Softwr

Software · head to head

Amity vs Improvado

Amity logo

Amity

Software

Customer Success for Growing Teams

From
$300/month
Rated
-
I

Improvado

Software

Data integration platform for marketing teams

From
$1000/month
Rated
-

The short version

  • Each has a real cost: Amity amity Social Cloud is priced per Monthly Active User (MAU) rather than a flat seat fee, with tiers of $0.06/$0.09/$0.14 per MAU (USD) on Basic, Advanced and Max plans as archived in 2022, so cost scales directly with app usage rather than user count.; Improvado no pricing is published, and no cost driver or minimum is stated
  • They diverge on capability: Amity covers Health scores, Improvado covers 500+ data source connectors.

Where they differ

Only the attributes on which Amity and Improvado actually diverge.

Attributes where Amity and Improvado differ
AttributeAmityImprovado
Starting price$300/month$1000/month
PlatformsWebWeb, Api, Data-warehouse
Founded20142015

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amity

  • Health scores
  • Customer segments
  • Playbooks
  • Task management
  • Alerts
  • Slack
  • Intercom
  • Web support

Only in Improvado

  • 500+ data source connectors
  • Data transformation
  • Real-time syncing
  • Data warehouse integration
  • ETL capabilities
  • Data quality monitoring
  • Historical data
  • Custom connectors

Both cover

  • Salesforce
  • HubSpot

What people use each for

The jobs each tool is most often brought in to do.

Amity

  • Customer Successnot Improvado
  • Smbnot Improvado
  • Ease Of Usenot Improvado

Improvado

  • Aggregating marketing data from many platforms into one pipelinenot Amity
  • Feeding blended campaign data into BI tools and dashboardsnot Amity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amity

  • Amity Social Cloud is priced per Monthly Active User (MAU) rather than a flat seat fee, with tiers of $0.06/$0.09/$0.14 per MAU (USD) on Basic, Advanced and Max plans as archived in 2022, so cost scales directly with app usage rather than user count.

Improvado

  • No pricing is published, and no cost driver or minimum is stated
  • The route to a figure is a working session with a solutions engineer rather than a rate card

Pricing, plan by plan

Amity

$300/month
  • Starter$300/month
    • Health scores
    • Segments
    • Basic playbooks
  • Growth$600/month
    • Advanced automation
    • Custom reports
    • API

Improvado

$1000/month
  • Starter$1000/month
    • Up to 20 data sources
    • Basic transformations
    • Standard support
  • Professional$2500/month
    • Up to 100 data sources
    • Advanced transformations
    • Priority support
  • Enterprise$undefined/month
    • Unlimited data sources
    • Custom integrations
    • Dedicated support

Which should you pick?

Choose Amity if

  • You need health scores.
  • You also want customer segments.

Choose Improvado if

  • You need 500+ data source connectors.
  • You work on Web, Api, Data-warehouse.
  • You also want data transformation.

Questions people ask

Is Amity or Improvado better?
Neither clearly leads. Amity starts at $300/month and Improvado at $1000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amity or Improvado?
Amity starts at $300/month and Improvado at $1000/month.
Does Amity or Improvado run on more platforms?
Amity runs on Web. Improvado runs on Web, Api, Data-warehouse.
What is Amity best used for?
Amity is most often used for customer success, smb, ease of use. Of those, customer success and smb are not what Improvado is typically brought in for.
What can Amity do that Improvado cannot?
Amity covers Health scores, Customer segments, Playbooks, Task management. Improvado covers 500+ data source connectors, Data transformation, Real-time syncing, Data warehouse integration. Both handle Salesforce, HubSpot.

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