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Social Media · head to head

Brand24 vs Opus Clip

Brand24 logo

Brand24

Social Media

Social listening and media monitoring with published prices and a hard cap on mentions per month

From
$199/month
Rated
-
Full reviewWebsite
Opus Clip logo

Opus Clip

Social Media

AI tool cutting long videos into short vertical clips with captions for social

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Opus Clip has a free tier, so it costs nothing to try first.
  • Each has a real cost: Brand24 mention quotas are hard caps, and once a project exhausts its monthly allowance collection stops and that period of data is permanently lost rather than being throttled or backfilled.; Opus Clip free tier severely limited at 60 minutes per month; approximately 2-4 clips for typical videos
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Brand24 and Opus Clip actually diverge.

Attributes where Brand24 and Opus Clip differ
AttributeBrand24Opus Clip
Starting price$199/monthFree
Pricing modelPer month by mention volumefreemium
Free tierNoYes
PlatformsWeb, iOS, AndroidWeb

Identical on both: user rating (Not yet rated), category (Social Media).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Brand24

  • Mention monitoring
  • Sentiment analysis
  • AI Brand Assistant
  • AI Insights
  • Influencer scoring
  • AI visibility module
  • Alerting and reports
  • Lightning search

Only in Opus Clip

Nothing recorded that Brand24 does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Brand24

  • A marketing team that needs to know within the hour when negative mentions spike, without an enterprise listening contractnot Opus Clip
  • A PR agency reporting monthly reach and sentiment to clients and wanting white-label PDF exports rather than dashboard loginsnot Opus Clip
  • A small brand tracking a handful of competitor names alongside its own to see where share of conversation is movingnot Opus Clip
  • A company that wants to see how large language model assistants describe it, alongside conventional media monitoring, in one toolnot Opus Clip

Opus Clip

  • Podcast video repurposing into short-form social contentnot Brand24
  • Conference and educational video clipping for highlightsnot Brand24
  • Streaming VOD (video on demand) distribution across social platformsnot Brand24
  • Content creator efficiency—turning one long video into 10+ social postsnot Brand24
  • Multi-language social media distributionnot Brand24

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Brand24

  • Mention quotas are hard caps, and once a project exhausts its monthly allowance collection stops and that period of data is permanently lost rather than being throttled or backfilled.
  • Keyword counts are tight at the lower tiers, so tracking your brand plus three competitors plus two product names already exceeds the Individual plan before you have added a misspelling.
  • Historical data on signup is limited, so a new project starts from roughly the date you created it and cannot reconstruct a past incident you actually wanted to analyse.
  • Sentiment classification is weaker on languages other than English and on short informal posts, which produces misleading trend lines in markets where most conversation is not in English.
  • Coverage of closed and semi-closed platforms is thin because of API restrictions, so categories whose conversation lives in private groups or Discord servers will look far quieter than they are.

Opus Clip

  • Free tier severely limited at 60 minutes per month; approximately 2-4 clips for typical videos
  • Watermark on free tier reduces output quality for serious creators
  • B-roll generation limited to 3 clips per month even on Pro tier
  • AI caption accuracy at 97%, not 100%; occasional human review needed

Pricing, plan by plan

Brand24

$199/month
  • Individual$199/month
    • 3 keywords
    • 2,000 mentions per month
    • 1 user
  • Team$299/month
    • 7 keywords
    • 10,000 mentions per month
    • Unlimited users
  • Pro$399/month
    • 12 keywords
    • 40,000 mentions per month
    • Unlimited users
  • Business$599/month
    • 25 keywords
    • 100,000 mentions per month
    • Unlimited users

Opus Clip

Free
  • FreeFree
    • 60 minutes of video processing time per month
    • Basic AI clipping with spoken word detection
    • Local video imports up to 10GB
  • Starter$15/month
    • Faster processing speed
    • Video sources: Google Drive, Vimeo, Zoom, Rumble, StreamYard
    • Advanced AI clipping with visual objects, sound, emotion detection
  • Pro$29/month
    • Watermark-free exports
    • 30-day MP4 download limit with highest resolution
    • Custom reframing with genre-specific models
  • Business$null/custom
    • Dedicated support and onboarding
    • Advanced APIs: Video Editing, Scheduler, CMS integration
    • Team workspace with sub-teams

Which should you pick?

Choose Brand24 if

  • You need mention monitoring.
  • You work on Web, iOS, Android.
  • You also want sentiment analysis.
Brand24 review

Choose Opus Clip if

  • You want to start without paying.
Opus Clip review

Questions people ask

Is Brand24 or Opus Clip better?
Neither clearly leads. Brand24 starts at $199/month and Opus Clip at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Brand24 or Opus Clip?
Opus Clip has a free tier; the other does not. Paid plans start at $199/month for Brand24 and Free for Opus Clip.
Does Brand24 or Opus Clip run on more platforms?
Brand24 runs on Web, iOS, Android. Opus Clip runs on Web.
Can I use Opus Clip for free?
Yes. Opus Clip has a free tier, so you can try it without paying. Brand24 starts at $199/month.
What is Brand24 best used for?
Brand24 is most often used for a marketing team that needs to know within the hour when negative mentions spike, without an enterprise listening contract, a pr agency reporting monthly reach and sentiment to clients and wanting white-label pdf exports rather than dashboard logins, a small brand tracking a handful of competitor names alongside its own to see where share of conversation is moving, a company that wants to see how large language model assistants describe it, alongside conventional media monitoring, in one tool. Of those, a marketing team that needs to know within the hour when negative mentions spike, without an enterprise listening contract and a pr agency reporting monthly reach and sentiment to clients and wanting white-label pdf exports rather than dashboard logins are not what Opus Clip is typically brought in for.
What can Brand24 do that Opus Clip cannot?
Brand24 covers Mention monitoring, Sentiment analysis, AI Brand Assistant, AI Insights.

Answered from the vendors’ own pages

Brand24: What happens when I hit the mention limit?

Collection stops for that project until the next billing cycle or until you upgrade. The mentions that occurred in the gap are not recovered later.

Opus Clip: What does the Starter plan at 15 dollars per month include?

OpusClip's Starter plan at 15 USD per month includes faster processing speed, access to multiple video sources (Google Drive, Vimeo, Zoom, Rumble, StreamYard), advanced AI clipping features, 20 AI voice-overs daily, text editing, limited B-Roll, and social media posting.

Source
Brand24: Does it include historical data?

Only limited backfill. Projects effectively start collecting from the date you create them, so set up keywords before you need the data.

Opus Clip: How much does OpusClip's Pro plan cost?

OpusClip's Pro plan costs 29 USD per month. It includes watermark-free exports, the highest resolution MP4s with 30-day downloads, custom reframing, unlimited clip variations, AI video upscaling, and full aspect ratio support.

Source
Brand24: How many users can I add?

Every plan except Individual has unlimited users, which makes read-only distribution across a team cheap.

Opus Clip: Is there a free version of OpusClip?

Yes. OpusClip offers a free plan that provides 60 minutes of video processing time per month, basic AI clipping, local video imports up to 10GB, YouTube imports, and watermarked exports of clips up to 3 minutes.

Source
Brand24: Is monthly billing worth it?

It costs roughly 50 to 100 US dollars more per month per tier. Annual saves up to 20 per cent, and there is a 30-day money-back guarantee on standard plans.

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