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Software · head to head

Bold360 vs Drift

B

Bold360

Software

AI-powered customer engagement and service platform

From
On request
Rated
-
Full reviewWebsite
Drift logo

Drift

Software

The Conversation Cloud

From
$2500/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Bold360 bold360 as a standalone product is discontinued: the vendor's own domain bold360.com now 302-redirects (captured 8 January 2024) to genesys.com/capabilities/live-chat-software, and the live domain no longer resolves at all.; Drift product is being sunset by Salesloft with successor service (1mind) recommended
  • They diverge on capability: Bold360 covers Live chat messaging, Drift covers Live chat.

Where they differ

Only the attributes on which Bold360 and Drift actually diverge.

Attributes where Bold360 and Drift differ
AttributeBold360Drift
Starting priceOn request$2500/month
Pricing modelsubscriptionUnknown
PlatformsWeb, Mobile app, IOS, AndroidWeb
Founded20052015

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bold360

  • Live chat messaging
  • Email support
  • Knowledge base
  • IBM Watson
  • API
  • Webhooks
  • Web support
  • Mobile app support

Only in Drift

  • Live chat
  • Meeting scheduling
  • Email sequences
  • Visitor intelligence
  • Conversation routing
  • Mobile app
  • Analytics dashboard
  • HubSpot

Both cover

  • AI chatbots
  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Bold360

  • Customer engagementnot Drift
  • Lead generationnot Drift
  • Customer support
  • Sales automationnot Drift

Drift

  • Lead qualificationnot Bold360
  • Meeting bookingnot Bold360
  • Customer support
  • Account-based marketingnot Bold360
  • Sales accelerationnot Bold360

Both are used for customer support, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bold360

  • Bold360 as a standalone product is discontinued: the vendor's own domain bold360.com now 302-redirects (captured 8 January 2024) to genesys.com/capabilities/live-chat-software, and the live domain no longer resolves at all.

Drift

  • Product is being sunset by Salesloft with successor service (1mind) recommended
  • Mandatory bundling within Salesloft increases cost
  • No free tier available
  • Customer support and knowledge base have been deprioritized
  • Limited to enterprise B2B pipeline generation focus

Pricing, plan by plan

Bold360

On request
  • Starter$75/month
    • Live chat
    • Basic AI
    • Chatbot
  • Professional$150/month
    • Advanced AI
    • Omnichannel
  • Enterprise$undefined/month
    • Custom solutions
    • Dedicated support

Drift

$2500/month

No published plan breakdown. See the Drift review.

Which should you pick?

Choose Bold360 if

  • You need live chat messaging.
  • You work on Web, Mobile app, IOS, Android.
  • You also want email support.
Bold360 review

Choose Drift if

  • You need live chat.
  • You also want meeting scheduling.
Drift review

Questions people ask

Is Bold360 or Drift better?
Neither clearly leads. Bold360 starts at On request and Drift at $2500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bold360 or Drift?
Bold360 starts at On request and Drift at $2500/month.
Does Bold360 or Drift run on more platforms?
Bold360 runs on Web, Mobile app, IOS, Android. Drift runs on Web.
What is Bold360 best used for?
Bold360 is most often used for customer engagement, lead generation, customer support, sales automation. Of those, customer engagement and lead generation are not what Drift is typically brought in for.
What can Bold360 do that Drift cannot?
Bold360 covers Live chat messaging, Email support, Knowledge base, IBM Watson. Drift covers Live chat, Meeting scheduling, Email sequences, Visitor intelligence. Both handle AI chatbots, Salesforce.

Answered from the vendors’ own pages

Drift: What is the current status of Drift in 2026?

On March 6, 2026, Clari and Salesloft announced the gradual sunset of Drift's conversational marketing solution, with 1mind named as its exclusive AI successor. Drift remains available but its future is limited.

Source
Drift: How much does Drift cost?

Drift pricing starts around $2,500/month ($30,000/year) for Premium chat-only capabilities, with Enterprise plans exceeding $80,000/year. Drift is bundled within Salesloft and billed annually only.

Source
Drift: What features come with Drift Premium?

Premium plans include live chat widget, custom chatbot flows, meeting scheduling with calendar integration, basic playbooks, email sequences, and standard integrations.

Source
Drift: Does Drift offer a free plan?

No, Drift no longer publicly advertises a free plan as of 2026. All plans require annual billing through Salesloft.

Source
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