Customer Support · head to head
Cresta vs LiveChat

Cresta
Customer Support
Real-time AI coaching and autonomous agents that sit on top of an existing contact centre platform
- From
- On request
- Free plan
- No
The short version
- Each has a real cost: Cresta cresta depends on the CCaaS platforms it integrates with, and NICE, Genesys and Five9 are all shipping native real-time assist and auto-QA of their own, so at renewal you may be paying twice for capability your platform vendor will bundle at a discount.; LiveChat the Starter plan retains only 60 days of chat history, so an audit trail requires the Team plan at $49 per person per month
- They diverge on capability: Cresta covers Real-time agent assist, LiveChat covers Live chat.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Cresta and LiveChat actually diverge.
Identical on both: free tier (No), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Cresta
- Real-time agent assist
- Autonomous AI Agent
- Conversation intelligence
- Automated quality management
- Behavioural coaching
- Knowledge surfacing
- Multilingual deployment
- Supervisor dashboards
Only in LiveChat
- Live chat
- Ticketing
- Chat routing
- Analytics
- Canned responses
- File sharing
- Shopify
- WordPress
What people use each for
The jobs each tool is most often brought in to do.
Cresta
- A 1,500-seat telecommunications sales centre that wants conversion lift from live agent prompting without migrating off an incumbent Genesys deploymentnot LiveChat
- An insurance contact centre replacing manual QA sampling of two per cent of calls with automated scoring of every call for regulatory evidencenot LiveChat
- A retail support operation deploying autonomous voice agents on high-volume order status calls while keeping humans on complex claimsnot LiveChat
- A contact centre director who needs to prove which specific agent behaviours drive outcome differences, rather than relying on post-call survey scoresnot LiveChat
LiveChat
- Live chat support on a website with agent routingnot Cresta
- Handling customer conversations across chat, SMS and messaging channelsnot Cresta
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Cresta
- Cresta depends on the CCaaS platforms it integrates with, and NICE, Genesys and Five9 are all shipping native real-time assist and auto-QA of their own, so at renewal you may be paying twice for capability your platform vendor will bundle at a discount.
- Pricing is not published and contracts are seat-based and annual at enterprise scale, which in practice means six-figure commitments and a procurement cycle measured in months rather than weeks.
- Real-time guidance only pays back where conversation outcomes are measurable and repeatable, so support teams handling long, varied, low-volume cases rarely recover the licence cost.
- Deploying real-time assist requires agents to accept on-screen prompting mid-call, and contact centres with strong union representation or experienced tenured agents frequently see adoption resistance that no amount of model quality fixes.
- Automated quality scoring changes what agents are measured on, and organisations that switch from human QA without rewriting their evaluation rubric and appeals process create industrial-relations problems that surface months after go-live.
LiveChat
- The Starter plan retains only 60 days of chat history, so an audit trail requires the Team plan at $49 per person per month
- Pricing is per agent, so support cost scales with headcount rather than with conversation volume
- AI reply suggestions are capped by plan, at 3 knowledge sources on Starter and 10 above it
- Surveys and eye catchers are predefined rather than customisable below the Enterprise plan
- SSO, white labelling and HIPAA compliance are Enterprise only
Pricing, plan by plan
Cresta
On request- Cresta$undefined/year
- AI Agent
- Agent Assist
- Conversation Intelligence
LiveChat
$20/month- Starter$20/month
- 60-day chat history
- Basic customization
- Ticketing system
- Team$41/month
- Unlimited history
- Advanced reporting
- Branding removal
- Business$59/month
- Staffing prediction
- Work scheduler
- Apple Business Chat
- Enterprise$undefined/month
- Dedicated account manager
- Product training
- SSO
Which should you pick?
Choose Cresta if
- You need real-time agent assist.
- You work on Web, API.
- You also want autonomous ai agent.
Choose LiveChat if
- You need live chat.
- You work on Web, Ios, Android, Desktop.
- You also want ticketing.
Questions people ask
- Is Cresta or LiveChat better?
- Neither clearly leads. Cresta starts at On request and LiveChat at $20/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Cresta or LiveChat?
- Cresta starts at On request and LiveChat at $20/month.
- Does Cresta or LiveChat run on more platforms?
- Cresta runs on Web, API. LiveChat runs on Web, Ios, Android, Desktop.
- What is Cresta best used for?
- Cresta is most often used for a 1,500-seat telecommunications sales centre that wants conversion lift from live agent prompting without migrating off an incumbent genesys deployment, an insurance contact centre replacing manual qa sampling of two per cent of calls with automated scoring of every call for regulatory evidence, a retail support operation deploying autonomous voice agents on high-volume order status calls while keeping humans on complex claims, a contact centre director who needs to prove which specific agent behaviours drive outcome differences, rather than relying on post-call survey scores. Of those, a 1,500-seat telecommunications sales centre that wants conversion lift from live agent prompting without migrating off an incumbent genesys deployment and an insurance contact centre replacing manual qa sampling of two per cent of calls with automated scoring of every call for regulatory evidence are not what LiveChat is typically brought in for.
- What can Cresta do that LiveChat cannot?
- Cresta covers Real-time agent assist, Autonomous AI Agent, Conversation intelligence, Automated quality management. LiveChat covers Live chat, Ticketing, Chat routing, Analytics.
Answered from the vendors’ own pages
Cresta: Does Cresta replace my contact centre platform?
No. It is designed to sit on top of NICE, Genesys, Five9, Amazon Connect and similar platforms, which is why it is chosen where a full CCaaS migration is not feasible.
LiveChat: How much does LiveChat cost?
LiveChat pricing starts at $19/month for the Starter plan (annual billing). The Team plan is $49/person/month and includes unlimited users. The Business plan is $79/person/month with advanced features. Enterprise plans require a custom quote.
SourceCresta: What does it cost?
Cresta does not publish pricing. Contracts are seat-based and annual, and at the enterprise scale it sells into they are typically six figures per year.
LiveChat: Does LiveChat offer a free trial?
Yes, LiveChat provides a 14-day free trial with AI-driven features and no credit card required.
SourceCresta: Is it viable for a contact centre under 100 seats?
Rarely. The commercial model, implementation effort and required outcome measurement all assume several hundred seats or more.
LiveChat: What is the difference between LiveChat's Team and Business plans?
The Team plan ($49/person/month) tracks 400 visitors and includes unlimited campaigns and chat history. The Business plan ($79/person/month) tracks 1,000 visitors and adds work scheduler, advanced reporting, SMS, and Apple Messages support.
SourceCresta: Who owns Cresta?
It is an independent venture-backed company, having raised roughly 282 million USD in total including a 125 million USD Series D in November 2024 co-led by World Innovation Lab and the Qatar Investment Authority.
Related pages
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