Marketing · pricing
Bloomreach pricing
Bloomreach publishes 2 tiers. Below is each one, what it adds over the tier beneath it, and where the ladder stops being worth climbing for most people.
As of 31 August 2026, Bloomreach pricing is on request across 2 published tiers. Figures are the vendor's list prices as recorded on this page's last check; the vendor's site is the final word.
- Entry price
- On request
- Model
- Quote
- Tiers
- 2
- Free tier
- Not on record
Bloomreach plans, side by side
Every published tier in ascending order of price, with the number of features each one lists. An absence here means the record does not itemise it, not that the tier lacks it.
| Plan | Price | Features listed | Step up from the tier below |
|---|---|---|---|
| Bloomreach Engagement | On request | 3 | Entry tier |
| Bloomreach Discovery | On request | 3 | Priced on request |
What each tier adds
The set difference between each tier's feature list and the one beneath it. Where a tier lists nothing new, the vendor has either stopped repeating the inherited list or the tier raises limits rather than adding capability, the record does not distinguish the two, so this page does not either.
Bloomreach Engagement
On requestThe entry tier. It covers priced by tracked customer profiles and event volume, channels and ai modules licensed separately, annual contract.
Bloomreach Discovery
On requestOver Bloomreach Engagement, this tier adds:
- Priced by search and recommendation request volume
- Catalogue size and traffic bands
What the product covers
The full Bloomreach feature record, grouped as the catalogue groups it. This is the product as a whole; the record does not map every feature onto a specific tier.
Other
- Engagement CDP
- Campaign orchestration
- Discovery search
- Recommendations
- Jinja templating
- Reports and dashboards
People bring Bloomreach in for a retailer replacing a legacy esp that needs event-level segmentation rather than list-based sending, merchandising a large catalogue where site search relevance is the main conversion lever, building weblayers and email content from the same customer profile without duplicating logic in two tools, running campaign analytics over raw events instead of exporting to a separate warehouse and bi stack. If that is not the job you are buying for, the alternatives to Bloomreach are worth a look before you commit to a tier.
How that compares in Marketing
Too few marketing tools in this directory publish a starting price to quote a meaningful median, so the table below is a like-for-like list rather than a ranking.
| Tool | Entry price | Model | Rated | Head to head |
|---|---|---|---|---|
| Bloomreach (this page) | On request | quote | - | |
| Zoho Marketing Automation | $19/month | Per month by contact count | - | vs Bloomreach |
| Onclusive | On request | quote | - | vs Bloomreach |
| Roxhill | On request | quote | - | vs Bloomreach |
| Invoca | On request | quote | - | vs Bloomreach |
| Insider | On request | quote | - | vs Bloomreach |
| Swydo | €69/month | Per month by data source count | - | vs Bloomreach |
Ratings are aggregated from third-party sources and imported with each catalogue entry, they are not reviews hosted on Softwr. How each figure is used is set out on the Bloomreach badges page.
Before you pay for Bloomreach
Three things this page cannot tell you, and all three change the bill. The record carries a price and a billing period but not the unit - per-seat and flat-rate pricing are indistinguishable in this data, so a five-person team may be looking at five times the figure above. It carries no annual rate, so any discount for paying yearly is not something this page can quote. And it carries no trial length.
What it can tell you is the shape of the ladder: 2 tiers between On request and On request, with the jump itemised above. With no free tier on record, the cheapest way to answer the rest is to compare Bloomreach against the tools that do have one before committing.
Bloomreach runs on web, ios, android, rest api, and is published by Bloomreach of Mountain View, California, United States. The full record is on the Bloomreach review, and the rest of the category is under best marketing tools.
Bloomreach pricing questions
- How much does Bloomreach cost?
- Bloomreach publishes 2 tiers, from On request for Bloomreach Engagement up to On request for Bloomreach Discovery. The cheapest paid tier is On request.
- Does Bloomreach have a free plan?
- Not on the record we hold: Bloomreach is listed as quote. Whether a free trial is offered is not something this record captures, so check the vendor's site.
- What is the difference between Bloomreach Engagement and Bloomreach Discovery on Bloomreach?
- Bloomreach Discovery costs On request against On request, and adds priced by search and recommendation request volume, catalogue size and traffic bands.
- Which marketing tools can I use without paying?
- 1 of the 8 marketing tools listed alongside Bloomreach have a free tier: Mautic.
- What am I actually paying for with Bloomreach?
- The record lists 6 features across 1 area: other. In practice it is brought in for a retailer replacing a legacy esp that needs event-level segmentation rather than list-based sending, merchandising a large catalogue where site search relevance is the main conversion lever, building weblayers and email content from the same customer profile without duplicating logic in two tools.
- Does Bloomreach charge per user?
- The record carries a price and a billing period for each of its 2 tiers, but not the unit that price is charged in. Per-seat and flat-rate billing look identical in this data, so check the vendor's page before budgeting for a team.
- Are these Bloomreach prices current?
- They are what the catalogue entry holds, refreshed when the entry is. Vendors change pricing without notice and nobody at Softwr re-verifies each tier by hand, so treat this as a structured summary and the vendor's own pricing page as the authority.
- What should I compare Bloomreach against before paying?
- The closest marketing tools in this directory are Zoho Marketing Automation, Onclusive, Roxhill, Invoca. Each has a side-by-side comparison with Bloomreach covering price, platforms and features.