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Restaurants · head to head

Craftable vs Deliveroo

Craftable logo

Craftable

Restaurants

Back of house inventory, invoice processing and costing built first for beverage led venues

From
On request
Rated
-
Full reviewWebsite
Deliveroo logo

Deliveroo

Restaurants

UK-headquartered food delivery marketplace connecting restaurants, riders and diners

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Deliveroo has a free tier, so it costs nothing to try first.
  • Each has a real cost: Craftable beverage and food are separately licensed modules, so a venue with a full bar and a full kitchen is quoted twice for the same address and the effective per venue cost is roughly double the headline.; Deliveroo restaurant commission of roughly 20 to 30 percent is frequently passed on as higher in-app menu prices, so the displayed total is not the restaurant menu price plus a small fee, it is a marked-up menu plus a fee.
  • They diverge on capability: Craftable covers Weight based bottle counting, Deliveroo covers Restaurant marketplace.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Craftable and Deliveroo actually diverge.

Attributes where Craftable and Deliveroo differ
AttributeCraftableDeliveroo
Starting priceOn requestFree
Pricing modelquoteFree to download; delivery and service fees per order, optional subscription for reduced fees
Free tierNoYes
PlatformsWeb, iOS, AndroidiOS, Android, Web

Identical on both: user rating (Not yet rated), category (Restaurants).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Craftable

  • Weight based bottle counting
  • Invoice digitisation
  • Recipe and plate costing
  • Variance reporting
  • Purchasing and ordering
  • Accounts payable export

Only in Deliveroo

  • Restaurant marketplace
  • Deliveroo Plus subscription
  • Live order tracking
  • Grocery and convenience delivery
  • Group ordering
  • Deliveroo for Business

What people use each for

The jobs each tool is most often brought in to do.

Craftable

  • A cocktail bar where liquor shrinkage is material and eyeballed bottle counts are not accurate enoughnot Deliveroo
  • A hotel food and beverage department running several outlets and one central storenot Deliveroo
  • A restaurant group that needs supplier invoices coded and exported to Sage Intacct without manual entrynot Deliveroo
  • An operator who wants pour cost variance reported by bartender rather than only by venuenot Deliveroo

Deliveroo

  • Someone ordering food for delivery who values convenience over the price premium versus collectionnot Craftable
  • A frequent orderer weighing whether a Deliveroo Plus subscription pays for itself at their order volumenot Craftable
  • A workplace using Deliveroo for Business to give staff an expensed meal allowancenot Craftable
  • A diner comparing grocery delivery speed against a supermarket own-delivery slotnot Craftable

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Craftable

  • Beverage and food are separately licensed modules, so a venue with a full bar and a full kitchen is quoted twice for the same address and the effective per venue cost is roughly double the headline.
  • Invoice digitisation only helps if your suppliers are covered and their documents are legible; a venue buying from small local producers with handwritten dockets will still key those in by hand.
  • Accurate variance depends on counting on a fixed cadence, and venues that slip from weekly to monthly counts get numbers too stale to act on, which is the most common reason implementations quietly fail.
  • Weight based counting needs connected scales at each venue, an unbudgeted hardware cost that grows with the number of bars in the building.
  • Implementation requires mapping every item to supplier catalogue codes and building recipes before the first useful report, typically several weeks of a manager time that nobody has allocated.

Deliveroo

  • Restaurant commission of roughly 20 to 30 percent is frequently passed on as higher in-app menu prices, so the displayed total is not the restaurant menu price plus a small fee, it is a marked-up menu plus a fee.
  • Riders are engaged as self-employed contractors paid per delivery, a model that has faced repeated legal and regulatory challenges in the UK and EU over minimum pay and employment status.
  • Deliveroo Plus only saves money above a certain order frequency, and casual users who subscribe rarely break even on the monthly charge.
  • Availability and reliability vary sharply by city; smaller markets have fewer restaurant partners and longer, less predictable delivery windows.
  • The company has exited some international markets entirely (including Germany, the Netherlands, Spain, Taiwan and Australia in prior years), so coverage has shrunk rather than grown in several regions, and a market can disappear with limited notice.

Pricing, plan by plan

Craftable

On request
  • Beverage module$undefined/year
    • Bar inventory, pour costing and variance by product
    • Priced per venue
    • Scale hardware quoted separately
  • Food module$undefined/year
    • Kitchen inventory, plate costing and purchasing
    • Priced per venue and quoted in addition to the beverage module
  • Invoice and accounts payable$undefined/year
    • Invoice digitisation with line item detail
    • Ledger coding and export to the accounting system
    • Volume of invoices affects the quote

Deliveroo

Free
  • Pay per orderFree
    • Delivery fee scaling with distance and demand
    • Service charge of a few percent on order total
    • Restaurant menu prices often marked up versus in-store
  • Deliveroo Plus$3.49/month
    • Delivery fees waived on qualifying orders above a minimum basket size
    • Service charge may still apply
    • Price varies by market and is often discounted for an introductory period

Which should you pick?

Choose Craftable if

  • You need weight based bottle counting.
  • You work on Web, iOS, Android.
  • You also want invoice digitisation.
Craftable review

Choose Deliveroo if

  • You need restaurant marketplace.
  • You want to start without paying.
  • You work on iOS, Android, Web.
  • You also want deliveroo plus subscription.
Deliveroo review

Questions people ask

Is Craftable or Deliveroo better?
Neither clearly leads. Craftable starts at On request and Deliveroo at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Craftable or Deliveroo?
Deliveroo has a free tier; the other does not. Paid plans start at On request for Craftable and Free for Deliveroo.
Does Craftable or Deliveroo run on more platforms?
Craftable runs on Web, iOS, Android. Deliveroo runs on iOS, Android, Web.
Can I use Deliveroo for free?
Yes. Deliveroo has a free tier, so you can try it without paying. Craftable starts at On request.
What is Craftable best used for?
Craftable is most often used for a cocktail bar where liquor shrinkage is material and eyeballed bottle counts are not accurate enough, a hotel food and beverage department running several outlets and one central store, a restaurant group that needs supplier invoices coded and exported to sage intacct without manual entry, an operator who wants pour cost variance reported by bartender rather than only by venue. Of those, a cocktail bar where liquor shrinkage is material and eyeballed bottle counts are not accurate enough and a hotel food and beverage department running several outlets and one central store are not what Deliveroo is typically brought in for.
What can Craftable do that Deliveroo cannot?
Craftable covers Weight based bottle counting, Invoice digitisation, Recipe and plate costing, Variance reporting. Deliveroo covers Restaurant marketplace, Deliveroo Plus subscription, Live order tracking, Grocery and convenience delivery.

Answered from the vendors’ own pages

Craftable: Is Craftable the same product as Bevager and Foodager?

Yes. Those were the beverage and food product names before the platform was consolidated under the Craftable brand; they are now modules rather than separate products.

Deliveroo: Is Deliveroo cheaper than collecting the food yourself?

Usually not. Menu prices in the app are frequently higher than in-restaurant prices to offset the commission Deliveroo charges, on top of the delivery and service fees.

Craftable: Does it replace my accounting system?

No. It codes and exports invoices into an existing ledger such as QuickBooks or Sage Intacct rather than becoming the ledger.

Deliveroo: What does Deliveroo Plus actually save?

It waives the delivery fee on qualifying orders above a minimum basket value for a flat monthly or annual charge; the service charge can still apply.

Craftable: Do I need the scale hardware?

Only for beverage. Weighing partial bottles is what makes liquor variance reliable; without it you are back to tenth of a bottle estimates.

Deliveroo: Are Deliveroo riders employees?

No, they are engaged as self-employed contractors paid per delivery, a classification that has been challenged in UK and EU courts and regulators.

Craftable: Can it handle multiple venues under one group?

Yes, with consolidated reporting across venues, but each venue is priced individually.

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