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CRM · head to head

Scratchpad vs Snov.io

Scratchpad logo

Scratchpad

CRM

Faster workspace over Salesforce for sales reps to update pipeline, take notes and manage deals

From
Free
Rated
-
Full reviewWebsite
S

Snov.io

CRM

Lead generation, email verification, outreach automation and CRM platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Scratchpad scratchpad works with Salesforce and nothing else, with no HubSpot support, so it is off the shortlist entirely for any company on a different CRM regardless of how good the interface is.; Snov.io linkedIn automation is a separate paid add-on rather than bundled into core plans.
  • They diverge on capability: Scratchpad covers Spreadsheet pipeline views, Snov.io covers Email finder and verifier.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Scratchpad and Snov.io actually diverge.

Attributes where Scratchpad and Snov.io differ
AttributeScratchpadSnov.io
Pricing modelPer user per monthfreemium
PlatformsWeb, Chrome extensionweb, api
FoundedUnknown2017

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Scratchpad

  • Spreadsheet pipeline views
  • Call recorder and notetaker
  • AI field updates
  • Deal and account agent
  • Hygiene monitor
  • Notes linked to records
  • Custom prompts
  • Kanban and forecast views

Only in Snov.io

  • Email finder and verifier
  • Outreach automation
  • Email warm-up
  • Built-in CRM
  • LinkedIn automation
  • Data enrichment

What people use each for

The jobs each tool is most often brought in to do.

Scratchpad

  • A 60-rep Salesforce team whose forecast is unreliable because opportunity fields are updated once a week in a panic before the pipeline callnot Snov.io
  • A rep who wants to update twenty opportunities in a grid rather than opening twenty Salesforce recordsnot Snov.io
  • A sales manager wanting stale and incomplete pipeline records flagged automatically instead of chased by emailnot Snov.io
  • A revenue operations lead trialling AI notetaking that writes back to CRM fields before committing budget, using the free tiernot Snov.io

Snov.io

  • Finding and verifying prospect email addressesnot Scratchpad
  • Running multichannel outreach campaigns with follow-upsnot Scratchpad
  • Warming up sending inboxes to protect deliverabilitynot Scratchpad
  • Managing deals in a lightweight built-in CRMnot Scratchpad

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Scratchpad

  • Scratchpad works with Salesforce and nothing else, with no HubSpot support, so it is off the shortlist entirely for any company on a different CRM regardless of how good the interface is.
  • AI credits are metered per user per month at 400 on Solo and 800 on Team, which means heavy notetaking use pushes teams towards Enterprise for capacity rather than for features.
  • There is no proper native mobile application, so representatives who wanted to update records from a car park between meetings are back in a mobile browser.
  • Sync with Salesforce and call processing can lag, and a pipeline view showing yesterday state during a forecast call undermines the exact meeting the tool was bought to improve.
  • It creates a second notes surface alongside native Salesforce notes, so organisations end up with deal history split across two places unless they explicitly ban one of them.

Snov.io

  • LinkedIn automation is a separate paid add-on rather than bundled into core plans.
  • Data enrichment is billed separately via a token system, adding cost complexity.
  • Higher-volume Ultra tier pricing jumps sharply compared to mid-tier plans.
  • Interface and feature sprawl across many bundled tools can feel less focused than single-purpose competitors.

Pricing, plan by plan

Scratchpad

Free
  • FreeFree
    • Workspace limited to 3 views
    • 10 hours a month of call recording and notetaking
    • AI field updates
  • Solo$19/month
    • Unlimited views with sheets and notes
    • Call recorder and notetaker
    • AI field updates
  • Team$49/month
    • Everything in Solo
    • 800 AI credits per user per month
    • Gong integration
  • Enterprise$undefined/month
    • Unlimited AI credits
    • White-glove agent services included
    • Enterprise security and administration

Snov.io

Free
  • TrialFree
    • 50 credits
    • 100 recipients
    • 1 warm-up slot
  • Starter$39/month
    • 1,000 credits
    • 5,000 recipients
    • 3 warm-up slots
  • Pro S$99/month
    • 5,000 credits
    • 25,000 recipients
    • Unlimited warm-ups
  • Ultra$738/month
    • 200,000+ credits
    • 400,000+ recipients
    • Unlimited team seats

Which should you pick?

Choose Scratchpad if

  • You need spreadsheet pipeline views.
  • You want to start without paying.
  • You work on Web, Chrome extension.
  • You also want call recorder and notetaker.
Scratchpad review

Choose Snov.io if

  • You need email finder and verifier.
  • You want to start without paying.
  • You work on web, api.
  • You also want outreach automation.
Snov.io review

Questions people ask

Is Scratchpad or Snov.io better?
Neither clearly leads. Scratchpad starts at Free and Snov.io at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Scratchpad or Snov.io?
Scratchpad starts at Free and Snov.io at Free.
Does Scratchpad or Snov.io run on more platforms?
Scratchpad runs on Web, Chrome extension. Snov.io runs on web, api.
Can I use Scratchpad for free?
Both have a free tier, so you can try either at no cost before committing.
What is Scratchpad best used for?
Scratchpad is most often used for a 60-rep salesforce team whose forecast is unreliable because opportunity fields are updated once a week in a panic before the pipeline call, a rep who wants to update twenty opportunities in a grid rather than opening twenty salesforce records, a sales manager wanting stale and incomplete pipeline records flagged automatically instead of chased by email, a revenue operations lead trialling ai notetaking that writes back to crm fields before committing budget, using the free tier. Of those, a 60-rep salesforce team whose forecast is unreliable because opportunity fields are updated once a week in a panic before the pipeline call and a rep who wants to update twenty opportunities in a grid rather than opening twenty salesforce records are not what Snov.io is typically brought in for.
What can Scratchpad do that Snov.io cannot?
Scratchpad covers Spreadsheet pipeline views, Call recorder and notetaker, AI field updates, Deal and account agent. Snov.io covers Email finder and verifier, Outreach automation, Email warm-up, Built-in CRM.

Answered from the vendors’ own pages

Scratchpad: Does Scratchpad work with HubSpot?

No. It is Salesforce-only.

Snov.io: What does Snov.io cost?

Snov.io's paid plans start at $39/month for Starter (1,000 credits), rising through Pro tiers up to $738/month for Ultra (200,000+ credits), with a custom Ultra tier for larger volumes and a 25% discount for annual billing.

Source
Scratchpad: Is the free plan usable in production?

Yes for an individual: full workspace with three views, 10 hours of recording and 100 AI credits a month. Teams outgrow it on views and credits.

Snov.io: Is there a free plan, and what are its limits?

Snov.io offers a 7-day free trial with 50 credits, 100 recipients, and one email warm-up slot, giving access to all features at reduced volume.

Source
Scratchpad: Does it replace Salesforce licences?

No. Every user still needs their own Salesforce licence; Scratchpad is an interface on top.

Snov.io: What does Snov.io integrate with?

Snov.io integrates with HubSpot, Pipedrive, Clay, Zapier, Make, Calendly and n8n, and also supports MCP servers for AI tool connections.

Source
Scratchpad: What are AI credits spent on?

Notetaking, summarisation, field update suggestions and agent queries. Enterprise removes the cap.

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