Real Estate · head to head
ARGUS Enterprise vs Sell.Do

ARGUS Enterprise
Real Estate
Cash flow forecasting and valuation software for commercial real estate, the industry-standard modelling tool now sold by Altus Group with no published price
- From
- On request
- Rated
- -

Sell.Do
Real Estate
Indian real estate CRM covering enquiry to registration, including unit inventory and post-sales collections
- From
- On request
- Rated
- -
The short version
- Each has a real cost: ARGUS Enterprise pricing is entirely unpublished and quoted per user, making it hard to budget for a growing team without an ongoing sales relationship with Altus Group.; Sell.Do no pricing is published, and the quote stacks a per-user fee with usage-billed AI, WhatsApp, SMS and telephony volumes, so the monthly bill is variable and hard to budget in advance.
- They diverge on capability: ARGUS Enterprise covers DCF valuation, Sell.Do covers Lead aggregation.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which ARGUS Enterprise and Sell.Do actually diverge.
| Attribute | ARGUS Enterprise | Sell.Do |
|---|---|---|
| Platforms | Windows, Web | Web, iOS, Android |
Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated), category (Real Estate).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in ARGUS Enterprise
- DCF valuation
- Traditional capitalisation methods
- Lease-by-lease analysis
- Portfolio budgeting
- ARGUS Intelligence
- ARGUS file interoperability
Only in Sell.Do
- Lead aggregation
- Telephony and call analysis
- Unit inventory
- Site visit management
- Booking and agreement
- Post-sales collections
- Channel partner portal
- Jarvis AI scoring
What people use each for
The jobs each tool is most often brought in to do.
ARGUS Enterprise
- An institutional investor needing DCF valuations in the ARGUS file format lenders and counterparties expectnot Sell.Do
- An appraiser producing defensible, industry-standard valuation reports for institutional clientsnot Sell.Do
- A REIT or investment manager running portfolio-wide budget and scenario comparisons across propertiesnot Sell.Do
- A CRE professional pursuing ARGUS Software Certification as a recognised credential for career progressionnot Sell.Do
Sell.Do
- An Indian residential developer whose bookings are tracked in a CRM but whose collections still live in Excelnot ARGUS Enterprise
- A developer running channel partner networks that must attribute a sale and a commission to the right partner months after the enquirynot ARGUS Enterprise
- A sales team buying leads from multiple portals and paid campaigns who cannot currently tell which source produces site visits rather than clicksnot ARGUS Enterprise
- A project launch where unit inventory must be visible and blockable live across a large sales floornot ARGUS Enterprise
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
ARGUS Enterprise
- Pricing is entirely unpublished and quoted per user, making it hard to budget for a growing team without an ongoing sales relationship with Altus Group.
- Because the ARGUS file format is the institutional standard, firms are effectively locked into the platform to participate fully in institutional deal flow, regardless of whether a cheaper tool would otherwise serve them.
- The interface and modelling workflow have a steep learning curve, which is precisely why the ARGUS Software Certification exists as a distinct, paid credentialing track.
- Altus Group also owns Reonomy, a CRE data product, which means a firm buying both ARGUS and Reonomy is concentrating spend with a single vendor across valuation and data.
- It is a modelling and valuation tool, not a data source; a firm still needs separate market data (CoStar, Reonomy or similar) to populate the assumptions ARGUS models run on.
Sell.Do
- No pricing is published, and the quote stacks a per-user fee with usage-billed AI, WhatsApp, SMS and telephony volumes, so the monthly bill is variable and hard to budget in advance.
- The five-user minimum means small brokerages pay for seats they do not use.
- Aurum PropTech now holds a majority stake of roughly 84 per cent, so product direction serves a listed parent with a wide proptech portfolio, and buyers should get roadmap and data-portability commitments in writing.
- The product is written around Indian property practice, portals and payment structures, so it has little application outside India and no meaningful presence in other markets.
- Deep configuration of inventory, price lists and approval workflow is required before go-live, so implementation is measured in weeks and depends on vendor availability rather than self-service setup.
Pricing, plan by plan
ARGUS Enterprise
On request- ARGUS Enterprise$undefined/year
- No published pricing, quote required from Altus Group
- Licensed per user, typically annual subscription
- ARGUS Intelligence and certification training priced separately
Sell.Do
On request- Sell.Do$undefined/month
- Per active user per month, minimum five users
- Core CRM or full suite with inventory, channel partner, post-sales modules
- AI features such as lead scoring and voice agents billed as usage on top
Which should you pick?
Choose ARGUS Enterprise if
- You need dcf valuation.
- You work on Windows, Web.
- You also want traditional capitalisation methods.
Choose Sell.Do if
- You need lead aggregation.
- You work on Web, iOS, Android.
- You also want telephony and call analysis.
Questions people ask
- Is ARGUS Enterprise or Sell.Do better?
- Neither clearly leads. ARGUS Enterprise starts at On request and Sell.Do at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, ARGUS Enterprise or Sell.Do?
- ARGUS Enterprise starts at On request and Sell.Do at On request.
- Does ARGUS Enterprise or Sell.Do run on more platforms?
- ARGUS Enterprise runs on Windows, Web. Sell.Do runs on Web, iOS, Android.
- What is ARGUS Enterprise best used for?
- ARGUS Enterprise is most often used for an institutional investor needing dcf valuations in the argus file format lenders and counterparties expect, an appraiser producing defensible, industry-standard valuation reports for institutional clients, a reit or investment manager running portfolio-wide budget and scenario comparisons across properties, a cre professional pursuing argus software certification as a recognised credential for career progression. Of those, an institutional investor needing dcf valuations in the argus file format lenders and counterparties expect and an appraiser producing defensible, industry-standard valuation reports for institutional clients are not what Sell.Do is typically brought in for.
- What can ARGUS Enterprise do that Sell.Do cannot?
- ARGUS Enterprise covers DCF valuation, Traditional capitalisation methods, Lease-by-lease analysis, Portfolio budgeting. Sell.Do covers Lead aggregation, Telephony and call analysis, Unit inventory, Site visit management.
Answered from the vendors’ own pages
ARGUS Enterprise: Is there a published ARGUS Enterprise price?
No. Altus Group quotes pricing directly, licensed per user on typically an annual basis.
Sell.Do: Who owns Sell.Do?
Aurum PropTech, a company listed on the Indian exchanges, holds a majority stake of around 84 per cent after increasing its shareholding.
ARGUS Enterprise: What is ARGUS Software Certification?
A professional credential recognising proficiency in ARGUS Enterprise, reflecting how central the platform is to institutional CRE valuation work.
Sell.Do: Does it handle post-booking collections?
Yes, construction-linked demand generation, receipts and outstanding follow-up are part of the product, which is the main reason developers choose it over a general CRM.
ARGUS Enterprise: Why is ARGUS considered an industry standard?
Its output file format has become the de facto exchange standard lenders and institutional investors expect when reviewing a commercial property valuation.
Sell.Do: What does it cost?
It is quote only, priced per active user per month with a five-user minimum, plus usage charges for AI, WhatsApp, SMS and telephony.
Sell.Do: Is it available outside India?
It is built for Indian property practice and portals. Buyers elsewhere will find the inventory, payment and compliance model does not match local process.
Related pages
More on ARGUS Enterprise
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