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CRM · head to head

LeadSquared vs Sell.Do

LeadSquared logo

LeadSquared

CRM

Indian marketing automation and CRM platform for lead management

From
$1200/year
Rated
-
Full reviewWebsite
Sell.Do logo

Sell.Do

Real Estate

Indian real estate CRM covering enquiry to registration, including unit inventory and post-sales collections

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: LeadSquared marketing Pro limited to 100,000 emails monthly; Sell.Do no pricing is published, and the quote stacks a per-user fee with usage-billed AI, WhatsApp, SMS and telephony volumes, so the monthly bill is variable and hard to budget in advance.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which LeadSquared and Sell.Do actually diverge.

Attributes where LeadSquared and Sell.Do differ
AttributeLeadSquaredSell.Do
Starting price$1200/yearOn request
Pricing modelsubscriptionquote
PlatformsWebWeb, iOS, Android
CategoryCRMReal Estate

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in LeadSquared

Nothing recorded that Sell.Do does not also cover.

Only in Sell.Do

  • Lead aggregation
  • Telephony and call analysis
  • Unit inventory
  • Site visit management
  • Booking and agreement
  • Post-sales collections
  • Channel partner portal
  • Jarvis AI scoring

What people use each for

The jobs each tool is most often brought in to do.

LeadSquared

  • Email marketing automationnot Sell.Do
  • Marketing automation for agenciesnot Sell.Do

Sell.Do

  • An Indian residential developer whose bookings are tracked in a CRM but whose collections still live in Excelnot LeadSquared
  • A developer running channel partner networks that must attribute a sale and a commission to the right partner months after the enquirynot LeadSquared
  • A sales team buying leads from multiple portals and paid campaigns who cannot currently tell which source produces site visits rather than clicksnot LeadSquared
  • A project launch where unit inventory must be visible and blockable live across a large sales floornot LeadSquared

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

LeadSquared

  • Marketing Pro limited to 100,000 emails monthly
  • Both plans capped at 2 users
  • Custom plans required for enterprise needs

Sell.Do

  • No pricing is published, and the quote stacks a per-user fee with usage-billed AI, WhatsApp, SMS and telephony volumes, so the monthly bill is variable and hard to budget in advance.
  • The five-user minimum means small brokerages pay for seats they do not use.
  • Aurum PropTech now holds a majority stake of roughly 84 per cent, so product direction serves a listed parent with a wide proptech portfolio, and buyers should get roadmap and data-portability commitments in writing.
  • The product is written around Indian property practice, portals and payment structures, so it has little application outside India and no meaningful presence in other markets.
  • Deep configuration of inventory, price lists and approval workflow is required before go-live, so implementation is measured in weeks and depends on vendor availability rather than self-service setup.

Pricing, plan by plan

LeadSquared

$1200/year
  • Marketing Pro$1200/year
    • List Segmentation
    • Social Media Connectors
    • 1,000 Chatbot/Converse sessions
  • Marketing Super$2000/year
    • All Pro features
    • Website Event Tracking
    • 2,000 Chatbot/Converse sessions

Sell.Do

On request
  • Sell.Do$undefined/month
    • Per active user per month, minimum five users
    • Core CRM or full suite with inventory, channel partner, post-sales modules
    • AI features such as lead scoring and voice agents billed as usage on top

Which should you pick?

Choose LeadSquared if

Nothing in the data separates LeadSquared from Sell.Do on the points above - pick on price and on how each one feels to use.

LeadSquared review

Choose Sell.Do if

  • You need lead aggregation.
  • You work on Web, iOS, Android.
  • You also want telephony and call analysis.
Sell.Do review

Questions people ask

Is LeadSquared or Sell.Do better?
Neither clearly leads. LeadSquared starts at $1200/year and Sell.Do at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, LeadSquared or Sell.Do?
LeadSquared starts at $1200/year and Sell.Do at On request.
Does LeadSquared or Sell.Do run on more platforms?
LeadSquared runs on Web. Sell.Do runs on Web, iOS, Android.
What is LeadSquared best used for?
LeadSquared is most often used for email marketing automation, marketing automation for agencies. Of those, email marketing automation and marketing automation for agencies are not what Sell.Do is typically brought in for.
What can LeadSquared do that Sell.Do cannot?
Sell.Do covers Lead aggregation, Telephony and call analysis, Unit inventory, Site visit management.

Answered from the vendors’ own pages

LeadSquared: How much does LeadSquared cost?

LeadSquared pricing starts at $1,200 per year for the Marketing Pro plan and $2,000 per year for the Marketing Super plan. Custom plans are available upon request.

Source
Sell.Do: Who owns Sell.Do?

Aurum PropTech, a company listed on the Indian exchanges, holds a majority stake of around 84 per cent after increasing its shareholding.

LeadSquared: What is the difference between Marketing Pro and Super plans?

Marketing Super adds Website Event Tracking, doubles chatbot sessions (2,000 vs 1,000), increases email inclusions to 250,000/month (vs 100,000), and adds Advanced workflow automation. Storage increases from 2GB to 10GB and reports capacity doubles to 50.

Source
Sell.Do: Does it handle post-booking collections?

Yes, construction-linked demand generation, receipts and outstanding follow-up are part of the product, which is the main reason developers choose it over a general CRM.

LeadSquared: How many users can I add to each plan?

Both Marketing Pro and Super plans include 2 users. Unlimited contacts are supported on both tiers.

Source
Sell.Do: What does it cost?

It is quote only, priced per active user per month with a five-user minimum, plus usage charges for AI, WhatsApp, SMS and telephony.

Sell.Do: Is it available outside India?

It is built for Indian property practice and portals. Buyers elsewhere will find the inventory, payment and compliance model does not match local process.

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