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CRM · head to head

Agile CRM vs Mautic

Agile CRM logo

Agile CRM

CRM

All-in-one CRM, Marketing, and Service Software

From
Free
Rated
-
Full reviewWebsite
Mautic logo

Mautic

Marketing

The main open source marketing automation platform, self-hosted and GPL licensed

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Agile CRM limited to 10 free users with basic features only; Mautic mautic depends on reliably scheduled cron jobs to process segments and send campaigns, and a misconfigured or silently failing schedule stops sends without an obvious error, which is the most common way Mautic deployments fail in production.
  • They diverge on capability: Agile CRM covers Contact management, Mautic covers Visual campaign builder.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Agile CRM and Mautic actually diverge.

Attributes where Agile CRM and Mautic differ
AttributeAgile CRMMautic
Pricing modelsubscriptionOpen source, no licence fee
PlatformsWebWeb, Linux, Self-hosted, Docker
CategoryCRMMarketing
Founded2009Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Agile CRM

  • Contact management
  • Email automation
  • Marketing automation
  • Service desk
  • Web forms
  • Analytics
  • Zapier
  • Slack

Only in Mautic

  • Visual campaign builder
  • Contact management and segmentation
  • Landing pages and forms
  • Dynamic web content
  • Email builder and A/B testing
  • Self-hosted data control
  • No feature gating
  • Plugins and API

Both cover

  • Lead scoring

What people use each for

The jobs each tool is most often brought in to do.

Agile CRM

  • Managing customer relationships and contactsnot Mautic
  • Automating sales workflows and pipeline trackingnot Mautic
  • Running email marketing campaigns and lead generationnot Mautic
  • Building helpdesk and customer support systemsnot Mautic

Mautic

  • A marketing agency running automation for many clients that cannot pass on per-contact SaaS pricing at scalenot Agile CRM
  • A European university or public body whose data protection position requires contact data to stay on infrastructure it controlsnot Agile CRM
  • A company with a list of several hundred thousand contacts where SaaS per-contact pricing has become the largest line in the marketing budgetnot Agile CRM
  • A team that needs to modify the automation logic itself, not just configure it, and wants source access to do sonot Agile CRM

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Agile CRM

  • Limited to 10 free users with basic features only
  • Email and phone support included starting at $8.99 tier
  • CRM analytics features require additional per-usage pricing for email counts

Mautic

  • Mautic depends on reliably scheduled cron jobs to process segments and send campaigns, and a misconfigured or silently failing schedule stops sends without an obvious error, which is the most common way Mautic deployments fail in production.
  • Email sending is not included: you must arrange, pay for and warm up your own sending infrastructure through Amazon SES, SendGrid or similar, and deliverability problems become entirely your problem with no vendor to escalate to.
  • Acquia owns the commercial descendant, Campaign Studio, and is the largest contributor, so the loudest commercial interest in the ecosystem benefits from a hosted product rather than from the self-hosted one being easy.
  • Upgrades between major versions have historically been disruptive, requiring database migrations and plugin compatibility checks, so a neglected instance can become expensive to bring current.
  • The interface and the reporting are noticeably behind commercial platforms, so marketing teams that came from HubSpot or ActiveCampaign will find everyday tasks slower and will need training.

Pricing, plan by plan

Agile CRM

Free
  • FreeFree
    • Up to 10 users
    • 1
    • 000 Contacts & Companies
  • Starter$8.99/monthly
    • 10
    • 000 Contacts & Companies
    • 3 Plugins
  • Regular$29.99/monthly
    • 50
    • 000 Contacts & Companies
    • 50+ Plugins/Integrations
  • Enterprise$47.99/monthly
    • Unlimited Contacts & Companies
    • 50+ Plugins
    • Dedicated Account Rep

Mautic

Free
  • Self-hosted communityFree
    • GPL licensed, no licence fee and no contact limits
    • All features included, no paid edition
    • You provide hosting, database, cron scheduling and email sending
  • Managed Mautic hosting$undefined/month
    • Third-party managed hosting listed by the project
    • Updates, backups and cron scheduling handled for you
    • Pricing varies by provider and is not set by the project

Which should you pick?

Choose Agile CRM if

  • You need contact management.
  • You want to start without paying.
  • You also want email automation.
Agile CRM review

Choose Mautic if

  • You need visual campaign builder.
  • You want to start without paying.
  • You work on Web, Linux, Self-hosted, Docker.
  • You also want contact management and segmentation.
Mautic review

Questions people ask

Is Agile CRM or Mautic better?
Neither clearly leads. Agile CRM starts at Free and Mautic at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Agile CRM or Mautic?
Agile CRM starts at Free and Mautic at Free.
Does Agile CRM or Mautic run on more platforms?
Agile CRM runs on Web. Mautic runs on Web, Linux, Self-hosted, Docker.
Can I use Agile CRM for free?
Both have a free tier, so you can try either at no cost before committing.
What is Agile CRM best used for?
Agile CRM is most often used for managing customer relationships and contacts, automating sales workflows and pipeline tracking, running email marketing campaigns and lead generation, building helpdesk and customer support systems. Of those, managing customer relationships and contacts and automating sales workflows and pipeline tracking are not what Mautic is typically brought in for.
What can Agile CRM do that Mautic cannot?
Agile CRM covers Contact management, Email automation, Marketing automation, Service desk. Mautic covers Visual campaign builder, Contact management and segmentation, Landing pages and forms, Dynamic web content. Both handle Lead scoring.

Answered from the vendors’ own pages

Agile CRM: How much does Agile CRM cost?

Agile CRM offers a free plan for up to 10 users with basic CRM, sales, and helpdesk features. Paid plans start at $8.99/user/month for the Starter tier and go up to $47.99/user/month for Enterprise with unlimited contacts and custom features. Source: https://web.archive.org/web/20241226213740/https://www.agilecrm.com/pricing

Source
Mautic: Is Mautic free?

Yes, GPL licensed with no licence fee and no contact limits. You pay for hosting, email sending and the staff time to maintain it.

Agile CRM: Can I upgrade or downgrade my plan at any time?

Yes, you can upgrade, downgrade, or cancel your plan at any time directly from Agile CRM's online dashboard, with no penalties or long-term contracts required.

Source
Mautic: Does Acquia own Mautic?

Acquia acquired the founding commercial entity in 2019 and sells Campaign Studio built on it, but the Mautic trademark sits with the Open Source Collective and the project is community governed.

Agile CRM: What is the uptime guarantee for paid plans?

Agile CRM offers a 99.5% uptime guarantee on all paid plans, ensuring your system is available 99.5% of the time. The platform is hosted on Google and Amazon cloud infrastructure for reliability.

Source
Mautic: What breaks most often?

Cron scheduling. If segment rebuilding and campaign triggers are not running on schedule, campaigns quietly stop sending with no alert.

Mautic: Can it handle large contact lists?

Yes, but performance at several hundred thousand contacts depends on database tuning and queue configuration, which is work you must do yourself.

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