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Restaurants · head to head

Deliveroo vs MarginEdge

Deliveroo logo

Deliveroo

Restaurants

UK-headquartered food delivery marketplace connecting restaurants, riders and diners

From
Free
Rated
-
Full reviewWebsite
MarginEdge logo

MarginEdge

Restaurants

Restaurant back office for invoice processing, food cost and inventory tracking

From
$350/monthly
Rated
-
Full reviewWebsite

The short version

  • Only Deliveroo has a free tier, so it costs nothing to try first.
  • Each has a real cost: Deliveroo restaurant commission of roughly 20 to 30 percent is frequently passed on as higher in-app menu prices, so the displayed total is not the restaurant menu price plus a small fee, it is a marked-up menu plus a fee.; MarginEdge no free trial or freemium option available, requiring full commitment upfront at $350 per month minimum
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Deliveroo and MarginEdge actually diverge.

Attributes where Deliveroo and MarginEdge differ
AttributeDeliverooMarginEdge
Starting priceFree$350/monthly
Pricing modelFree to download; delivery and service fees per order, optional subscription for reduced feessubscription
Free tierYesNo
PlatformsiOS, Android, WebWeb

Identical on both: user rating (Not yet rated), category (Restaurants).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Deliveroo

  • Restaurant marketplace
  • Deliveroo Plus subscription
  • Live order tracking
  • Grocery and convenience delivery
  • Group ordering
  • Deliveroo for Business

Only in MarginEdge

Nothing recorded that Deliveroo does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Deliveroo

  • Someone ordering food for delivery who values convenience over the price premium versus collectionnot MarginEdge
  • A frequent orderer weighing whether a Deliveroo Plus subscription pays for itself at their order volumenot MarginEdge
  • A workplace using Deliveroo for Business to give staff an expensed meal allowancenot MarginEdge
  • A diner comparing grocery delivery speed against a supermarket own-delivery slotnot MarginEdge

MarginEdge

  • Restaurant management and financial trackingnot Deliveroo
  • Food cost control and inventory management for restaurantsnot Deliveroo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Deliveroo

  • Restaurant commission of roughly 20 to 30 percent is frequently passed on as higher in-app menu prices, so the displayed total is not the restaurant menu price plus a small fee, it is a marked-up menu plus a fee.
  • Riders are engaged as self-employed contractors paid per delivery, a model that has faced repeated legal and regulatory challenges in the UK and EU over minimum pay and employment status.
  • Deliveroo Plus only saves money above a certain order frequency, and casual users who subscribe rarely break even on the monthly charge.
  • Availability and reliability vary sharply by city; smaller markets have fewer restaurant partners and longer, less predictable delivery windows.
  • The company has exited some international markets entirely (including Germany, the Netherlands, Spain, Taiwan and Australia in prior years), so coverage has shrunk rather than grown in several regions, and a market can disappear with limited notice.

MarginEdge

  • No free trial or freemium option available, requiring full commitment upfront at $350 per month minimum
  • High monthly per-location cost makes adoption expensive for multi-unit restaurant groups
  • Additional Toast API integration requires extra $50 per month per location, increasing total cost

Pricing, plan by plan

Deliveroo

Free
  • Pay per orderFree
    • Delivery fee scaling with distance and demand
    • Service charge of a few percent on order total
    • Restaurant menu prices often marked up versus in-store
  • Deliveroo Plus$3.49/month
    • Delivery fees waived on qualifying orders above a minimum basket size
    • Service charge may still apply
    • Price varies by market and is often discounted for an introductory period

MarginEdge

$350/monthly
  • MarginEdge$350/monthly
    • Unlimited invoice processing
    • Unlimited bill payments for U.S. locations
    • Unlimited email support
  • MarginEdge + Freepour$500/monthly
    • All MarginEdge features
    • Smart scale technology for liquor inventory management
    • Freepour adds $150 per month to base subscription

Which should you pick?

Choose Deliveroo if

  • You need restaurant marketplace.
  • You want to start without paying.
  • You work on iOS, Android, Web.
  • You also want deliveroo plus subscription.
Deliveroo review

Choose MarginEdge if

Nothing in the data separates MarginEdge from Deliveroo on the points above - pick on price and on how each one feels to use.

MarginEdge review

Questions people ask

Is Deliveroo or MarginEdge better?
Neither clearly leads. Deliveroo starts at Free and MarginEdge at $350/monthly, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Deliveroo or MarginEdge?
Deliveroo has a free tier; the other does not. Paid plans start at Free for Deliveroo and $350/monthly for MarginEdge.
Does Deliveroo or MarginEdge run on more platforms?
Deliveroo runs on iOS, Android, Web. MarginEdge runs on Web.
Can I use Deliveroo for free?
Yes. Deliveroo has a free tier, so you can try it without paying. MarginEdge starts at $350/monthly.
What is Deliveroo best used for?
Deliveroo is most often used for someone ordering food for delivery who values convenience over the price premium versus collection, a frequent orderer weighing whether a deliveroo plus subscription pays for itself at their order volume, a workplace using deliveroo for business to give staff an expensed meal allowance, a diner comparing grocery delivery speed against a supermarket own-delivery slot. Of those, someone ordering food for delivery who values convenience over the price premium versus collection and a frequent orderer weighing whether a deliveroo plus subscription pays for itself at their order volume are not what MarginEdge is typically brought in for.
What can Deliveroo do that MarginEdge cannot?
Deliveroo covers Restaurant marketplace, Deliveroo Plus subscription, Live order tracking, Grocery and convenience delivery.

Answered from the vendors’ own pages

Deliveroo: Is Deliveroo cheaper than collecting the food yourself?

Usually not. Menu prices in the app are frequently higher than in-restaurant prices to offset the commission Deliveroo charges, on top of the delivery and service fees.

MarginEdge: What is the pricing structure and billing frequency for MarginEdge?

MarginEdge costs $350 per month per location with monthly or annual billing. Annual billing includes a 10 percent discount resulting in $420 annual savings. No long-term contracts are required and customers may cancel anytime.

Source
Deliveroo: What does Deliveroo Plus actually save?

It waives the delivery fee on qualifying orders above a minimum basket value for a flat monthly or annual charge; the service charge can still apply.

MarginEdge: How much does the Freepour add-on cost and what does it include?

The Freepour bundle adds $150 per month to the base subscription, making the total $500 per month per location. It includes smart scale technology for automated liquor inventory management. Annual billing saves $600 per year when bundled with Freepour.

Source
Deliveroo: Are Deliveroo riders employees?

No, they are engaged as self-employed contractors paid per delivery, a classification that has been challenged in UK and EU courts and regulators.

MarginEdge: Are there any additional fees beyond the monthly subscription?

Yes, if you use the Toast API or Toast Restaurant Management Suite, there is an additional $50 per month per location charge. Discounts are available for multi-unit restaurant groups and accounting firms through custom pricing.

Source
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