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Software · head to head

Apttus vs ZoomInfo

Apttus logo

Apttus

Software

Quote-to-Cash Platform

From
$100/month
Rated
-
Full reviewWebsite
ZoomInfo logo

ZoomInfo

Software

B2B intelligence and sales acceleration platform

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Apttus conga (formerly Apttus) lists Conga CPQ on Salesforce AppExchange, its own publisher listing, starting at $35 USD per user per month, with the page also noting buyers can contact Conga directly for other pricing arrangements; ZoomInfo zoomInfo prices on a credit-consumption model rather than flat seats: each contact/company export costs one credit, packages include a fixed number of monthly credits (one named package includes 75K credits), and integrations require a minimum bulk credit purchase to install, per the vendor's own pricing page.
  • They diverge on capability: Apttus covers CPQ, ZoomInfo covers Contact database.

Where they differ

Only the attributes on which Apttus and ZoomInfo actually diverge.

Attributes where Apttus and ZoomInfo differ
AttributeApttusZoomInfo
Starting price$100/monthOn request
Pricing modelsubscriptionquote
Founded20062007

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apttus

  • CPQ
  • Contract management
  • Pricing optimization
  • Revenue recognition
  • AI recommendations
  • Microsoft Dynamics
  • SAP
  • Oracle

Only in ZoomInfo

  • Contact database
  • Company intelligence
  • Engagement tools
  • Intent data
  • Chrome extension
  • CRM integration
  • HubSpot
  • Outlook

Both cover

  • Salesforce
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Apttus

  • Customer Successnot ZoomInfo
  • Quote To Cashnot ZoomInfo
  • Enterprise Cpqnot ZoomInfo

ZoomInfo

  • Lead generationnot Apttus
  • Account-based marketingnot Apttus
  • Sales accelerationnot Apttus

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apttus

  • Conga (formerly Apttus) lists Conga CPQ on Salesforce AppExchange, its own publisher listing, starting at $35 USD per user per month, with the page also noting buyers can contact Conga directly for other pricing arrangements

ZoomInfo

  • ZoomInfo prices on a credit-consumption model rather than flat seats: each contact/company export costs one credit, packages include a fixed number of monthly credits (one named package includes 75K credits), and integrations require a minimum bulk credit purchase to install, per the vendor's own pricing page.

Pricing, plan by plan

Apttus

$100/month
  • Professional$100/month
    • CPQ
    • Contract management
    • Pricing engine
  • Enterprise$200/month
    • AI pricing
    • Advanced workflows
    • Custom integrations

ZoomInfo

On request
  • Enterprise pricing$undefined/month
    • Contact database
    • Intelligence
    • Engagement tools

Which should you pick?

Choose Apttus if

  • You need cpq.
  • You also want contract management.
Apttus review

Choose ZoomInfo if

  • You need contact database.
  • You also want company intelligence.
ZoomInfo review

Questions people ask

Is Apttus or ZoomInfo better?
Neither clearly leads. Apttus starts at $100/month and ZoomInfo at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apttus or ZoomInfo?
Apttus starts at $100/month and ZoomInfo at On request.
Does Apttus or ZoomInfo run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Apttus best used for?
Apttus is most often used for customer success, quote to cash, enterprise cpq. Of those, customer success and quote to cash are not what ZoomInfo is typically brought in for.
What can Apttus do that ZoomInfo cannot?
Apttus covers CPQ, Contract management, Pricing optimization, Revenue recognition. ZoomInfo covers Contact database, Company intelligence, Engagement tools, Intent data. Both handle Salesforce, Web support.
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Related pages

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