Softwr

Productivity · head to head

Rows vs Tana

Rows logo

Rows

Productivity

Browser spreadsheet whose formulas call live data from analytics, CRM and payment services

From
Free
Rated
-
Full reviewWebsite
Tana logo

Tana

Productivity

The everything app for your personal workspace

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Rows refresh frequency is the metered resource, so the free plan refreshes manually only and daily automation begins on the paid tier, which means the automatic reporting that justifies the tool is exactly what the free plan withholds.; Tana the free plan hosts only 5 meetings a month with AI transcripts and summaries
  • They diverge on capability: Rows covers Integrations in formulas, Tana covers Outliner interface.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Rows and Tana actually diverge.

Attributes where Rows and Tana differ
AttributeRowsTana
Pricing modelfreemiumsubscription
PlatformsWebWeb, Desktop
FoundedUnknown2020

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Productivity).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Rows

  • Integrations in formulas
  • Scheduled refresh
  • Publishable sheets
  • Cell enrichment
  • AI tasks
  • Guests
  • API access
  • Version history

Only in Tana

  • Outliner interface
  • Supertags
  • Live queries
  • AI integration
  • Graph views
  • Email capture
  • API
  • Zapier

What people use each for

The jobs each tool is most often brought in to do.

Rows

  • A weekly marketing report that pulls analytics, advertising and CRM figures into one refreshing sheet instead of three manual exports.not Tana
  • Agency client dashboards shared as a page, without handing over access to the underlying accounts.not Tana
  • Enriching a list of companies or contacts from inside the sheet rather than through a separate tool and a re-import.not Tana
  • A small team that needs live numbers in a familiar grid and has nobody available to build a proper reporting stack.not Tana

Tana

  • Structured note taking with a graph based supertag data modelnot Rows
  • Automatic meeting capture with AI transcripts and summariesnot Rows
  • Turning notes into queryable structured databasesnot Rows

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Rows

  • Refresh frequency is the metered resource, so the free plan refreshes manually only and daily automation begins on the paid tier, which means the automatic reporting that justifies the tool is exactly what the free plan withholds.
  • Exports carry values rather than connections, so a downloaded file from Rows is a dead snapshot and anything you built has to be reconstructed from scratch elsewhere, which makes recurring reports quietly expensive to move.
  • Guests are capped by tier at three on free and ten on the entry plan, so sharing a report with a client's team or a group of stakeholders pushes you up a tier for people who only ever look at a page.
  • It is not Excel or Google Sheets, so the function library, add-ins, pivot behaviour, scripting and offline files people rely on are not all present, and it works as a reporting surface rather than as an organisation's general spreadsheet.
  • The Pro tier adds a fixed monthly platform charge on top of the per-user price, so moving from daily to intra-day refresh, or from ten guests to a real audience, is a step change in cost rather than an increment.

Tana

  • The free plan hosts only 5 meetings a month with AI transcripts and summaries
  • The free plan connects only 1 calendar and allows 50 AI queries
  • Pro is $30 per user per month at standard price, with $20 shown as an early bird rate
  • Max is $120 per user per month at standard price, with $80 shown as an early bird rate
  • Integrations and full MCP require the Pro plan
  • Dedicated support and onboarding, and unlimited agents, skills and types, require the Max plan
  • The Business plan is custom priced, billed yearly and has no published rate
  • The free trial runs 30 days

Pricing, plan by plan

Rows

Free
  • FreeFree
    • 5 AI Tasks per month
    • Manual data imports
    • 10 integration accounts
  • Plus$8/month
    • 200 AI Tasks per month
    • Daily data table automation
    • 10 integration accounts
  • Pro$79/month
    • 1,000 AI Tasks per month
    • Per-minute data automation
    • 100 integration accounts
  • Enterprise$null/mo
    • Unlimited AI Tasks
    • Custom integrations and API endpoints
    • Unlimited guest members

Tana

Free
  • FreeFree
    • 5 hosted meetings monthly with AI transcripts
    • 1 calendar connection
    • 50 AI queries
  • Pro$20/month
    • Early bird pricing (regular $30/month)
    • Unlimited hosted meetings
    • Botless meeting agent for Zoom, Teams, Google Meet
  • Max$80/month
    • Early bird pricing (regular $120/month)
    • 5x more AI than Pro plan
    • Dedicated support and onboarding
  • Business$null/year
    • Custom pricing (billed yearly)
    • SAML SSO and advanced security controls
    • Designated customer success manager

Which should you pick?

Choose Rows if

  • You need integrations in formulas.
  • You want to start without paying.
  • You also want scheduled refresh.
Rows review

Choose Tana if

  • You need outliner interface.
  • You want to start without paying.
  • You work on Web, Desktop.
  • You also want supertags.
Tana review

Questions people ask

Is Rows or Tana better?
Neither clearly leads. Rows starts at Free and Tana at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Rows or Tana?
Rows starts at Free and Tana at Free.
Does Rows or Tana run on more platforms?
Rows runs on Web. Tana runs on Web, Desktop.
Can I use Rows for free?
Both have a free tier, so you can try either at no cost before committing.
What is Rows best used for?
Rows is most often used for a weekly marketing report that pulls analytics, advertising and crm figures into one refreshing sheet instead of three manual exports., agency client dashboards shared as a page, without handing over access to the underlying accounts., enriching a list of companies or contacts from inside the sheet rather than through a separate tool and a re-import., a small team that needs live numbers in a familiar grid and has nobody available to build a proper reporting stack.. Of those, a weekly marketing report that pulls analytics, advertising and crm figures into one refreshing sheet instead of three manual exports. and agency client dashboards shared as a page, without handing over access to the underlying accounts. are not what Tana is typically brought in for.
What can Rows do that Tana cannot?
Rows covers Integrations in formulas, Scheduled refresh, Publishable sheets, Cell enrichment. Tana covers Outliner interface, Supertags, Live queries, AI integration.

Answered from the vendors’ own pages

Rows: Can it replace Excel or Google Sheets?

Not for general spreadsheet work. It is for reports and sheets that pull live data, and most teams end up running it alongside a conventional spreadsheet rather than instead of one.

Tana: What is Tana's cheapest paid plan?

Tana Pro starts at $20/month with early bird pricing (regular $30/month) per user, offering unlimited hosted meetings and AI transcripts.

Source
Rows: What can I actually do on the free plan?

Real building: unlimited members, ten integration accounts, five AI tasks a month, 1 MB imports, three guests and seven days of version history. What you cannot do is schedule a refresh.

Tana: Does Tana offer a free trial?

Yes, Tana provides a 30-day free trial with no credit card required, plus a 60-day refund window for yearly plan subscribers.

Source
Rows: Does the data stay live after I export?

No. Exports contain values only, so the connections and the scheduling do not travel and the file stops updating the moment it leaves.

Tana: What is the difference between Tana Pro and Max plans?

Max provides 5x more AI than Pro ($80/month early bird or $120 regular), dedicated support, onboarding, and unlimited agents and skills.

Source
Rows: Is pricing per user?

Yes on the paid tiers, with a fixed platform fee added at Pro. Guests are counted and capped separately from members.

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