments and a procurement cycle measured in months rather than weeks.
  • Real-time guidance only pays back where conversation outcomes are measurable and repeatable, so support teams handling long, varied, low-volume cases rarely recover the licence cost.
  • Deploying real-time assist requires agents to accept on-screen prompting mid-call, and contact centres with strong union representation or experienced tenured agents frequently see adoption resistance that no amount of model quality fixes.
  • Automated quality scoring changes what agents are measured on, and organisations that switch from human QA without rewriting their evaluation rubric and appeals process create industrial-relations problems that surface months after go-live.

Tidio

  • Free tier limited to 50 billable conversations per month; exceeding this requires paid plan upgrade
  • Advanced analytics, user permissions, and macros excluded from Free and Starter tiers
  • Custom branding, multiproject, and department features only available in Plus tier ($300+/month)
  • Guaranteed AI resolution rates (50% minimum) only in Premium tier; Premium pricing requires contacting sales

Pricing, plan by plan

Cresta

On request
  • Cresta$undefined/year
    • AI Agent
    • Agent Assist
    • Conversation Intelligence

Tidio

$24.17/month
  • Starter$24.17/month
    • 100 billable conversations
    • 50 Lyro AI Agent conversations
    • 100 Flows visitors reached
  • Growth$49.17/month
    • 250+ billable conversations
    • Advanced analytics
    • User permissions
  • Plus$300/month
    • Custom billable conversations
    • Premium support
    • Dedicated Success Manager
  • Premium$null/custom
    • 3000+ Lyro AI conversations
    • Guaranteed 50% Lyro AI resolution rate
    • Pay-per-resolution billing option

Which should you pick?

Choose Cresta if

  • You need real-time agent assist.
  • You work on Web, API.
  • You also want autonomous ai agent.
Cresta review

Choose Tidio if

  • You need live chat.
  • You work on Cloud-based SaaS.
  • You also want chatbots.
Tidio review

Questions people ask

Is Cresta or Tidio better?
Neither clearly leads. Cresta starts at On request and Tidio at $24.17/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cresta or Tidio?
Cresta starts at On request and Tidio at $24.17/month.
Does Cresta or Tidio run on more platforms?
Cresta runs on Web, API. Tidio runs on Cloud-based SaaS.
What is Cresta best used for?
Cresta is most often used for a 1,500-seat telecommunications sales centre that wants conversion lift from live agent prompting without migrating off an incumbent genesys deployment, an insurance contact centre replacing manual qa sampling of two per cent of calls with automated scoring of every call for regulatory evidence, a retail support operation deploying autonomous voice agents on high-volume order status calls while keeping humans on complex claims, a contact centre director who needs to prove which specific agent behaviours drive outcome differences, rather than relying on post-call survey scores. Of those, a 1,500-seat telecommunications sales centre that wants conversion lift from live agent prompting without migrating off an incumbent genesys deployment and an insurance contact centre replacing manual qa sampling of two per cent of calls with automated scoring of every call for regulatory evidence are not what Tidio is typically brought in for.
What can Cresta do that Tidio cannot?
Cresta covers Real-time agent assist, Autonomous AI Agent, Conversation intelligence, Automated quality management. Tidio covers Live chat, Chatbots, Visitor tracking, Email marketing.

Answered from the vendors’ own pages

Cresta: Does Cresta replace my contact centre platform?

No. It is designed to sit on top of NICE, Genesys, Five9, Amazon Connect and similar platforms, which is why it is chosen where a full CCaaS migration is not feasible.

Tidio: What is the cheapest way to start with Tidio?

The Starter plan at $24.17/month (annual billing) includes 100 billable conversations, live chat, ticketing, and basic analytics. Annual billing provides 2 months free compared to monthly billing.

Source
Cresta: What does it cost?

Cresta does not publish pricing. Contracts are seat-based and annual, and at the enterprise scale it sells into they are typically six figures per year.

Tidio: Does Tidio offer a free trial?

Yes, Tidio provides a 7-day free trial that does not require a credit card and automatically downgrades to the free plan unless you upgrade after the trial ends.

Source
Cresta: Is it viable for a contact centre under 100 seats?

Rarely. The commercial model, implementation effort and required outcome measurement all assume several hundred seats or more.

Tidio: How much does Lyro AI Agent cost?

Lyro AI Agent is an add-on starting at $32.50/month for 50 conversations. It is available on all plans and can be added separately from the base subscription.

Source
Cresta: Who owns Cresta?

It is an independent venture-backed company, having raised roughly 282 million USD in total including a 125 million USD Series D in November 2024 co-led by World Innovation Lab and the Qatar Investment Authority.

Tidio: What are Tidio's billable conversation limits?

Starter includes 100 billable conversations per month. Growth includes 250+. Plus and Premium have custom limits. Each plan tier includes conversations for the AI Agent feature separately.

Source
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