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Software · head to head

Adverity vs Simple Analytics

Adverity logo

Adverity

Software

Marketing intelligence platform for data-driven organizations

From
$999/month
Rated
-
Simple Analytics logo

Simple Analytics

Software

Privacy-friendly analytics without cookies

From
$20/month
Rated
-

The short version

  • Each has a real cost: Adverity no published pricing and no tiers; every quote is bespoke, which the vendor states plainly; Simple Analytics the free plan requires a Simple Analytics badge on your site and is limited to 1 user, 5 websites and 30 days of history
  • They diverge on capability: Adverity covers Data aggregation, Simple Analytics covers Page view tracking.

Where they differ

Only the attributes on which Adverity and Simple Analytics actually diverge.

Attributes where Adverity and Simple Analytics differ
AttributeAdveritySimple Analytics
Starting price$999/month$20/month
PlatformsWeb, Api, MobileWeb
Founded20142016

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Adverity

  • Data aggregation
  • Custom dashboards
  • Advanced analytics
  • Predictive insights
  • Automated alerts
  • Report scheduling
  • Data quality rules
  • Attribution modeling

Only in Simple Analytics

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Privacy-focused
  • Cloud deployment
  • Web support
  • English language support

Both cover

  • GDPR compliant

What people use each for

The jobs each tool is most often brought in to do.

Adverity

  • Consolidating marketing data from many advertising platformsnot Simple Analytics
  • Transforming and harmonising campaign data across sourcesnot Simple Analytics
  • Monitoring data quality before it reaches reportingnot Simple Analytics
  • Feeding a BI tool or warehouse with marketing datanot Simple Analytics

Simple Analytics

  • Cookie-free website analytics that avoids a consent bannernot Adverity
  • Keeping visitor data hosted in the EU for GDPR purposesnot Adverity
  • Replacing or running alongside Google Analytics with a single-page dashboardnot Adverity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Adverity

  • No published pricing and no tiers; every quote is bespoke, which the vendor states plainly
  • An ETL and data layer rather than a reporting tool, so it needs a BI destination alongside it

Simple Analytics

  • The free plan requires a Simple Analytics badge on your site and is limited to 1 user, 5 websites and 30 days of history
  • Data older than 30 days is automatically deleted on the free plan
  • The paid plan starts at $20 per month for 100,000 pageviews and includes only 1 user, with each extra user costing another $20 per month
  • Single Sign-On, role-based access, SOC 2 documentation, an SLA and raw data export are Enterprise features quoted only by demo request
  • On yearly plans, exceeding your estimated limit gives you one week to raise it before Simple Analytics raises it for you
  • Paying by Bitcoin adds 10% and is only offered on yearly billing
  • Bank transfer is only available for bills from $500 and adds 10% in banking and service fees
  • Unlimited pageviews on the free plan are subject to a fair use policy rather than a stated number

Pricing, plan by plan

Adverity

$999/month
  • Starter$999/month
    • Up to 10 data sources
    • Custom dashboards
    • Basic integrations
  • Professional$2499/month
    • Unlimited data sources
    • Advanced analytics
    • Premium integrations
  • Enterprise$undefined/month
    • Custom implementation
    • Dedicated team
    • Advanced security

Simple Analytics

$20/month
  • Standard$20/month
    • Up to 100k page views
    • Real-time analytics

Which should you pick?

Choose Adverity if

  • You need data aggregation.
  • You work on Web, Api, Mobile.
  • You also want custom dashboards.

Choose Simple Analytics if

  • You need page view tracking.
  • You also want goal tracking.

Questions people ask

Is Adverity or Simple Analytics better?
Neither clearly leads. Adverity starts at $999/month and Simple Analytics at $20/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Adverity or Simple Analytics?
Adverity starts at $999/month and Simple Analytics at $20/month.
Does Adverity or Simple Analytics run on more platforms?
Adverity runs on Web, Api, Mobile. Simple Analytics runs on Web.
What is Adverity best used for?
Adverity is most often used for consolidating marketing data from many advertising platforms, transforming and harmonising campaign data across sources, monitoring data quality before it reaches reporting, feeding a bi tool or warehouse with marketing data. Of those, consolidating marketing data from many advertising platforms and transforming and harmonising campaign data across sources are not what Simple Analytics is typically brought in for.
What can Adverity do that Simple Analytics cannot?
Adverity covers Data aggregation, Custom dashboards, Advanced analytics, Predictive insights. Simple Analytics covers Page view tracking, Goal tracking, Real-time analytics, Privacy-focused. Both handle GDPR compliant.

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