Softwr

CRM · head to head

Agile CRM vs Bloomreach

Agile CRM logo

Agile CRM

CRM

All-in-one CRM, Marketing, and Service Software

From
Free
Rated
-
Full reviewWebsite
Bloomreach logo

Bloomreach

Marketing

Ecommerce search, merchandising and customer engagement sold as three separately bought products

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Agile CRM has a free tier, so it costs nothing to try first.
  • Each has a real cost: Agile CRM limited to 10 free users with basic features only; Bloomreach the three products have separate origins, separate pricing units and separate onboarding, so a single bundled quote hides which parts you are actually committing to.
  • They diverge on capability: Agile CRM covers Contact management, Bloomreach covers Engagement CDP.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Agile CRM and Bloomreach actually diverge.

Attributes where Agile CRM and Bloomreach differ
AttributeAgile CRMBloomreach
Starting priceFreeOn request
Pricing modelsubscriptionquote
Free tierYesNo
PlatformsWebWeb, iOS, Android, REST API
CategoryCRMMarketing
Founded2009Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Agile CRM

  • Contact management
  • Lead scoring
  • Email automation
  • Marketing automation
  • Service desk
  • Web forms
  • Analytics
  • Zapier

Only in Bloomreach

  • Engagement CDP
  • Campaign orchestration
  • Discovery search
  • Recommendations
  • Jinja templating
  • Reports and dashboards

What people use each for

The jobs each tool is most often brought in to do.

Agile CRM

  • Managing customer relationships and contactsnot Bloomreach
  • Automating sales workflows and pipeline trackingnot Bloomreach
  • Running email marketing campaigns and lead generationnot Bloomreach
  • Building helpdesk and customer support systemsnot Bloomreach

Bloomreach

  • A retailer replacing a legacy ESP that needs event-level segmentation rather than list-based sendingnot Agile CRM
  • Merchandising a large catalogue where site search relevance is the main conversion levernot Agile CRM
  • Building weblayers and email content from the same customer profile without duplicating logic in two toolsnot Agile CRM
  • Running campaign analytics over raw events instead of exporting to a separate warehouse and BI stacknot Agile CRM

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Agile CRM

  • Limited to 10 free users with basic features only
  • Email and phone support included starting at $8.99 tier
  • CRM analytics features require additional per-usage pricing for email counts

Bloomreach

  • The three products have separate origins, separate pricing units and separate onboarding, so a single bundled quote hides which parts you are actually committing to.
  • Engagement is priced on tracked profiles, so a customer database that keeps every inactive account raises the bill whether or not those people are ever messaged.
  • The flexibility of the data model and Jinja templating needs technical ownership, and marketing teams without a developer typically use a fraction of the product they pay for.
  • Content is the least invested of the three lines and buyers evaluating it against dedicated headless CMS vendors usually find the gap widening.
  • Support and implementation quality vary between the Bratislava engineering base for Engagement and the US organisation, and escalation paths differ by product.

Pricing, plan by plan

Agile CRM

Free
  • FreeFree
    • Up to 10 users
    • 1
    • 000 Contacts & Companies
  • Starter$8.99/monthly
    • 10
    • 000 Contacts & Companies
    • 3 Plugins
  • Regular$29.99/monthly
    • 50
    • 000 Contacts & Companies
    • 50+ Plugins/Integrations
  • Enterprise$47.99/monthly
    • Unlimited Contacts & Companies
    • 50+ Plugins
    • Dedicated Account Rep

Bloomreach

On request
  • Bloomreach Engagement$undefined/year
    • Priced by tracked customer profiles and event volume
    • Channels and AI modules licensed separately
    • Annual contract
  • Bloomreach Discovery$undefined/year
    • Priced by search and recommendation request volume
    • Catalogue size and traffic bands
    • Annual contract

Which should you pick?

Choose Agile CRM if

  • You need contact management.
  • You want to start without paying.
  • You also want lead scoring.
Agile CRM review

Choose Bloomreach if

  • You need engagement cdp.
  • You work on Web, iOS, Android, REST API.
  • You also want campaign orchestration.
Bloomreach review

Questions people ask

Is Agile CRM or Bloomreach better?
Neither clearly leads. Agile CRM starts at Free and Bloomreach at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Agile CRM or Bloomreach?
Agile CRM has a free tier; the other does not. Paid plans start at Free for Agile CRM and On request for Bloomreach.
Does Agile CRM or Bloomreach run on more platforms?
Agile CRM runs on Web. Bloomreach runs on Web, iOS, Android, REST API.
Can I use Agile CRM for free?
Yes. Agile CRM has a free tier, so you can try it without paying. Bloomreach starts at On request.
What is Agile CRM best used for?
Agile CRM is most often used for managing customer relationships and contacts, automating sales workflows and pipeline tracking, running email marketing campaigns and lead generation, building helpdesk and customer support systems. Of those, managing customer relationships and contacts and automating sales workflows and pipeline tracking are not what Bloomreach is typically brought in for.
What can Agile CRM do that Bloomreach cannot?
Agile CRM covers Contact management, Lead scoring, Email automation, Marketing automation. Bloomreach covers Engagement CDP, Campaign orchestration, Discovery search, Recommendations.

Answered from the vendors’ own pages

Agile CRM: How much does Agile CRM cost?

Agile CRM offers a free plan for up to 10 users with basic CRM, sales, and helpdesk features. Paid plans start at $8.99/user/month for the Starter tier and go up to $47.99/user/month for Enterprise with unlimited contacts and custom features. Source: https://web.archive.org/web/20241226213740/https://www.agilecrm.com/pricing

Source
Bloomreach: Is Engagement just Exponea renamed?

It is the Exponea product line, continued and extended after the 2021 acquisition, with its engineering still centred in Slovakia. Buying it standalone is common.

Agile CRM: Can I upgrade or downgrade my plan at any time?

Yes, you can upgrade, downgrade, or cancel your plan at any time directly from Agile CRM's online dashboard, with no penalties or long-term contracts required.

Source
Bloomreach: Do we have to take Discovery to get Engagement?

No. They are sold and priced separately, and plenty of customers run Engagement alongside a different search vendor.

Agile CRM: What is the uptime guarantee for paid plans?

Agile CRM offers a 99.5% uptime guarantee on all paid plans, ensuring your system is available 99.5% of the time. The platform is hosted on Google and Amazon cloud infrastructure for reliability.

Source
Bloomreach: How is it priced?

Engagement by tracked profiles and event volume, Discovery by request volume. Neither is published, and both are annual commitments.

Share

Related pages

More on Agile CRM

More on Bloomreach

Keep looking

Other head to heads