Marketing & Analytics · pricing
Improvado pricing
Improvado publishes 3 tiers. Below is each one, what it adds over the tier beneath it, and where the ladder stops being worth climbing for most people.
- Entry price
- $1000/month
- Model
- Subscription
- Tiers
- 3
- Free tier
- Not on record
Improvado plans, side by side
Every published tier in ascending order of price, with the number of features each one lists. An absence here means the record does not itemise it, not that the tier lacks it.
| Plan | Price | Features listed | Step up from the tier below |
|---|---|---|---|
| Starter | $1000/month | 4 | Entry tier |
| Professional | $2500/month | 4 | +$1500/month, 4 more features |
| Enterprise | On request | 4 | Priced on request |
What each tier adds
The set difference between each tier's feature list and the one beneath it. Where a tier lists nothing new, the vendor has either stopped repeating the inherited list or the tier raises limits rather than adding capability, the record does not distinguish the two, so this page does not either.
Starter
$1000/monthThe entry tier. It covers up to 20 data sources, basic transformations, standard support, weekly syncs.
Professional
$2500/monthOver Starter, this tier adds:
- Up to 100 data sources
- Advanced transformations
- Priority support
- Daily syncs
Enterprise
On requestOver Professional, this tier adds:
- Unlimited data sources
- Custom integrations
- Dedicated support
- Real-time syncs
What the product covers
The full Improvado feature record, grouped as the catalogue groups it. This is the product as a whole; the record does not map every feature onto a specific tier.
Core
- 500+ data source connectors
- Data transformation
- Real-time syncing
- Data warehouse integration
- ETL capabilities
- Data quality monitoring
- Historical data
- Custom connectors
Integrations
- Google Analytics
- Facebook Ads
- Google Ads
- Salesforce
- HubSpot
- Snowflake
- BigQuery
- Redshift
Security
- SOC2
- GDPR compliant
- Data encryption
- OAuth
Deployment
- Cloud deployment
- Saas deployment
Platform
- Web support
- Api support
- Data-warehouse support
Localization
- English language support
People bring Improvado in for aggregating marketing data from many platforms into one pipeline, feeding blended campaign data into bi tools and dashboards. If that is not the job you are buying for, the alternatives to Improvado are worth a look before you commit to a tier.
How that compares in Marketing & Analytics
Across the 7 marketing & analytics tools in this directory that publish a starting price, the median entry point is $1000/month. Improvado starts at $1000/month, which puts it in line with the middle of its category.
| Tool | Entry price | Model | Rated | Head to head |
|---|---|---|---|---|
| Improvado (this page) | $1000/month | subscription | - | |
| Datorama | $1500/month | subscription | - | vs Improvado |
| Convert | $1000/month | quote | - | vs Improvado |
| Adobe Analytics | $5000/month | quote | - | vs Improvado |
| Dreamdata | Free, then $750/month | - | - | vs Improvado |
| Countly | Free | freemium | - | vs Improvado |
| Attribution | $2000/month | subscription | - | vs Improvado |
Ratings are aggregated from third-party sources and imported with each catalogue entry, they are not reviews hosted on Softwr. How each figure is used is set out on the Improvado badges page.
Before you pay for Improvado
Three things this page cannot tell you, and all three change the bill. The record carries a price and a billing period but not the unit - per-seat and flat-rate pricing are indistinguishable in this data, so a five-person team may be looking at five times the figure above. It carries no annual rate, so any discount for paying yearly is not something this page can quote. And it carries no trial length.
What it can tell you is the shape of the ladder: 3 tiers between $1000/month and On request, with the jump itemised above. With no free tier on record, the cheapest way to answer the rest is to compare Improvado against the tools that do have one before committing.
Improvado runs on web, api, data-warehouse, and is published by Improvado Inc of New York, NY. The full record is on the Improvado review, and the rest of the category is under best marketing & analytics tools.
Improvado pricing questions
- How much does Improvado cost?
- Improvado publishes 3 tiers, from $1000/month for Starter up to On request for Enterprise. The cheapest paid tier is $1000/month.
- Does Improvado have a free plan?
- Not on the record we hold: Improvado is listed as subscription. Whether a free trial is offered is not something this record captures, so check the vendor's site.
- What is the difference between Starter and Professional on Improvado?
- Professional costs $2500/month against $1000/month, and adds up to 100 data sources, advanced transformations, priority support, daily syncs.
- Is the Enterprise plan on Improvado worth it?
- That depends entirely on whether you need what it adds, which on the published record is unlimited data sources, custom integrations, dedicated support, real-time syncs. It costs On request against $1000/month for Starter. Softwr has not used either tier, so this page can tell you what changes, not whether it is worth the difference to you.
- Is Improvado expensive for a marketing & analytics tool?
- It starts in line with the middle of its category. Across the 7 marketing & analytics tools in this directory that publish a starting price, the median entry point is $1000/month; Improvado starts at $1000/month.
- Which marketing & analytics tools can I use without paying?
- 2 of the 8 marketing & analytics tools listed alongside Improvado have a free tier: Dreamdata, Countly.
- What am I actually paying for with Improvado?
- The record lists 26 features across 6 areas: core, integrations, security, deployment, platform, localization. In practice it is brought in for aggregating marketing data from many platforms into one pipeline, feeding blended campaign data into bi tools and dashboards.
- Does Improvado charge per user?
- The record carries a price and a billing period for each of its 3 tiers, but not the unit that price is charged in. Per-seat and flat-rate billing look identical in this data, so check the vendor's page before budgeting for a team.
- Are these Improvado prices current?
- They are what the catalogue entry holds, refreshed when the entry is. Vendors change pricing without notice and nobody at Softwr re-verifies each tier by hand, so treat this as a structured summary and the vendor's own pricing page as the authority.
- What should I compare Improvado against before paying?
- The closest marketing & analytics tools in this directory are Datorama, Convert, Adobe Analytics, Dreamdata. Each has a side-by-side comparison with Improvado covering price, platforms and features.