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Marketing & Analytics · head to head

Adobe Analytics vs Amity

Adobe Analytics logo

Adobe Analytics

Marketing & Analytics

Enterprise-class data analytics

From
$5000/month
Rated
-
Full reviewWebsite
Amity logo

Amity

Customer Success

Customer Success for Growing Teams

From
$300/month
Rated
-
Full review

The short version

  • Each has a real cost: Adobe Analytics every UK G-Cloud listing bundles Adobe Analytics inside Experience Cloud consultancy from resellers including NTT Data, IBM and VE3, with no standalone per unit price published; Amity amity Social Cloud is priced per Monthly Active User (MAU) rather than a flat seat fee, with tiers of $0.06/$0.09/$0.14 per MAU (USD) on Basic, Advanced and Max plans as archived in 2022, so cost scales directly with app usage rather than user count.
  • They diverge on capability: Adobe Analytics covers Real-time reporting, Amity covers Health scores.

Where they differ

Only the attributes on which Adobe Analytics and Amity actually diverge.

Attributes where Adobe Analytics and Amity differ
AttributeAdobe AnalyticsAmity
Starting price$5000/month$300/month
Pricing modelquotesubscription
PlatformsWeb, Mobile, ApiWeb
CategoryMarketing & AnalyticsCustomer Success
Founded19822014

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Adobe Analytics

  • Real-time reporting
  • Advanced segmentation
  • Attribution modeling
  • Predictive analytics
  • Customer journey mapping
  • Experience Cloud
  • Audience Manager
  • Target

Only in Amity

  • Health scores
  • Customer segments
  • Playbooks
  • Task management
  • Alerts
  • Salesforce
  • HubSpot
  • Slack

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Adobe Analytics

  • Advanced analyticsnot Amity
  • Marketing optimizationnot Amity
  • Customer insightsnot Amity

Amity

  • Customer Successnot Adobe Analytics
  • Smbnot Adobe Analytics
  • Ease Of Usenot Adobe Analytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Adobe Analytics

  • Every UK G-Cloud listing bundles Adobe Analytics inside Experience Cloud consultancy from resellers including NTT Data, IBM and VE3, with no standalone per unit price published

Amity

  • Amity Social Cloud is priced per Monthly Active User (MAU) rather than a flat seat fee, with tiers of $0.06/$0.09/$0.14 per MAU (USD) on Basic, Advanced and Max plans as archived in 2022, so cost scales directly with app usage rather than user count.

Pricing, plan by plan

Adobe Analytics

$5000/month
  • Adobe Analytics$5000/month
    • Real-time analytics
    • Advanced attribution
    • Predictive analytics

Amity

$300/month
  • Starter$300/month
    • Health scores
    • Segments
    • Basic playbooks
  • Growth$600/month
    • Advanced automation
    • Custom reports
    • API

Which should you pick?

Choose Adobe Analytics if

  • You need real-time reporting.
  • You work on Web, Mobile, Api.
  • You also want advanced segmentation.
Adobe Analytics review

Choose Amity if

  • You need health scores.
  • You also want customer segments.
Amity review

Questions people ask

Is Adobe Analytics or Amity better?
Neither clearly leads. Adobe Analytics starts at $5000/month and Amity at $300/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Adobe Analytics or Amity?
Adobe Analytics starts at $5000/month and Amity at $300/month.
Does Adobe Analytics or Amity run on more platforms?
Adobe Analytics runs on Web, Mobile, Api. Amity runs on Web.
What is Adobe Analytics best used for?
Adobe Analytics is most often used for advanced analytics, marketing optimization, customer insights. Of those, advanced analytics and marketing optimization are not what Amity is typically brought in for.
What can Adobe Analytics do that Amity cannot?
Adobe Analytics covers Real-time reporting, Advanced segmentation, Attribution modeling, Predictive analytics. Amity covers Health scores, Customer segments, Playbooks, Task management. Both handle Web support.
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Related pages

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