CRM & Sales · head to head
Woodpecker vs Freshsales

Woodpecker
CRM & Sales
Cold email and LinkedIn outreach automation platform with pay-per-use pricing
- From
- $7/month
- Rated
- -
The short version
- Each has a real cost: Woodpecker linkedIn outreach, extra warm-ups and API access are all separate paid add-ons rather than bundled features.; Freshsales contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
- They diverge on capability: Woodpecker covers Cold email sequencing, Freshsales covers Contact management.
Where they differ
Only the attributes on which Woodpecker and Freshsales actually diverge.
| Attribute | Woodpecker | Freshsales |
|---|---|---|
| Starting price | $7/month | $19/month |
| Pricing model | usage-based | subscription |
| Platforms | web, api | Web, Ios, Android |
| Founded | 2015 | 2010 |
Identical on both: free tier (No), user rating (Not yet rated), category (CRM & Sales).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Woodpecker
- Cold email sequencing
- Email verification
- Deliverability warm-up
- Lead Finder
- Agency panel
- API and integrations
Only in Freshsales
- Contact management
- Lead scoring
- Sales pipeline
- Activity tracking
- Email sync
- AI insights
- Workflow automation
- Gmail
What people use each for
The jobs each tool is most often brought in to do.
Woodpecker
- Running personalized one-to-one cold email campaignsnot Freshsales
- Agencies managing outreach across multiple client accountsnot Freshsales
- Verifying catch-all email addresses before sendingnot Freshsales
- Adding LinkedIn outreach on top of an existing email campaignnot Freshsales
Freshsales
- Sales CRM with built in email, phone and chatnot Woodpecker
- Managing deals, pipelines and sales sequencesnot Woodpecker
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Woodpecker
- LinkedIn outreach, extra warm-ups and API access are all separate paid add-ons rather than bundled features.
- Pay-per-contacted-prospect pricing can be harder to predict than flat per-seat plans at high volume.
- Exceeding the contacted-prospect limit halts new sends until the plan is topped up.
- Lacks the built-in calling/SMS channels that some multichannel competitors offer.
Freshsales
- Contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
- Forecasting insights, custom modules, sandbox and audit logs are Enterprise only at $59 per user per month
- Every published price requires annual billing
- The Freddy AI agent is billed separately at $49 per 100 sessions
- Branded documents are a further $19 per user add on
- No contact limits are stated for any tier on the pricing page
Pricing, plan by plan
Woodpecker
$7/month- Pay-per-use$7/month
- $7 per 100 contacted prospects
- Unlimited team members and email accounts
- 4 warm-ups monthly
Freshsales
$19/month- Starter$19/month
- Contact & account management
- Pipeline management
- Growth$39/month
- Everything in Starter
- Sales automation
- Territory management
- Pro$65/month
- Everything in Growth
- Forecasting
- Advanced customization
Which should you pick?
Choose Woodpecker if
- You need cold email sequencing.
- You work on web, api.
- You also want email verification.
Choose Freshsales if
- You need contact management.
- You work on Web, Ios, Android.
- You also want lead scoring.
Questions people ask
- Is Woodpecker or Freshsales better?
- Neither clearly leads. Woodpecker starts at $7/month and Freshsales at $19/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Woodpecker or Freshsales?
- Woodpecker starts at $7/month and Freshsales at $19/month.
- Does Woodpecker or Freshsales run on more platforms?
- Woodpecker runs on web, api. Freshsales runs on Web, Ios, Android.
- What is Woodpecker best used for?
- Woodpecker is most often used for running personalized one-to-one cold email campaigns, agencies managing outreach across multiple client accounts, verifying catch-all email addresses before sending, adding linkedin outreach on top of an existing email campaign. Of those, running personalized one-to-one cold email campaigns and agencies managing outreach across multiple client accounts are not what Freshsales is typically brought in for.
- What can Woodpecker do that Freshsales cannot?
- Woodpecker covers Cold email sequencing, Email verification, Deliverability warm-up, Lead Finder. Freshsales covers Contact management, Lead scoring, Sales pipeline, Activity tracking.
Answered from the vendors’ own pages
Woodpecker: What does Woodpecker cost?
Woodpecker charges $7 per 100 contacted prospects per month (discounted heavily on annual billing), with add-ons like LinkedIn outreach at $29/month per account and extra warm-ups at $5/month each.
SourceWoodpecker: Is there a free plan, and what are its limits?
Woodpecker offers a 14-day free trial with full features, capped at 14 days or 100 emails sent, whichever comes first; the trial can be extended by contacting support.
SourceWoodpecker: How is usage metered?
Usage is metered by the number of prospects contacted per month; exceeding the plan's contacted-prospect limit halts new email sends, and exceeding the stored prospect limit prevents adding new leads.
SourceWoodpecker: What does Woodpecker integrate with?
Woodpecker integrates with Pipedrive, HubSpot, Zoho, Calendly, Zapier, Google Sheets, and offers an API, CLI, webhooks and an MCP server for custom workflows.
SourceRelated pages
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