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Customer Support · head to head

Ameyo vs Groove

Ameyo logo

Ameyo

Customer Support

Omnichannel contact centre software available on-premise, cloud or hybrid

From
On request
Rated
-
Full reviewWebsite
Groove logo

Groove

Customer Support

Simple, powerful support for growing businesses

From
$12/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Ameyo no pricing is published anywhere for any deployment model, so budgeting requires a sales cycle and there is no way to sanity-check a quote against a public rate card.; Groove billed per ticket at $1 rather than per agent, so support cost scales with how many customers get in touch
  • They diverge on capability: Ameyo covers Predictive and progressive dialling, Groove covers Shared inbox.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Ameyo and Groove actually diverge.

Attributes where Ameyo and Groove differ
AttributeAmeyoGroove
Starting priceOn request$12/month
Pricing modelquotesubscription
PlatformsWeb, On-premise, Private cloud, iOS, AndroidWeb, Ios, Android
FoundedUnknown2011

Identical on both: free tier (No), user rating (Not yet rated), category (Customer Support).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ameyo

  • Predictive and progressive dialling
  • Omnichannel routing
  • On-premise deployment
  • Omnichannel helpdesk
  • Quality monitoring
  • Ameyo XTRM
  • Compliance controls
  • Supervisor analytics

Only in Groove

  • Shared inbox
  • Knowledge base
  • Live chat
  • Automation rules
  • Reporting
  • Collision detection
  • Slack
  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Ameyo

  • An Indian bank or insurer is barred by data localisation or internal policy from putting customer call recordings in a public cloud, and needs a contact centre platform that installs on its own infrastructure.not Groove
  • A collections or telesales operation with hundreds of agents needs predictive dialling tuned for high contact volume, which the light cloud phone systems do not provide.not Groove
  • A BPO serving Indian and Middle Eastern clients needs one platform that can be deployed on-premise for one client and in the cloud for another without retraining supervisors.not Groove
  • An organisation wants voice, WhatsApp and email handled on a single agent desktop in a market where WhatsApp is the dominant customer channel.not Groove

Groove

  • Shared inbox and help desk ticketing for small support teamsnot Ameyo
  • Handling email, chat and messaging support in one queuenot Ameyo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ameyo

  • No pricing is published anywhere for any deployment model, so budgeting requires a sales cycle and there is no way to sanity-check a quote against a public rate card.
  • On-premise deployment means you also buy servers, telephony connectivity, professional services and ongoing administration, and the licence is often the smaller half of the true cost.
  • The Exotel acquisition has moved investment towards the newer XTRM cloud line, which creates a real question about how long the classic on-premise product will receive substantial development.
  • It is engineered around large agent counts in low-cost labour markets, so a twenty-seat Western operation gets an interface and an implementation process designed for a very different scale.
  • Self-service is limited: unlike Talkdesk or Five9 there is no meaningful way to trial, configure and launch without vendor involvement, so time to first call is measured in weeks rather than days.

Groove

  • Billed per ticket at $1 rather than per agent, so support cost scales with how many customers get in touch
  • A minimum of 250 tickets a month applies, which is a $3,000 annual commitment before any usage
  • A quiet month still pays the 250 ticket floor
  • No mailbox limit is published

Pricing, plan by plan

Ameyo

On request
  • Ameyo Cloud Contact Centre$undefined/year
    • Voice, omnichannel routing and dialler
    • Per agent licensing
    • No published rate card
  • Ameyo On-Premise$undefined/year
    • Installed on customer infrastructure
    • Perpetual or subscription licensing
    • Professional services and hardware costed separately
  • Ameyo XTRM by Exotel$undefined/year
    • CCaaS line with conversational AI
    • Quoted on application

Groove

$12/month
  • Standard$12/month
    • 1 mailbox
    • Knowledge base
    • Live chat
  • Plus$20/month
    • 5 mailboxes
    • Full reporting
    • Rules
  • Pro$35/month
    • 25 mailboxes
    • Salesforce
    • Enterprise SSO

Which should you pick?

Choose Ameyo if

  • You need predictive and progressive dialling.
  • You work on Web, On-premise, Private cloud, iOS, Android.
  • You also want omnichannel routing.
Ameyo review

Choose Groove if

  • You need shared inbox.
  • You work on Web, Ios, Android.
  • You also want knowledge base.
Groove review

Questions people ask

Is Ameyo or Groove better?
Neither clearly leads. Ameyo starts at On request and Groove at $12/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ameyo or Groove?
Ameyo starts at On request and Groove at $12/month.
Does Ameyo or Groove run on more platforms?
Ameyo runs on Web, On-premise, Private cloud, iOS, Android. Groove runs on Web, Ios, Android.
What is Ameyo best used for?
Ameyo is most often used for an indian bank or insurer is barred by data localisation or internal policy from putting customer call recordings in a public cloud, and needs a contact centre platform that installs on its own infrastructure., a collections or telesales operation with hundreds of agents needs predictive dialling tuned for high contact volume, which the light cloud phone systems do not provide., a bpo serving indian and middle eastern clients needs one platform that can be deployed on-premise for one client and in the cloud for another without retraining supervisors., an organisation wants voice, whatsapp and email handled on a single agent desktop in a market where whatsapp is the dominant customer channel.. Of those, an indian bank or insurer is barred by data localisation or internal policy from putting customer call recordings in a public cloud, and needs a contact centre platform that installs on its own infrastructure. and a collections or telesales operation with hundreds of agents needs predictive dialling tuned for high contact volume, which the light cloud phone systems do not provide. are not what Groove is typically brought in for.
What can Ameyo do that Groove cannot?
Ameyo covers Predictive and progressive dialling, Omnichannel routing, On-premise deployment, Omnichannel helpdesk. Groove covers Shared inbox, Knowledge base, Live chat, Automation rules.

Answered from the vendors’ own pages

Ameyo: Is Ameyo still a separate product after the Exotel acquisition?

Yes. It is branded Ameyo by Exotel and keeps its own website, product line and roadmap. It has not been folded into the Exotel product.

Groove: How is Helply priced?

Helply uses per-ticket pricing at 1 dollar per ticket. This single price covers all features including resolutions, drafts, churn alerts, upsell flags, feature requests, and documentation.

Source
Ameyo: Can I still deploy Ameyo on-premise?

Yes, and it is one of the few remaining contact centre platforms offering a genuine on-premise install alongside cloud and hybrid.

Groove: Do I need to pay per team member for Helply?

No, Helply charges per ticket, not per seat. You can bring your entire team, AEs, PMs, and integrations without additional per-person charges.

Source
Ameyo: What does Ameyo cost?

It is quote-only. Nothing is published for cloud or on-premise, and on-premise adds infrastructure and professional services on top of licensing.

Groove: What's included in Helply's per-ticket price?

The per-ticket price of 1 dollar includes resolutions, drafts, churn alerts, upsell flags, feature requests, documentation, and all AI capabilities with no separate add-on charges.

Source
Ameyo: Where is it sold?

Primarily India and Southeast Asia, with customers in the Middle East and Africa. It is not a mainstream choice in Europe or North America.

Groove: Is there a free trial for Helply?

Helply offers a free 12-minute demo walkthrough. Enterprise plans are also available for larger organizations.

Source
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